Course Analytics in Context
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Course Analytics in Context Course Analytics in Context Presentation Transcript

  • Course Analytics Tony Hirst Dept of Communication and Systems, The Open University, UK http://ouseful.info
  • Context: Web Analytics in HE “ Website Analytics” - behaviour on “public” website - SEO - onsite search behaviour “ Elearning Analytics” - academic analytics - course analytics
  • The OU Homepage?
  • HE-commerce
  • “ Course Choice Analytics” The Goog Course Page Qualification Description Course Search Related Courses
  • Context: Web Analytics in HE “ Website Analytics” - behaviour on “public” website - SEO - onsite search behaviour “ Elearning Analytics” - academic analytics - course analytics
  • “ Academic Analytics” “ how data from sources such as a course management system (CMS) or a student information systems (SIS) can identify at-risk students through analytics and predictive modeling” - Educause
  • Moodle/VLE Reporting
  • Users Visits Av. time on Site
  • Course data Category Data Retrospective
  • Tutor Information - last visit - forum posts - file downloads
  • To what extent can we use “traditional” web analytics tools for VLE reporting?
  • T184 Robotics & the Meaning of Life
  • How often do they come?
  •  
  • How long are they around for?
  •  
  •  
  • How many course web pages do they read per visit?
  •  
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  • When are they doing it?
  • Every day the same?
  • Tuesday good, Friday bad…
  • What are they reading?
  • How long are they reading each page for?
  •  
  • Where are they leaving from?
  • Does pacing work?
  •  
  • When do students do their assessment?
  • The path to assessment (ECA)
  • Broadband is arriving… Die, dial up, die….
  • Screens are getting bigger… > 1000 x 800
  • Course Analytics To what extent can we use “traditional” web analytics to better understand user behaviour within an elearning course.
  • Context: Web Analytics in HE “ Website Analytics” - behaviour on “public” website - SEO - onsite search behaviour “ Elearning Analytics” - academic analytics - course analytics
  • How do our students actually use online course materials?
  • If an elearning course is “just another website”, how can we make it better?
  • Course Analytics (Google Analytics) Sitewide Tracking (Site Analytics) Library Analytics (Google Analytics) VLE Stats
  • Photo Credits “ October Calendar” http://flickr.com/photos/emdot/50537499/ “ internet killed the coffee shop” http://flickr.com/photos/nirbhao/2237610791/ “ web analytics washing” http://flickr.com/photos/vickyb/2430043983 “ Adam's Desk” http://flickr.com/photos/adam_sporka/379238718/ “ Calendar” http://flickr.com/photos/ollie_g/503203557
  • http://ouseful.info