Randy Petway VP, Publishing Technology Keeping pace with online publishing challenges: why and how?

Keeping pace with online publishing challenges:

why and how?

User Expectations Technology Shifts Rate of Change Revenue? The Challenges

Continuously Evolving User Expectations

Continuously Evolving User Expectations MySpace.com Facebook.com User Age

Continuously Evolving User Expectations Page View Comparison

Technology Shifts Web Technology Adoption Predictions

Rate Of Change Facebook Applications Active Users added during the last 4 months (last 7 days in green)

Delivering Content - The Past

Delivering Content - The Present

Delivering Content - The Future

A Platform Approach Publishing Technology

Platform - Publisher Features User management Content management Access management Reports Infomediary integration ADMINISTRATION ECOMMERCE MARKETING SEO User feedback Sponsored webinars Advertisements Virtual exhibition halls Sponsored content Business intelligence Usage pattern tracking Web analytics tools Product bundles Special offers CRM tools New issue alerting Billing plans Catalog/ONIX feeds Product display Look Inside Online order fulfilment Multiple Licensing Models SERVICES Content Conversion Content Enhancement Systems Integration Consulting ADDITIONAL APP’S Rights Royalties Billing & AR DAM

SEO

User feedback

Sponsored webinars

Advertisements

Virtual exhibition halls

Sponsored content

Business intelligence

Usage pattern tracking

Web analytics tools

Product bundles

Special offers

CRM tools

New issue alerting

Platform - Online Delivery Capabilities CONTENT PORTAL MANAGEMENT Articles Webinars Multiformat Video, images Animations Presentations Multilingual Podcasts External links eLearning modules DTD support NLM Book DTD Journal DTD Custom DTD DRM CSS branding & themes Page layout engine Multiple domain names CMS integration Delivery Portals Single Book Single Journal Multi Publication Multi Publisher Virtual Bookshelf

Articles

Webinars

Multiformat

Video, images

Animations

Presentations

Multilingual

Podcasts

External links

eLearning modules

DTD support

NLM Book DTD

Journal DTD

Custom DTD

DRM

Platform - Community Features Discussion forums Ask the expert Blogs Wikis (R&D) RSS Social bookmarking Recommendations Metadata Delivery Content Delivery COMMUNITY FEATURES

Platform - End User Features My profile order history order usage Saved search Bookmarks Highlighting Annotation Keyword alerting PERSONALIZATION SEARCH Central search engine Extended search Boolean search Saved search Semantic search Spell checking Stemming

My profile

order history

order usage

Saved search

Bookmarks

Highlighting

Annotation

Keyword alerting

Central search engine

Extended search

Boolean search

Saved search

Semantic search

Spell checking

Stemming

MobiPocket Sony e-Book Palm Etc. MOBILE DEVICE SUPPORT Platform - Mobile Device Delivery

Platform - Monetization Features Monetization Subscription Pay-per-view Advertising Bundles Linked Discounts Special Offers Gift Certificates Carnet

10,000+ electronic publications 30% Medical and Life Sciences 20% Social Science 16% Technology 15% Science 12% Business and Economics 7% Humanities 300+ international publishers Oxford University Press Springer Royal Society of Medicine Press British Psychological Society 25,000 registered libraries, 1.3 million registered users 2,000 paying customers Monthly page views and site visits 12 million per month 5 million per month Geographical breakdown 35% N America 20% UK 45% ROW Undergraduates 23% Post- graduates 21% Academic staff 11% Scientists 10% Medical Practitioners 5% Teachers 4% Librarians 3% Other 21% Corporate researchers 2%

10,000+ electronic publications

30% Medical and Life Sciences

20% Social Science

16% Technology

15% Science

12% Business and Economics

7% Humanities

300+ international publishers

Oxford University Press

Springer

Royal Society of Medicine Press

British Psychological Society

25,000 registered libraries, 1.3 million registered users

2,000 paying customers

Monthly page views and site visits

12 million per month

5 million per month

Geographical breakdown

35% N America

20% UK

45% ROW

THANK YOU