Innovation or creative imitation


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The presentation has been made to provoke a thinking and debate on what constitutes real innovation? Is copying or even creative imitation a rightful innovation. But some bloggers prescribe not to innovate'; but to merely improve. Some even suggests that imitation can be used to gain competitive advantage. In the Philippines or elsewhere, to see hordes of copycats, me too products, pirated copies, to the chagrin of the "original" inventors innovators.

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Innovation or creative imitation

  1. 1. Innovation or Creative imitation? Presentation to provoke a debate for students of entrepreneurship at the Ateneo Graduate School of Business
  2. 2. Innovators or copycats?
  3. 6. The Cast? <ul><li>The twins: Tyler and Cameroon </li></ul><ul><li>Winklevoss, Dyva Narendra </li></ul><ul><li>The Brazilian Connection: Eduardo Saverin </li></ul>
  4. 9. The book
  5. 10. “ Talent borrows, genius steals.”- Oscar Wilde “ Artists create, masters copy..”
  6. 11. Some recent news: <ul><li>Nokia filed a suit vs Apple for patent infringement on the Iphone; </li></ul><ul><li>Apple sued Samsung for a similar product; </li></ul><ul><li>It is common for high profile ICT companies to sue over patent infringement. </li></ul>
  7. 14. Innovation or Creative Imitation?
  8. 15. The “ cheap Japanese imitation of the 1950’s and 1960’s
  9. 16. Imitation?
  10. 17. Strategy by Asian countries: <ul><li>… they pick a product to copy, determine its marketability, achieve economies of scale, and competitive advantage through lower cost and affordability… </li></ul>
  11. 18. … and now the cheap China tiangge wares…
  12. 19. Dealing with the pirates at malls and the sidewalk…. Or the third shift in China
  13. 21. Third shift products from China…
  14. 22. Are they good or bad for the society and economy?
  15. 23. Creative imitation <ul><li>…” Never invent. Always improve on something that exists”…- Alex Mandossian </li></ul>
  16. 24. Only 30% create, the rest copy..
  17. 25. Imitation “precious stones”
  18. 26. McDonald
  19. 27. “ copy cat”
  20. 28. Imitation Omega watch…
  21. 29. “ Imitators have greater competitive advantage “- Odel Shenkar, Ohio State University at HBR
  22. 30. Litigation as a strategy to be unique?
  23. 31. Running business from the courtroom..
  24. 32. Reading the fine prints of the IPO
  25. 33. Innovate, create, imitate or litigate?.. It’s the entrepreneur’s choice…
  26. 34. Disclaimer <ul><li>The presenter does no pass judgement, whether legal, ethical or moral on the examples presented herein; </li></ul><ul><li>The presenter also does not endorse the story presented in the movies or fiction articles to be true, or false; they being creative and/or fictional; </li></ul><ul><li>The presentation is used for instruction and educational purposes only </li></ul>