Magento Ecommerce Handout

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I gave a presentation to the Corvallis e-Tailing Group in town on Magento eCommerce Community Edition. We used Magento to build the 300dpi web site so we have experience skinning it, adding plug-ins, …

I gave a presentation to the Corvallis e-Tailing Group in town on Magento eCommerce Community Edition. We used Magento to build the 300dpi web site so we have experience skinning it, adding plug-ins, get plug-ins to play nicely, and extending Magento.

More info here: Handout From Corvallis e-Tailing Magento eCommerce Presentation (http://www.proworks.com/blog/2010/03/handout-from-c…e-presentationhandout-from-corvallis-e-tailing-magento-ecommerce-presentation/)

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  • 1. A Developer’s View of Magento eCommerce General Information Magento is an open-source ecommerce web application launched on March, 2008. It was created by Varien, building on components of the Zend Framework on PHP. Magento Enterprise Edition, a paid for version of Magento aimed at larger companies, was launched on April 15, 2009. Links Magento: http://www.magentocommerce.com Community Edition Demo: http://demo.magentocommerce.com Community Edition Demo Admin Panel: http://demo-admin.magentocommerce.com/index.php/admin Free vs. Paid: http://www.magentocommerce.com/product/compare Local-ish Examples: http://www.wallbedfactory.com/ http://www.300dpi.com/ Pros/Cons Good Not Good  Robust full featured product  Not a robust CMS  Can handle large operations  Still bugs in under used parts of the  Default design usable out of the box software.  Pretty good selection of plug-ins  Customization beyond the admin  Community version is free area (code) can get complicated.  Good attention to SEO  The plug-ins can to be buggy and  Can support multiple stores within may not work if you customize same install anything.  Good reporting  Support for community version is  Time-savers like batch import and hard to find. integration with other systems like  The dev community isn't super Google Base helpful  Most of the features you would  Paid version is quite expensive want are available in some form ($11K) & may still require you to be (downloadable products, reviews, hosted with them. product configurations, localization,  Lots of options. Sometimes hard to shipping options, promos, accounts, find in the myriad of configuration etc) settings. Courtesy of ProWorks Corporation. Full service web design- development- marketing-strategy for business and government. www.proworks.com/blog | @proworks | contact@proworks.com | 541.752.9885 | Corvallis, Oregon