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October 2007 issue of ezine focusses on "Marketing Communicationt". Eminent personalities like Mr Vinod Harith, Group Marketing Manager of Wipro at London, Lisa Ditlefsen, Head of Search & Web Analytics, Base One Search, London and many Marketing experts have shared their views.
The Guest Editor for this issue is Ms Subha Ganesh, Search Marketing Consultant, London.
This issue brings out the need for Corporates to use Integrated Communication for Marketing.