Q1. what factors account for Xerox’s continuing problems?
Peter McColough’s (CEO) failed to commercialize
new technology .
Failing to hire the right people for essential positions.
McColough’s reduced focus on Xerox business.
Misguided priorities approved by CEO.
Always beat up on suppliers.
Rumors by Thomson Reuters
Violations of the “GAAP”.
Auditing by KPMG.
Q2. How can Xerox better anticipate and plan for the future?
focus on business process management
Asset Sales and Cost Cutting.
Make deep cut in R&D
Follow the Recommendations of outside
Q4. Comment on the statement. “I hear about asset sales, about refinancing, but I don’t hear anyone saying convincingly; ‘Here is our future’ ”. Where will we be active? Arenas Staging Differentiators Vehicles Economic Logic How will we get there? Where will we be active? How will we Obtain our returns? What will be our speed & sequence of moves?
Q3. How can Xerox better integrate its marketing plan?
Defining organization mission.
Establishing strategic business units.
Setting marketing objectives.
Performing situation analysis.
Developing marketing strategy.
Conclusion:- Can Xerox be fixed? Yes Xerox can be fixed. Because…..
Should focus on new DIT’s. Focus on Acquisition RECOMMENDATIONS