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Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
Princeton technovation presentation
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Princeton technovation presentation

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  • 1. BUSINESS PLAN FOR TRAFFICAPPTeam namePrinceton Girls In IT Princeton Girls In IT - 2013 Technovation Challenge
  • 2. BUSINESS PLAN FOR TRAFFICAPPTeam members Princeton Girls In IT - 2013 Technovation Challenge
  • 3. BUSINESS PLAN FOR TRAFFICAPPExecutive summaryPrinceton Girl in IT is a companysituated in Lagos-Nigeria, the designerof a mobile app for android phonestargeted at reporting traffic offences toa central database table by securityagents within the country. Princeton Girls In IT - 2013 Technovation Challenge
  • 4. BUSINESS PLAN FOR TRAFFICAPPProduct description• TrafficApp is designed to ease the way of tracking traffic offenders.• Sends traffic offender’s details to a central database table visible to all users.• Offenders can be arrested at any other location regardless of when and where the offence was committed. Princeton Girls In IT - 2013 Technovation Challenge
  • 5. BUSINESS PLAN FOR TRAFFICAPPProduct description• The information in this database can be exported to other Database Management System (DBMS) such as Oracle, Microsoft SQL and Microsoft Access for further analysis. Princeton Girls In IT - 2013 Technovation Challenge
  • 6. BUSINESS PLAN FOR TRAFFICAPPHow it works• A welcome screen takes users to the main app page when the “Click to proceed” button is clicked.• The main app form receives the offender’s details.• The information is sent to the central database when the submit button is clicked. Princeton Girls In IT - 2013 Technovation Challenge
  • 7. BUSINESS PLAN FOR TRAFFICAPPHow it works Princeton Girls In IT - 2013 Technovation Challenge
  • 8. BUSINESS PLAN FOR TRAFFICAPPHow it works Princeton Girls In IT - 2013 Technovation Challenge
  • 9. BUSINESS PLAN FOR TRAFFICAPPHow it works Princeton Girls In IT - 2013 Technovation Challenge
  • 10. BUSINESS PLAN FOR TRAFFICAPPMarket analysis• The federal, the state and the local government of the federal republic of Nigeria are the target customers of the TrafficApp.• Survey reveals that 100% of the security agents in Lagos state, Nigeria where the company is based are in support of the app system of reporting traffic offences. Princeton Girls In IT - 2013 Technovation Challenge
  • 11. BUSINESS PLAN FOR TRAFFICAPP Princeton Girls In IT - 2013 Technovation Challenge
  • 12. BUSINESS PLAN FOR TRAFFICAPPStrategy & implementation plan• To run a beta version of the TrafficApp free-of-charge on the android phones of heads of security bodies in Nigeria.• To charge $7.00 dollars for each app installed on the phones of other traffic agents. Princeton Girls In IT - 2013 Technovation Challenge
  • 13. BUSINESS PLAN FOR TRAFFICAPPFinancial analysisAn expected total sales of$700. 000.00 in the first yearwith over 500% profit margin. Princeton Girls In IT - 2013 Technovation Challenge

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