Презентация SoFits.me для SSW Moscow

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Презентация для Seedstars Moscow 11.04.2014

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Презентация SoFits.me для SSW Moscow

  1. 1. We know what suits you!
  2. 2. We digitalize stylists brain!
  3. 3. You pass a short test
  4. 4. Dream comes true on this page
  5. 5. You can buy online any item. Very soon we’re going to implement substitutes to items that are sold out or expensive.
  6. 6. If the collection lacks the set you need you can always order one from our stylists
  7. 7. How we make money • % of any purchase made via our referral links • Looks on request • Personal LookBook is individual style book with principles of colors, prints, shapes, taboo and wardrobe collection especially for you
  8. 8. Partners
  9. 9. Future: offline + mobile
  10. 10. E-commerce: apparel $37,6bn $45,6bn $54,2bn 1,4 2 2,84 0 0,5 1 1,5 2 2,5 3 0 10 20 30 40 50 60 2011 2012 2013 USA Russia * By Emarketer and InSales.Ru research data
  11. 11. Global apparel e-commerce 2013: $259bn 10% is average commission online shop provides for referral sales, 15% by our estimation is look-commerce share of the referral market $259bn is evaluation of global apparel e-commerce by E-marketer. $385bn is their estimation of the US e-commerce, 20% of which is apparel. Our segment: $4bn
  12. 12. Competition Personalization of basic service + + – – Time for customer to get result Instantly 1+ hour Instantly Instantly Stylist service + + – – Cost Free + paid extra services Free Free Free Cost $15-150 Free Free Free Viral social mechanics – – + + Break even point reached – – + + Visitors monthly 5k 30k 5М 16М
  13. 13. Nataly Kotlyarevska, CEO 7 years in digital marketing Owns digital agency Clients Roman Medny, chief stylist One of the best Russian stylists, famous fashion blogger, TV star Owns style studio in Moscow and Kyiv Oleg Minaev, CTO 15 years of coding and project management for:
  14. 14. Current traction • 5 000 registered users • x4 raised conversion rate – up to 0.7% visitors buy • x2.5 our average sale exceeds the market average: $250 to $100
  15. 15. Next steps • Growth • Mobile • Worldwide • YOU!
  16. 16. $300k – seed round for 15-20% share

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