As an Austin-born digital ad agency, Tocquigny has a love affair with tacos. So we shared this passion with our SXSW friends and treated them to an experience they’ll never forget: complimentary shuttles from downtown to local taco joints - with free local craft beer along the
way. The mantra: “Escape for an hour. Eat like an insider.”
To market the tour, Tocquigny created a responsive microsite, an email campaign, social media properties, printed collateral, event signage, and branded giveaways and apparel. In the end, SXSW attendees didn’t just leave Austin with new apps on their smart phone and a
grab bag full of useless tchotchkes. They left with a memorable Austin experience unlike any other.