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Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
Oct 20 presentation CAP team
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Oct 20 presentation CAP team

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This is the presentation that Primary Source gave at the opening CAP team meeting on 10/20/11.

This is the presentation that Primary Source gave at the opening CAP team meeting on 10/20/11.

Published in: Education, Technology
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  • Perceptions: specific content, historical discipline Urgency of global ed – need to integrate so accessible to all.
  • Transcript

    • 1. Primary Source CAP Team Meeting October 20, 2011
    • 2. Who Are We? Primary Source is a non-profit organization that educates K-12 teachers and administrators about world histories, cultures, and global issues.
    • 3. Preparing young people to think critically to be culturally proficient to have a global mindset
    • 4. PRIMARY SOURCE <ul><li>Watertown, MA </li></ul><ul><li>Since 1989 (22 years) </li></ul><ul><li>K-12 educators </li></ul><ul><li>Serve 2,500 teachers per year through various programs </li></ul><ul><li>Worked with over 600 schools &amp; districts </li></ul>
    • 5. How do we do this? <ul><li>Content KNOWLEDGE and pedagogical strategies to improve classroom teaching </li></ul><ul><li>Opportunities for CONNECTION with peoples and cultures of the world and between educators as part of a professional network </li></ul><ul><li>Space for TRANSFORMATION to occur, both personally and professionally </li></ul>Through Teachers!
    • 6. KNOWLEDGE <ul><li>Graduate-level courses </li></ul><ul><li>Face-to-face &amp; Online </li></ul><ul><li>In-district work </li></ul><ul><li>Webinars </li></ul><ul><li>Programs for the Public </li></ul><ul><li>Need among educators for deeper content </li></ul>CONTENT PEDAGOGY 21 ST CENTURY SKILLS
    • 7. FACE-TO-FACE COURSE MODEL Scholar Talks Teacher Workshops Cultural Enrichment Community Resources
    • 8. Online Course Model Podcasts Videos Q&amp;A Sessions Interactive Websites Resources Forums Live Chats Scholar “ Parking Lot” Classroom Application Readings SCHOLAR CONTENT WEB-BASED ACTIVITIES GROUP INTERACTION
    • 9. Curriculum Resources http://www.primarysource.org/resources
    • 10. Other Curriculum
    • 11. Online Bibliographies http://www.primarysource.org/bibliographies
    • 12. CONNECTIONS <ul><li>Build on course knowledge </li></ul><ul><li>Create a community of learners locally and nationally </li></ul><ul><li>Conduct videoconferences with educators worldwide </li></ul><ul><li>People-to-people connections on study tours </li></ul>
    • 13. Study Tours
    • 14. TRANSFORMATION <ul><li>Classroom, school, and district initiatives </li></ul><ul><li>Curriculum development and transformation </li></ul><ul><li>Student and teacher exchange programs </li></ul><ul><li>Validated, respected, renewed </li></ul>
    • 15. Some Challenges We Face <ul><li>Perceptions of Primary Source </li></ul><ul><li>Making global education more than an add-on </li></ul><ul><li>Schools’ multiple priorities </li></ul><ul><li>Positioning and marketing work </li></ul><ul><li>How to show the impact of our work </li></ul>
    • 16. Partnership Model Schools and Districts
    • 17. Partnership Model Overview &amp; History <ul><li>Yearly contract with schools/districts </li></ul><ul><li>Grew out of grant-funded program </li></ul><ul><li>Source of unrestricted revenue </li></ul><ul><li>Increases impact we can have in schools </li></ul>
    • 18. Partnership Model What does it look like? <ul><li>Three options: (A) $13, 500; (B) $9,500; (C) $3,000 </li></ul><ul><li>Each includes a number of reserved seats in our courses, reduced fees for study tour participation; consulting services; access to our library </li></ul><ul><li>Larger models include customized workshops led in the school or district </li></ul><ul><li>Approximately 1/3 of our revenue is from partnership </li></ul>
    • 19. Partnership Model What has worked <ul><li>Steady source of earned income </li></ul><ul><li>Sustained relationship with schools and districts </li></ul><ul><li>Committed educators who support organization </li></ul><ul><li>Robust participation in programs </li></ul><ul><li>“ Customer focused” model </li></ul>
    • 20. Partnership Model What are the challenges? <ul><li>Inefficient to manage </li></ul><ul><li>Can limit reach </li></ul><ul><li>Leaves fewer spots for individuals who pay course fees </li></ul><ul><li>Difficult to grow beyond 50 partners </li></ul>
    • 21. Sources of Revenue <ul><li>50% from grants and contracts </li></ul><ul><li>38% from earned income (partnership and programs) </li></ul><ul><li>6% from our Gala fundraiser and other events </li></ul><ul><li>6% from other: gifts, in-kind, investments </li></ul><ul><li>Challenges: Data-driven impact for funders Half of revenue from grants/contracts—vulnerability Cultivating corporate support and individual donors </li></ul>
    • 22. Rationale for CAP Project <ul><li>Critical crossroads in our development </li></ul><ul><li>Need to reach broader audience </li></ul><ul><li>Positioning ourselves, messaging, branding </li></ul><ul><li>Visibility challenges </li></ul><ul><li>Next steps are critical  strategic plan </li></ul>
    • 23. Goals of CAP Project <ul><li>Analyze our mission and messaging </li></ul><ul><li>National research around professional development needs, costs, circumstances </li></ul><ul><li>Identify possible business model to boost earned revenue </li></ul><ul><li>Identify best strategies for reaching out nationally (broad or deep? </li></ul><ul><li>Writing a strategic plan for the next 3 years (considering a vision plan as well as an 18-month plan) </li></ul>

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