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Cloudcasting

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Presentation made at Engage 2013, the annual event of the Public Relations Society of India on the topic of how to create your own personal radio and TV channel

Presentation made at Engage 2013, the annual event of the Public Relations Society of India on the topic of how to create your own personal radio and TV channel


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Transcript

  • 1. Cloudcast Prithwis Mukerjee, PhD Professor, Praxis Business School
  • 2. Communication consists of .... Message Media
  • 3. Here we focus on the media ... Digital Message Print, Electronic
  • 4. Then on digital media ... Social Media Message Broadcast Print, Electronic
  • 5. Broadcasts Social Media Blog Website Podcast Youtube Message "Recorded" "Live" Broadcast Print, Electronic
  • 6. Live Broadcasts Blog Website Podcast Youtube Video Social Media Message Audio Print, Electronic
  • 7. Private Internet TV / Radio Stations Social Media Blog Website Podcast Youtube Message Print, Electronic
  • 8. Cloudcast Message Getting your message across as live audio and video using nothing but the internet cloud
  • 9. Reach of Message Richness, Reach of Message The Inevitable Quadrant ! Richness of Message
  • 10. Cloudcast Tools Shoutcast Internet Radio Google Hangout-OnAir Youtube Channel
  • 11. at this point there was a live demo of a) ShoutCast based Radio "station" b) Hangout-on-air based TV "station" the subsequent slides which had been kept as a backup in case the live demo did not work were not necessary and were not shown
  • 12. Radio "Transmitter"
  • 13. Shoutcast for the RJ : "talk show"
  • 14. Streaming Music from Winamp
  • 15. Connecting RJ to the "transmitter"
  • 16. the audience interface
  • 17. Hangouts-on-air / your TV channel

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