Why you need to do visual PR
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Why you need to do visual PR

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There are many reasons to include visual content in your press releases, but the biggest by far is that visual content gets shared more. A lot more.

There are many reasons to include visual content in your press releases, but the biggest by far is that visual content gets shared more. A lot more.

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http://localhost 1425
http://dev 1023
http://192.168.25.2 210
http://107.170.172.44 155
https://twitter.com 97
http://psdb-caue.gingaprojects.com 72
http://marketing.ac.nz 39
http://etraining.org.nz 6
http://107.170.113.203 5
http://192.168.1.6 2
http://fr.pinterest.com 1
http://192.168.10.100 1
http://pulse.me&_=1402626471986 HTTP 1
http://pulse.me&_=1402667821924 HTTP 1
http://www.google.com 1
http://pulse.me&_=1402626931021 HTTP 1
http://pulse.me&_=1402626931029 HTTP 1
http://pulse.me&_=1402667821720 HTTP 1
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    Why you need to do visual PR Why you need to do visual PR Presentation Transcript

    • PRvisual why you
 need
    • Visual content gets shared more
    • Visual content gets shared a lot more
    • Editors also know that
    • I begged, begged, PR professionals to send video and multiple photos with their news releases. “ Clay Morgan,
 Former editor, The Daily News Journal source 〉
    • Here are the numbers
    • Tweets with images
 get more clicks, favorites and retweets +18% +89% +150% source 〉
    • Facebook posts with images
 get more likes and comments +53% +104% source 〉
    • Articles with images
 get viewed more +94% +150% source 〉
    • Press releases with multimedia
 get viewed more source 〉 +77% +48%+ + + +20% +14% = Attachments, soundbites, charts, interactive,…
    • The more you can give journalists what they need to be successful, the more coverage you’ll get for your clients
    • Learn all about visual press releases
    • The ULTIMATE GUIDE to VISUAL PRESS
 RELEASES read our blog post
    • Get a multimedia PR pitching tool
    • Get a multimedia PR pitching tool prezly.com