Social Media Guide for the AEC Industry

DEVELOPED TO: Introduce social media tools to our industry Help guide people in just getting started http://www.publicworksgroup.com/node/12

ORGANIZING YOUR ONLINE JOURNEY

GETTING YOUR STORY STRAIGHT CivilE pbroviak Registered professional civil engineer working in Illinois. Experienced in the use of social media in the delivery of engineering/public works/government services. Publisher of Grid Works journal.

PHOTO SHARING - FLICKR Examples of Groups Leadership in Energy and Environmental Design Municipal Solid Waste Treatment Civil Engineering SUDS Sustainable Urban Drainage Systems Storm Drains & Sewers

Leadership in Energy and Environmental Design

Municipal Solid Waste Treatment

Civil Engineering

SUDS Sustainable Urban Drainage Systems

Storm Drains & Sewers

BLOGS – RSS FEEDS What’s the big deal? Information we need Written by other professionals Up to date and available now! Easy to monitor

Information we need

Written by other professionals

Up to date and available now!

Easy to monitor

How Can I Use a Blog? Project Diary – internal or public Public engagement for a public project Training & Education Product evaluations & recommendations

Project Diary – internal or public

Public engagement for a public project

Training & Education

Product evaluations & recommendations

MICROBLOGS - TWITTER What’s the big deal? Information we need Written by other professionals Up to date and available now! Easy to monitor

Information we need

Written by other professionals

Up to date and available now!

Easy to monitor

How Can I Use Twitter? Project updates & achievements – internal or public Public announcements – road closures, hazards, etc. Tracking of staff – use to record tasks, position Inspection notes Product recommendations Building relationships

Project updates & achievements – internal or public

Public announcements – road closures, hazards, etc.

Tracking of staff – use to record tasks, position

Inspection notes

Product recommendations

Building relationships

ONLINE NETWORKS What’s the big deal? Find other professionals Easier to share information Faster to connect Increased exposure to new ideas

Find other professionals

Easier to share information

Faster to connect

Increased exposure to new ideas

SLIDESHARE What’s the big deal? Find other professionals Easier to share information & training Free materials & ideas Increased exposure to new ideas

Find other professionals

Easier to share information & training

Free materials & ideas

Increased exposure to new ideas

How Can I Use Slideshare? Project information Annual reports Summaries of company policies Training material Introduction to organizations Resumes

Project information

Annual reports

Summaries of company policies

Training material

Introduction to organizations

Resumes

VOIP - SKYPE What’s the big deal? Free Skype to Skype internationally Low cost calls to landlines Communicate with voice/video Conference calls

Free Skype to Skype internationally

Low cost calls to landlines

Communicate with voice/video

Conference calls

VIRTUAL WORLDS SECOND LIFE What’s the big deal? Meet other professionals Better visualize designs & concepts Training & education

Meet other professionals

Better visualize designs & concepts

Training & education

Blog Links with AEC Content Recovery Project Example (Fake – demo only): http://recoveryprojectexample.blogspot.com/ City of Portland, Oregon, Bureau of Development Services: http://www.portlandonline.com/bds The Arch: http:// archsl.wordpress.com /

Twitter: http://www.twitter.com/pbroviak Second Life: Pam Renoir, CivilE Writer Skype: pam.renoir Blog: http://www.publicworksgroup.com/blog LinkedIn & other networks: Pam Broviak Slides at: http://www.slideshare.net/publicworksgroup Pam Broviak, PE [email_address]