Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Acce...
Research objectivesAccenture’s research study, “Millennial Women in the WorkplaceSuccess Index: Striving for Balance,” was...
Methodology• An online survey of 1,000 women, ages 22-35, employed full-timein the U.S. was conducted by Penn Schoen Berla...
Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Acce...
Optimistic outlookabout career prospects• The vast majority (94 percent) of young professional womenbelieve they will have...
• They define success as doing meaningful work, while maintainingbalance between their personal and professional lives (ci...
Combining quality oflife and career growth• 70 percent believe they will be successful, and one-third believethey will rea...
Women are split on wantingmore money versus more personal time• Almost half of respondents (46 percent) report that they c...
Various factors affect thedecision to accept a job• Respondents cite:– Secure employment (65 percent)– Encourages work/per...
Barriers to professionalsuccess are changing• When asked to rank barriers to their careers, just 12 percent citemarriage a...
Female role models do notappear to be most important• When asked to identify what is most helpful in driving professionals...
Yet gender barriers havenot disappeared completely• According to respondents, ongoing gender obstacles include:– A corpora...
Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Acce...
The vast majority of young professionalwomen believe they will have rewardingcareers and fulfilling personal lives14© 2010...
At the same time, 59 percent report beingat least somewhat negatively affected bythe current economic downturn…15© 2010 Ac...
…and 33 percent are more concernedwith keeping their job than achievingwork/life balance16© 2010 Accenture All Rights Rese...
They define success as doing meaningfulwork and maintaining balance betweentheir personal and professional lives17© 2010 A...
Other success factors include stableemployment that provides financial security,a positive work environment, open and hone...
Top qualities of a successful femalebusiness leader include balance, flexibilityand ability to make an impact19© 2010 Acce...
Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Acce...
70 percent believe they will be successful…21© 2010 Accenture All Rights Reserved.
…and one-third believe they willreach the top of their professions© 2010 Accenture All Rights Reserved. 22
However, they cite medical benefits andflexible hours as drivers of professionalsuccess, compared to classes and trainingf...
Similarly, when asked about what is importantto them, 66 percent cite family life, comparedto 29 percent who cite career s...
While almost half of respondents (46 percent)report that they currently have an equalbalance of work and personal life…25©...
...they are divided on whether they wouldgive up personal time for more moneyor money for more personal time26© 2010 Accen...
On average, women seeking more personaltime have somewhat higher incomes and arewilling to forego 15 percent of their inco...
Secure employment and work/personal lifebalance are more important factors whendeciding to accept a job than opportunities...
Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Acce...
Perhaps fueling confidence in their future,respondents report that barriers toprofessional success are changing30© 2010 Ac...
Respondents also report that women areincreasingly joining the ranks of senior executives31© 2010 Accenture All Rights Res...
Additionally, female role models do notappear to be most important to respondents32© 2010 Accenture All Rights Reserved.Wh...
Yet gender barriers havenot disappeared completely33© 2010 Accenture All Rights Reserved. 33© 2010 Accenture All Rights Re...
Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Acce...
Developing the Millennial Womenin the Workplace Success Index• To identify all factors, we ran statistical analyses to cor...
36Full chart details (per slide 18)© 2010 Accenture All Rights Reserved.
37Full chart details (per slide 18)© 2010 Accenture All Rights Reserved.
Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Acce...
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Millennial Women Career Success Survey: Corporate Image Monitoring: Penn Schoen Berland

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As per survey conducted by PSB, it’s been found those two primary qualities as keys to workplace success are the ability to balance personal and professional lives and a job where women can make a difference.

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Transcript of "Millennial Women Career Success Survey: Corporate Image Monitoring: Penn Schoen Berland"

  1. 1. Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.Millennial Women in the WorkplaceSuccess Index:Striving for BalanceJanuary 2010
  2. 2. Research objectivesAccenture’s research study, “Millennial Women in the WorkplaceSuccess Index: Striving for Balance,” was conducted to help fuelthe dialogue on key issues for working women. In the U.S.,women will soon comprise half the workforce, and millennials arenow one-third of the working population.Against a backdrop of economic volatility, the areas of focus were:• Exploring how millennial women view the workplace and theirrole in it• Examining how companies can best support and retain thesefuture leaders2© 2010 Accenture All Rights Reserved.
  3. 3. Methodology• An online survey of 1,000 women, ages 22-35, employed full-timein the U.S. was conducted by Penn Schoen Berland• Respondents were distributed evenly by age and rank in theirorganizations• The survey was fielded in November 2009; the margin of error isapproximately +/- three percent3© 2010 Accenture All Rights Reserved.
  4. 4. Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.Executive summary4
  5. 5. Optimistic outlookabout career prospects• The vast majority (94 percent) of young professional womenbelieve they will have rewarding careers balanced with fulfillingpersonal lives– They identified two primary qualities as keys to workplacesuccess – the ability to balance personal and professional livesand a job where they can make a difference• At the same time, 59 percent report being at least somewhatnegatively affected by the current economic downturn, and 33percent are more concerned with keeping their jobs thanachieving work/life balance5© 2010 Accenture All Rights Reserved.
  6. 6. • They define success as doing meaningful work, while maintainingbalance between their personal and professional lives (cited by66 percent and 59 percent, respectively)• Other factors of workplace success include stable employmentthat provides financial security, a positive work environment,open and honest communication with supervisors andopportunities to grow professionally• When asked to list typical qualities of a successful femalebusiness leader– 70 percent cite “maintains work/life balance”– 66 percent cite “is flexible”– 64 percent cite “is able to make an impact”6© 2010 Accenture All Rights Reserved.Optimistic outlookabout career prospects
  7. 7. Combining quality oflife and career growth• 70 percent believe they will be successful, and one-third believethey will reach the top of their professions• When asked about drivers of professional success, they cite:– Medical benefits (63 percent)– Flexible hours (50 percent)– Classes and training for professional advancement(37 percent)• Similarly, when asked about what is important to them, 66 percentcite family life, compared to 29 percent who cite career success7© 2010 Accenture All Rights Reserved.
  8. 8. Women are split on wantingmore money versus more personal time• Almost half of respondents (46 percent) report that they currentlyhave an equal balance of work and personal life– 46 percent would be willing to give up some of their salary ifit meant spending more time on personal life– 54 percent would be willing to give up time spent on theirpersonal life for more income• On average, women seeking more personal time have somewhathigher incomes and are willing to forego 15 percent of theirincome– Respondents willing to sacrifice personal time want a 32percent increase in salary8© 2010 Accenture All Rights Reserved.
  9. 9. Various factors affect thedecision to accept a job• Respondents cite:– Secure employment (65 percent)– Encourages work/personal life balance (49 percent)– Opportunities for bonus (33 percent)– Investment opportunities, such as a 401K match or profit-sharing (29 percent)9© 2010 Accenture All Rights Reserved.
  10. 10. Barriers to professionalsuccess are changing• When asked to rank barriers to their careers, just 12 percent citemarriage and 19 percent mention maternity policies, compared to30 percent who cite pay scale for women• Respondents also report that women are increasingly joining theranks of senior executives– Only seven percent report that fewer women are being appointed toC-suite positions and boards of directors than five years ago– 46 percent say that more women are being appointed than five yearsago– Just 20 percent report a lack of women in the C-suite and on boardsof directors10© 2010 Accenture All Rights Reserved.
  11. 11. Female role models do notappear to be most important• When asked to identify what is most helpful in driving professionalsuccess, few cite “women in company leadership” (i.e., C-suite,boardroom –16 percent) and “having female role models at mycompany” (18 percent)• More than half cite “a good work atmosphere” (59 percent) and“open and honest communications with supervisors” (52 percent)11© 2010 Accenture All Rights Reserved.
  12. 12. Yet gender barriers havenot disappeared completely• According to respondents, ongoing gender obstacles include:– A corporate culture that favors men (28 percent)– General stereotypes / preconceptions (26 percent)– Sexism (22 percent)• Respondents cite several workplace issues as major obstacles tosuccess, notably a lack of motivation, being deceived by a co-worker and insufficient healthcare, each reported by 26 percent12© 2010 Accenture All Rights Reserved.
  13. 13. Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.Top qualities for success arepersonal/professional balanceand a job that makes a difference13
  14. 14. The vast majority of young professionalwomen believe they will have rewardingcareers and fulfilling personal lives14© 2010 Accenture All Rights Reserved.
  15. 15. At the same time, 59 percent report beingat least somewhat negatively affected bythe current economic downturn…15© 2010 Accenture All Rights Reserved.
  16. 16. …and 33 percent are more concernedwith keeping their job than achievingwork/life balance16© 2010 Accenture All Rights Reserved.
  17. 17. They define success as doing meaningfulwork and maintaining balance betweentheir personal and professional lives17© 2010 Accenture All Rights Reserved.
  18. 18. Other success factors include stableemployment that provides financial security,a positive work environment, open and honestcommunication with supervisors andopportunities to grow professionally© 2010 Accenture All Rights Reserved.See Appendix for complete chart details18
  19. 19. Top qualities of a successful femalebusiness leader include balance, flexibilityand ability to make an impact19© 2010 Accenture All Rights Reserved.
  20. 20. Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.Combining professional and personalsuccess20
  21. 21. 70 percent believe they will be successful…21© 2010 Accenture All Rights Reserved.
  22. 22. …and one-third believe they willreach the top of their professions© 2010 Accenture All Rights Reserved. 22
  23. 23. However, they cite medical benefits andflexible hours as drivers of professionalsuccess, compared to classes and trainingfor professional advancement23© 2010 Accenture All Rights Reserved.
  24. 24. Similarly, when asked about what is importantto them, 66 percent cite family life, comparedto 29 percent who cite career success24© 2010 Accenture All Rights Reserved.
  25. 25. While almost half of respondents (46 percent)report that they currently have an equalbalance of work and personal life…25© 2010 Accenture All Rights Reserved.
  26. 26. ...they are divided on whether they wouldgive up personal time for more moneyor money for more personal time26© 2010 Accenture All Rights Reserved.
  27. 27. On average, women seeking more personaltime have somewhat higher incomes and arewilling to forego 15 percent of their income,while respondents willing to sacrifice personaltime want a 32 percent increase in salary27© 2010 Accenture All Rights Reserved.
  28. 28. Secure employment and work/personal lifebalance are more important factors whendeciding to accept a job than opportunitiesfor bonus and investment28© 2010 Accenture All Rights Reserved.
  29. 29. Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.Some traditional gender barriers arefalling29
  30. 30. Perhaps fueling confidence in their future,respondents report that barriers toprofessional success are changing30© 2010 Accenture All Rights Reserved. Traditional “women barriers” highlighted in purple textJust 12 percent cite marriageand 19 percent reportmaternity policies, comparedto 30 percent who cite payscale for women; just 20percent report a lack ofwomen in the C-suite andon boards of directorsShowing major barriers
  31. 31. Respondents also report that women areincreasingly joining the ranks of senior executives31© 2010 Accenture All Rights Reserved. 31Only seven percent report thatfewer women are being appointedto C-suite positions and boardsof directors than five years ago;46 percent say that more women arebeing appointed than five years ago
  32. 32. Additionally, female role models do notappear to be most important to respondents32© 2010 Accenture All Rights Reserved.When asked to identify what is most helpful in driving professional success, few cite“women in company leadership” (i.e. C-suite, boardroom) and “having female rolemodels at my company” compared to more than half who cite “a good workatmosphere” and “open and honest communications with supervisors”
  33. 33. Yet gender barriers havenot disappeared completely33© 2010 Accenture All Rights Reserved. 33© 2010 Accenture All Rights Reserved. Traditional “women barriers” highlighted in purple textOngoing gender obstacles includea corporate culture that favorsmen, general stereotypes /preconceptions and sexism;several workplace issues are majorobstacles to success, notably alack of motivation, being deceivedby a co-worker and insufficienthealthcareShowing major barriers
  34. 34. Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.Appendix34
  35. 35. Developing the Millennial Womenin the Workplace Success Index• To identify all factors, we ran statistical analyses to correlate whatfactors most drive women’s perceptions of current and futuresuccess– We looked across the survey to understand what drives successusing the following series:35Satisfaction with areas of personal and professional lifeImportance of personal and professional goalsImportance of factors when taking a jobImportance of factors in career successImportance of workplace offerings© 2010 Accenture All Rights Reserved.
  36. 36. 36Full chart details (per slide 18)© 2010 Accenture All Rights Reserved.
  37. 37. 37Full chart details (per slide 18)© 2010 Accenture All Rights Reserved.
  38. 38. Copyright © 2010 Accenture All Rights Reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.Millennial Women in the WorkplaceSuccess Index:Striving for BalanceJanuary 2010

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