Effective Crisis Management & Communication Strategy: Penn Schoen Berland

  • 43 views
Uploaded on

Penn Schoen Berland, but you can call us the ‘Trusted Crisis Counselors’. Responsiveness is what drives us. Our unique Influencer maps & flash polls have helped several Fortune 100 companies not only …

Penn Schoen Berland, but you can call us the ‘Trusted Crisis Counselors’. Responsiveness is what drives us. Our unique Influencer maps & flash polls have helped several Fortune 100 companies not only prepare for and deal with loss of public confidence, but also regain it.

More in: Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
43
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. By Penn Schoen Berland
  • 2. Penn Schoen Berland has advised Fortune 500 CEOs and heads of state through some of the world’s most high-profile political and corporate crises and issues. Have successfully developed three part framework for efficient corporate crisis & issues management Crisis is any unplanned event, or occurrence of events that has a specific undesirable consequences.They can occur at any time and under the most critical circumstances
  • 3. Before the Crisis: We carry out research to evaluate how a crisis might arise, its impact and how competitors will react to it. Based on the develop different potential responses and then test their effectiveness, that an effective crisis & issues management plan is ready. During the Crisis: Second phase is the defence phase of crisis management. In this phase, we carry out flash polls of target audiences to determine how you are being affected by the crisis news. Our research develop response strategies that are independent of the news cycle. Rehabilitation, after a crisis, Penn Schoen Berland team will help you to solve the lingering concerns, recapture lost ground, and develop a restore your momentum.
  • 4. Penn Schoen Berland sa@ps-b.com THANK YOU.