Employer Brand In India Through Hr Perspective
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

Employer Brand In India Through Hr Perspective

  • 471 views
Uploaded on

general info about employer brand in india

general info about employer brand in india

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
471
On Slideshare
470
From Embeds
1
Number of Embeds
1

Actions

Shares
Downloads
4
Comments
0
Likes
0

Embeds 1

http://www.linkedin.com 1

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. PRESENTATION BY : NEHA PATRAS DIVISION : MBA-2 INSTITUTE : G.V.I.E.T5/13/2012
  • 2.  A BRIEF INTRODUCTION TO EMPLOYER BRANDING.  WELCOME TO INDIA WITH QUICK FACTS.  BUSINESS FACTS.  BEST INDIAN COMPANIES ACCORDING TO SHRM INDIA.  FEDERAL LAWS.  HR PRACTICES.5/13/2012
  • 3. I. EMPLOYER. FIRST USED IN 1990s TO DENOTE AN ORGANISATION’S REPUTATION AS AN II. CENTRAL CONCEPT IN HUMAN RESOURCES MANAGEMENT. III. MOSTLY LEVERAGED BY MNCs. IV. CONCEPT ORIGINATED BY SHRM US HEADQUARTERED AT VIRGINIA ,BEING LARGEST ASSOCIATION IN HRM. V. ALL OVER THE WORLD ONLY 61 % IS THE5/13/2012 LEVEL OF KNOWLEDGE AMONG HR
  • 4. •POPULATION- 140 BILLIONS. •POLITICAL STRUCTURE –DEMOCRATIC . •GOVT. -PRESIDENT,PRIME MINISTER &2 HOUSES OF PARLIAMENT. •RULING PARTY-INC. •LITERACY RATE-65%. •CURRENCY-RUPEES.5/13/2012
  • 5.  INDIA IS WORLD’S 4th LARGEST ECONOMY TODAY. UNTIL 1991,GOVT.FAVOURED ONLY DOMESTIC BUSINESS. SCENARIO CHANGED AFTER 1991 WHEN FDI GOT ALLOWED TO INDIAN BUSINESS HOUSES AND BLOOMED A STRONG LIBERALISATION POLICY{FDI IN 1997 ROSE UPTO 15.8 MILLIONS AS COMPARED TO 0.3MILLION IN 1991}.
  • 6. 1.)DEFINED AS THE IMAGE OF AN ORGANISATION AS A GREAT PLACE TO PERFORM FOR EMPLOYEES IN ORDER TO ATTRACT,ENGAGE AND RETAIN THE BEST TALENT FROM EVERY CORNER OF THE WORLD … OR 2). SUM TOTAL OF A COMPANY’S EFFORTS TO SATISFY PRE EXISTING STAFF IN TERMS OF FUNCTIONALITY,ECONOMIC AND PSYCHOLOGICAL BENEFITS5/13/2012
  • 7.  CLEARLY DEFINED ROLES FOR EMPLOYEES.  GIVE AND GET EMPLOYMENT DEALS.  CLEAN AND POLITICS-FREE WORKING CONDITIONS.  JOB SATISFACTION(SECURITY AND TRUST AMONG EMPLOYER AND SUBORDINATE,TIMELY PROMOTION AND PERFORMANCE APPRAISALS,MEDICAL INSURANCES AND DEARNESS ALLOWANCES,PERKS,RELATIONSHIPS AMONG COLLEAGUES,FUN FRIDAYS AND MOST IMPORTANTLY A WORK AGGRESSIVE &MOTIVATIONAL ATMOSPHERE).5/13/2012
  • 8.  AON –HEWITT(IT).  HUL LTD.  ADITYA BIRLA.  LG.  AIRTEL.  AIRCEL.  DR.REDDYS LABORATORIES LTD.  NIIT.  TATA STEEL.  MINDTREE(IT).  FORD….AND WHIRLPOOL.5/13/2012
  • 9. 5/13/2012
  • 10. 5/13/2012
  • 11. 5/13/2012
  • 12. 5/13/2012
  • 13. 1 . STAFFING  RESUMES SEEK STRONG EDUCATIONAL BACKGROUND.  EMPLOYEE REFERRALS.(MIDDLE AND TOP MANAGEMENT).  ELABORATE EMPLOYMENT JOB TESTS OR ENTRANCE TESTS.  E-RECRUITMENT(NAUKRI.COM BEING THE FIRST PORTAL).  ADVERTISEMENTS WITH SPECIFICATIONS &REQUIREMENTS.  WALK-INS.  PERSONAL INTERVIEWS(AGE,EXPERIENCE,FAMILY PLANS,VERIFICATIONS OF PHOTOS AND DOCUMENTS).5/13/2012
  • 14.  MOST VALUED IN INDIAN ORGANISATION(TEAM DYNAMICS,SOFT SKILLS,PRODUCT AND TECHNOLOGICAL KNOWLEDGE).  VARIOUS TRAINING PROGRAMMES(ENTRY POINT TRAINING,ONGOING TRAINING PROCESS,DEVELOPMENT &PROMOTIONAL TRAINING).  IN-HOUSE TRAINING CENTRES-BEST FEATURES IN INDIA.  BOTTOM TO TOP APPROACH IN INDIA(CONCEPTS AND SPECIFIC APPROACHES).5/13/2012
  • 15. i. DEVELOPS CLOSE RELATIONS BETWEEN EMPLOYEE AND SUBORDINATES. ii. ORGANISATIONAL LOYALTY AND ZEAL TO ACHIEVE NEW HEIGHTS. iii. SOCIAL STATUS AND SENSE OF RESPONSIBILITY. iv. EMPLOYEE STAGNATION- A SOCIAL STIGMA.5/13/2012
  • 16.  HOUSE RENT ALLOWANCES.  MEDICAL ALLOWANCES.  DEARNESS ALLOWANCES.  SICK LEAVES.  ANNUAL LEAVES.  CASUAL LEAVES.  FEDERAL AND GAZETTED HOLIDAYS.  CLUB MEMBERSHIPS.  OVERSEAS TRAINING .  COMPANY HOUSING.5/13/2012
  • 17.  COMPANY TRANSPORT FACILITIES(PROVISION OF CABS IN CALL CENTRES).  CAFETERIAS.  BUSINESS CARDS AND CELLPHONES FOR BUSINESS USE).5/13/2012
  • 18.  EMPLOYEES ARE THE LAYING FOUNDATION AND GREATEST ASSETS OF ANY ORGANISATION.  IN TODAY’S CUTTHROAT COMPETITION,A COMPETITIVE EDGE.  MOST SIGNIFICANT TOOL OF HRM.  DEVELOPMENT AND EXPANSION OF BEST PROFFESIONALS AVAILABLE ACROSS THE GLOBE.  PROVIDES EXTENSION TO THE FAMILY OF AN EMPLOYEE.5/13/2012
  • 19. 5/13/2012
  • 20. 5/13/2012
  • 21.  TOP PHARMACEUTICAL COMPANY OF INDIA.  RECENTLY RECEIVED GLOBAL EXCELLENCE AWARD FOR HR.  BEST RECRUITMENT AND STAFFING CLASS AWARD FOR INNOVATIVE HR PRACTICES.  EMPLOYER BRANDING AWARD FOR TALENT MANAGEMENT &. RETENTION  DOES A LOT FOR5/13/2012