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Social Media Optimization<br />
Social Media Websites & Communities<br />Traffic<br />Traffic<br />Traffic<br />Your Blog or Website<br />
“How to integrate social media into your online business and piggy-back off high traffic social media websites.”<br />
SMO Strategy #1:<br />Encourage Customers to Join Your Facebook Fan Page.<br />Blogs<br />Business<br />Bands<br />Organiz...
Go to the advertising section.<br />Login to your Facebook.<br />Create fan page.<br />
Why should they follow your page?<br />Why should they come back?<br />Keep interest levels<br />high with...<br />News cl...
SMO Strategy #2:<br />Use twitter to grow<br />your email list.<br />Connect. Communicate. Promote.<br />
Your twitter page.<br />Tweet & Invite.<br />Create a landing page.<br />
SMO Strategy #3:<br />Use Youtube talk to your customers directly.<br />
Plan out your video.<br />What do you want to communicate?<br />How do you want to communicate?<br />Organize your message...
Other ways to build traffic using social media.<br />SMO Strategy #4:<br />Post images on Photobucket or Flickr<br />SMO S...
<ul><li> Directory  submissions
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What is SMO?

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Transcript of "What is SMO?"

  1. 1. Social Media Optimization<br />
  2. 2. Social Media Websites & Communities<br />Traffic<br />Traffic<br />Traffic<br />Your Blog or Website<br />
  3. 3. “How to integrate social media into your online business and piggy-back off high traffic social media websites.”<br />
  4. 4. SMO Strategy #1:<br />Encourage Customers to Join Your Facebook Fan Page.<br />Blogs<br />Business<br />Bands<br />Organizations<br />Books<br />
  5. 5. Go to the advertising section.<br />Login to your Facebook.<br />Create fan page.<br />
  6. 6. Why should they follow your page?<br />Why should they come back?<br />Keep interest levels<br />high with...<br />News clippings<br />Videos<br />Articles<br />Pictures<br />Contests<br />
  7. 7. SMO Strategy #2:<br />Use twitter to grow<br />your email list.<br />Connect. Communicate. Promote.<br />
  8. 8. Your twitter page.<br />Tweet & Invite.<br />Create a landing page.<br />
  9. 9. SMO Strategy #3:<br />Use Youtube talk to your customers directly.<br />
  10. 10. Plan out your video.<br />What do you want to communicate?<br />How do you want to communicate?<br />Organize your message.<br />
  11. 11. Other ways to build traffic using social media.<br />SMO Strategy #4:<br />Post images on Photobucket or Flickr<br />SMO Strategy #6:<br />Use social bookmarkers on your blog and sites.<br />SMO Strategy #5:<br />Comment on other social media websites.<br />
  12. 12. <ul><li> Directory submissions
  13. 13. Forum posting
  14. 14. Comments on blogs or websites
  15. 15. Press release
  16. 16. Article submissions
  17. 17. Back links
  18. 18. Social Bookmarking</li>
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