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How Lacta got to have the biggest Facebook brand page in Greece

by psambrakos on Mar 22, 2011

  • 6,064 views

See how Lacta, the leading milk chocolate brand in Greece, managed to grow its Facebook page into the most popular of any brand in the country, through a Facebook application that enabled users to expr...

See how Lacta, the leading milk chocolate brand in Greece, managed to grow its Facebook page into the most popular of any brand in the country, through a Facebook application that enabled users to express and share their love. By constantly listening to user feedback, OgilvyOne Athens came up with many ideas for new and engaging content and discussions.

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16 Embeds 2,864

http://aboutseo.gr 1736
http://www.panos.gr 828
http://www.xblog.gr 103
http://www.suit.gr 92
http://greektuts.net 45
http://feeds.feedburner.com 24
http://webcache.googleusercontent.com 14
http://storify.com 10
http://aboutseo.gr. 4
http://web.archive.org 2
http://www.google.gr 1
http://www.netvibes.com 1
http://nyietkey.webs.com 1
http://paper.li 1
http://192.168.1.130 1
http://twitter.com 1

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How Lacta got to have the biggest Facebook brand page in Greece — Presentation Transcript