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Optimizing Your Congregation’s        Web Presence
Four EssentialsSunday servicesExplanation of faithHow to find youContact details
Seven BasicsCater to the guestRemember your regular attendeesClean front pageStaying up to date
Seven BasicsEmbrace existing technology  Twitter  Facebook  YouTube  BlogsBe authentic to who you areGraphic design counts
Sunday ServicesStart timesChildren’s programSpecial/Seasonal service
Explanation of FaithTestimonies from church members  Youth  Young adult  Parent with children in church school  Elder
How to Find YouGoogle places
Contact DetailsOfficeMinisterOther staff
Cater to the GuestWhat are the service times?What’s the service style?What do I do with my kids?Where do I park?How do I f...
Remember Your Regular AttendeesFigure out what goals ministry leaders want to achieve withmembers onlineTake a poll or tal...
Clean Front PageText heavy front pages can be a big turn offService times, styles and location should be easy to find on t...
Wireframe
Staying Up to DateCommit to keeping things up to dateDecentralize website content updatingPut ministry leaders or rock sta...
Embrace Existing  Technology      Twitter
Embrace Existing  Technology     Facebook
Embrace Existing  Technology     YouTube
Embrace Existing  Technology      Blogs
Be Authentic to Who You AreDon’t pretend to be something you’re notYou can’t fake who you are
Graphic Design CountsFind sites you like and use them as inspiration
Q&A
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Optimizing Your Congregation's Web Presence

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Transcript of "Optimizing Your Congregation's Web Presence"

  1. 1. Optimizing Your Congregation’s Web Presence
  2. 2. Four EssentialsSunday servicesExplanation of faithHow to find youContact details
  3. 3. Seven BasicsCater to the guestRemember your regular attendeesClean front pageStaying up to date
  4. 4. Seven BasicsEmbrace existing technology Twitter Facebook YouTube BlogsBe authentic to who you areGraphic design counts
  5. 5. Sunday ServicesStart timesChildren’s programSpecial/Seasonal service
  6. 6. Explanation of FaithTestimonies from church members Youth Young adult Parent with children in church school Elder
  7. 7. How to Find YouGoogle places
  8. 8. Contact DetailsOfficeMinisterOther staff
  9. 9. Cater to the GuestWhat are the service times?What’s the service style?What do I do with my kids?Where do I park?How do I find the sanctuary?What does the church look like on the inside?Can I wear jeans?
  10. 10. Remember Your Regular AttendeesFigure out what goals ministry leaders want to achieve withmembers onlineTake a poll or talk with your members to see what they wantfrom the websiteAnywhere these two groups, visitors and members, overlap isprobably a no-brainer thing to have on the website
  11. 11. Clean Front PageText heavy front pages can be a big turn offService times, styles and location should be easy to find on thehomepageUse a wireframe
  12. 12. Wireframe
  13. 13. Staying Up to DateCommit to keeping things up to dateDecentralize website content updatingPut ministry leaders or rock star volunteers in charge ofupdatingHave some sort of approval process
  14. 14. Embrace Existing Technology Twitter
  15. 15. Embrace Existing Technology Facebook
  16. 16. Embrace Existing Technology YouTube
  17. 17. Embrace Existing Technology Blogs
  18. 18. Be Authentic to Who You AreDon’t pretend to be something you’re notYou can’t fake who you are
  19. 19. Graphic Design CountsFind sites you like and use them as inspiration
  20. 20. Q&A
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