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  • 1. Global Study of Web 2.0 Use in Organizations
    Mihaela Vorvoreanu, Ph.D.
    Computer Graphics Technology
    Organizational Leadership and Supervision
    mihaela@purdue.edu
    Lorraine Kisselburgh, Ph.D.
    Department of Communication
    lorraine@purdue.edu
    Eugene Spafford
    Computer Science, CERIAS
    spaf@purdue.edu
    Preeti Rao
    Graduate Student, CERIAS
    raop@purdue.edu
    CERIAS
  • 2. McAfee Report: September 27
    http://newsroom.mcafee.com/images/10039/Web2report.pdf
  • 3. Methods
  • 4. Findings
  • 5. Benefits
    Importance
    New revenue streams 73%
    Communication & collaboration 57-65%
    Customer Service 40-45%
    Marketing 40%
    “Web 2.0 important for business operations” 42%
  • 6. Reputation9%
    Legal Risks
    15%
    Security49%
    Productivity27%
  • 7. 65%
    65%
    51%
    39%
    29%
  • 8. 51%
    44%
    24%
    21%
    10%
  • 9. 35%
    70% have had securiy incidents in past year
    15%
    11%
    Average cost:$ 2 million
    10%
    7%
  • 10. 79%
    58%
    53%
    31%
    27%
  • 11. Global Study of Web 2.0 Use in Organizations
    Mihaela Vorvoreanu, Ph.D.
    Computer Graphics Technology
    Organizational Leadership and Supervision
    mihaela@purdue.edu
    Lorraine Kisselburgh, Ph.D.
    Department of Communication
    lorraine@purdue.edu
    Eugene Spafford
    Computer Science, CERIAS
    spaf@purdue.edu
    Preeti Rao
    Graduate Student, CERIAS
    raop@purdue.edu
    CERIAS