Google Page Rank, based on a scale of 0 to 10, is the means by which Google ranks the worth of particular site and thus affects the seo google and other search engines. A site with a Page Rank of 8 is generally of more use to the average visitor than a site with a Page Rank of 3. Accordingly, sites with a higher google page rank gets higher ranks in the Google search results for a given keyword than those with a lower Page Rank. The goal of google’s search results is to provide the user with the most trustworthy websites that include the particular keyword phrase they have entered into the search field. Page Rank is calculated based almost entirely upon two factors: how many other sites link to your site, and the google page rank of those sites that link to you. That’s how, it becomes very important for seo experts / seo consultants targeting google seo.
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How to improve Google Page Rank
Optimize your website for onpage seo properly.
A properly placed tags like title, description and keywords describe the google about your website in a better way. Image tags and anchor tags put the weight behind it.
Update your website every week by adding unique content.
If you website has some unique information for visitors then it is 100% chance for him to come back to your site again.
Provide inside linking to your website.
For example, you can provide links of your other web pages, which may be relevant for your client to go through.
Build a sitemap for your website.
An XML based site map is very helpful for google seo and text based for yahoo seo. One can register for a google webmaster account and sign in there to see its website statistics.
Get more backlinks.
Try to get a link back from higher page rank websites.
Social Bookmarking is a very effective method to increase google page rank because by sharing your website on different social sites you will get a free backlink and traffic.
Blog commenting is a very crucial process in generating a good google page rank. Some blogs are do-follow, which can help you generate back links to your site by just commenting on their posts.
Using commonly searched keywords.
People search using keywords and not the whole sentence so if you have used a keyword which is very frequently searched then you get a higher chance of your website being on first page of search engines.
Keep the website up all the time:
If your website is down for a long period of time, google may reduce the ranking of your website. So you should always keep your website accessible.
Clipping is a handy way to collect important slides you want to go back to later.