SRAM Uses PTC Product Lifecycle Management Solutions to Connect               Business Processes, Technology and PeopleGlo...
Additional Resources   PTC’s Product Lifecycle Management (PLM) Resource Center   PTC’s Product Development Resource Pag...
WeberShandwickAnand Savani617.520.7290asavani@webershandwick.com
Upcoming SlideShare
Loading in …5
×

SRAM Uses PTC Product Lifecycle Management Solutions to Connect Business Processes, Technology and People

276 views
230 views

Published on

Global Bike Component Supplier Design Teams Collaborate for Global Product Development with PTC

NEEDHAM, Mass., January 15, 2013 — Multiple acquisitions coupled with strong corporate growth highlighted the need for SRAM to review the company’s long-standing approach to managing product data across its network of globally-located employees, suppliers and customers. PTC (Nasdaq:PMTC) today announced that SRAM is using the PTC Product Lifecycle Management (PLM) Solution to optimize product strategy and planning across the organization.

SRAM is passionate about cycling, just as passionate as its customers that cycle to work, down mountains or in road races. The bike components SRAM provides to manufacturers must utilize the latest technology available in the market in order to deliver to consumers a bike that’s assembled for very specific requirements. SRAM has built a global company to address these requirements through a combination of strategic acquisitions and a next-generation product design strategy.

SRAM needed a PLM system that could represent the complete view of its products across its 16 locations in nine countries. Additionally, the company wanted a solution that would enable them to continuously improve the creation and management of SRAM product data in order to improve business processes that would speed time to market of new products.

“We will continue to seek and deploy design technology as we redefine and design bicycles and their components,” said Michael Johnson, global PLM manager, SRAM. “To help us with this goal, we are using the PTC PLM Solution in our enterprise-wide, cross-functional, business process initiative that impacts all of SRAM, our suppliers and any of our customers who use our product-related data. PTC solutions give us a single, integrated, digital environment for data that helps us identify and manage new product opportunities much more quickly than previously.”

The implemented PTC PLM solution defines parts (Product Specifications, Bill of Materials and Qualification requirements) and manages them via a closed loop change process. The PTC PLM solution is able to effectively manage complex, cross-functional processes and coordinate the efforts of distributed teams to consistently and efficiently to create the best possible products.

“Global product development is not just about reducing costs, it’s about driving business growth in new, expanded markets,” said Brian Shepherd, executive vice president, PLM, PTC.

Read the complete release here and visit our newsroom on PTC.com>>http://www.ptc.com/appserver/search/newsroom.jsp?utm_source=SlideShare&utm_medium=PressRelease&utm_campaign=Social%2B

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
276
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

SRAM Uses PTC Product Lifecycle Management Solutions to Connect Business Processes, Technology and People

  1. 1. SRAM Uses PTC Product Lifecycle Management Solutions to Connect Business Processes, Technology and PeopleGlobal Bike Component Supplier Design Teams Collaborate for Global Product Development with PTCNEEDHAM, Mass., January 15, 2013 — Multiple acquisitions coupled with strong corporategrowth highlighted the need for SRAM to review the company’s long-standing approach tomanaging product data across its network of globally-located employees, suppliers andcustomers. PTC (Nasdaq:PMTC) today announced that SRAM is using the PTC ProductLifecycle Management (PLM) Solution to optimize product strategy and planning across theorganization.SRAM is passionate about cycling, just as passionate as its customers that cycle to work, downmountains or in road races. The bike components SRAM provides to manufacturers must utilizethe latest technology available in the market in order to deliver to consumers a bike that’sassembled for very specific requirements. SRAM has built a global company to address theserequirements through a combination of strategic acquisitions and a next-generation productdesign strategy.SRAM needed a PLM system that could represent the complete view of its products across its 16locations in nine countries. Additionally, the company wanted a solution that would enable themto continuously improve the creation and management of SRAM product data in order toimprove business processes that would speed time to market of new products.“We will continue to seek and deploy design technology as we redefine and design bicycles andtheir components,” said Michael Johnson, global PLM manager, SRAM. “To help us with thisgoal, we are using the PTC PLM Solution in our enterprise-wide, cross-functional, businessprocess initiative that impacts all of SRAM, our suppliers and any of our customers who use ourproduct-related data. PTC solutions give us a single, integrated, digital environment for data thathelps us identify and manage new product opportunities much more quickly than previously.”The implemented PTC PLM solution defines parts (Product Specifications, Bill of Materials andQualification requirements) and manages them via a closed loop change process. The PTC PLMsolution is able to effectively manage complex, cross-functional processes and coordinate theefforts of distributed teams to consistently and efficiently to create the best possible products.“Global product development is not just about reducing costs, it’s about driving business growthin new, expanded markets,” said Brian Shepherd, executive vice president, PLM, PTC. “Tocapture these market opportunities, companies need to share information and standardizeprocesses. With one source of truth for all product-related information, manufacturers can takeadvantage of fast and secure collaboration among global sites and value chain partners to delivernew products to market faster. Manufacturers like SRAM understand the business value thatPLM can deliver against these objectives.”
  2. 2. Additional Resources  PTC’s Product Lifecycle Management (PLM) Resource Center  PTC’s Product Development Resource Page  Mid-Size Manufacturers Resource PageAbout SRAMSRAM is a global manufacturer of high-end bicycle components. They were founded inChicago, Illinois in September of 1987 with the invention of Grip Shift® – a revolutionary twistshifter that enabled shifting gears with the twist of the wrist. Over the years following, Grip Shiftbecame the favorite shifter amongst top mountain bike professionals. Through the early yearsand continuing through today, SRAM has focused on building its organic product developmentcapability, but also has completed strategic acquisitions focused on amplifying this capability. In1997 SRAM acquired Sachs Bicycle Components, in Schweinfurt, Germany and expanded itsglobal reach throughout Europe. In 2002, they acquired RockShox®, adding suspensioncomponents to its ever-growing product offerings. In 2004both Avid® and Truvativ® wereacquired, adding disc brake technology and crankset proficiency to its line. In the fall of 2007,Zipp® was added to the mix bringing high-end carbon fiber wheelsets and accessories into thefamily. Early in 2011, the Power Measurement brand Quarq® joined the team. Today, SRAM isthe 2nd largest manufacturer of bicycle components in the world. With 2500+employees, andoffices and manufacturing in 15 countries, SRAM is truly a world-class leader in performancebike parts. For more information about SRAM, its products, and its brands – visitwww.sram.com.About PTC (http://www.ptc.com)PTC (Nasdaq: PMTC) enables manufacturers to achieve sustained product and serviceadvantage. The company’s technology solutions help customers transform the way they createand service products across the entire product lifecycle – from conception and design to sourcingand service. Founded in 1985, PTC employs over 6,000 professionals serving more than 27,000businesses in rapidly-evolving, globally distributed manufacturing industries worldwide. Getmore information at www.ptc.com. Follow us on Twitter - Watch us on YouTube - Connect with us on LinkedIn - Join our PlanetPTC Community - Visit us on FacebookThe announcement of a customer’s selection, implementation, deployment or adoption of PTC software is notnecessarily indicative of the timing or amount of revenue from such engagement or of the Company’s overallrevenue for any particular period.PTC is a registered trademark of Parametric Technology Corporation or its subsidiaries in the United States and other countries. ###Contacts:PTC Corporate CommunicationsBeth Ambaruch952.435.5058bambaruch@ptc.com
  3. 3. WeberShandwickAnand Savani617.520.7290asavani@webershandwick.com

×