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Jean Chatzky

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Published in: Business, Economy & Finance

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  • Transcript

    • 1. Blogging, Branding, and Beyond
    • 2. Ground We Will Cover Today How to blog like a journalist Strategies for branding and entrepreneurship Future of personal finance
    • 3. Stops Along The Way
    • 4. My Ideas Come From: ① The news ② Other personal finance stories ③ Pitches ④ Data ⑤ Real life
    • 5. 18 Years Ago…
    • 6. Brand Building Tenet #1 Figure Out What You’re Good At – Then Do It Over And Over Again
    • 7. Brand Building Tenet #2 When A Door Opens, Be Brave Enough To Walk Through It
    • 8. Brand Building Tenets #3,4 Write A Book, Speak In Public
    • 9. Brand Building Tenet #5 Hire Good Help
    • 10. Brand Building Tenet #6 Sometimes It’s Better Not To Be Pitching Yourself
    • 11. Brand Building Tenet #7 Affiliate With Respected Brands Bigger Than You
    • 12. Brand Building Tenet #8 Be Yourself
    • 13. Money School  A series of live webinars taught by me  Topics my readers want: Debt, Retirement, Budg eting, Saving  Affiliate program with revenue share
    • 14. How To Reach Me facebook.com/jeanchatzky @jeanchatzky www.jeanchatzky.com