Boeing presentation12

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Boeing presentation12

  1. 1. BOEING"Forever New Frontiers"<br />
  2. 2. INTRODUCTION<br />Founded in 1916 in Puget Sound, Washington World’s leading aerospace company Service provider to famous companies The second biggest defense company in the worldin more than 70 countries Total company revenues for 2009 were $61.5 billion<br />
  3. 3. Products are :<br /><ul><li>Commercial Airliners
  4. 4. Military Aircraft
  5. 5. Munitions
  6. 6. Space Systems
  7. 7. Computer Services</li></li></ul><li>THREE CLASS CONFIGURATION<br /> First Class Business Class Economy Class<br />
  8. 8. What business are we in…????<br /><ul><li>The Boeing Company is a major American AEROSPACE and DEFENSE corporation.
  9. 9. It is the largest global aircraft manufacturer by revenue, orders & deliveries</li></li></ul><li>VISION 2016<br /><ul><li>People working together as a global enterprise for aerospace leadership
  10. 10. Strategies: run healthy core businesses leverage strengths into new products & servies.
  11. 11. Core Competencies : detailed customer knowledge .
  12. 12. Values : leadership</li></ul> integrity<br /> quality<br /> customer satisfaction<br />
  13. 13. World class performance <br /><ul><li>Corporate functions :
  14. 14. Business Development & strategy
  15. 15. Communications
  16. 16. Engineering, operations & technology
  17. 17. Finance/shared services group/Boeing capital corp.
  18. 18. Human Resources/Administration
  19. 19. International
  20. 20. Law</li></ul>Integrated<br />Defense<br />System<br />Commercial <br />Airplanes<br />Two business supported by seven corporate functions<br />
  21. 21. Product category<br />COMMERCIAL AIRLINERS:<br /><ul><li>737
  22. 22. 747
  23. 23. 767
  24. 24. 777
  25. 25. 787 Dreamliner
  26. 26. BBJ/VIP</li></li></ul><li>Financial Performance<br />EPS Growth<br />Year-end 2006<br />3.62*<br />BCC/<br />Other 1%<br />3.20<br />2.85<br />Integrated Defense Systems<br />2.30<br />53%<br />Commercial Airplanes<br />0.89<br />46%<br />2005 2006 2007 2008<br />Total revenue = $61.5 billion<br />8% Compound Annual Growth Rate<br />61.5<br />295<br />250<br />53.6<br />51.4<br />49.3<br />205<br />>4X revenue<br />152<br />Backlog Growth<br />Revenue Growth<br />
  27. 27. Implementation of E-Service<br /><ul><li>Reverse auctions
  28. 28. Adoption of intranets and extranets
  29. 29. Assessing the significance of digital channels
  30. 30. E-procurement
  31. 31. Customer acquisition
  32. 32. Process redesign
  33. 33. Intranet content creation</li></li></ul><li>Assessing the significance of digital channels<br />.<br />
  34. 34. Double-digit growth in revenue and earnings<br />Revenue and Earnings<br />Billions<br />Per share<br />$18<br />$1.50<br />$1.44<br />$16.5<br />+12%<br />$14.7<br />+62%<br />$12<br />$1.0<br />$0.89<br /> Revenue<br /> EPS<br />$6<br />$0.5<br />$0.0<br />$0<br />2006Q3<br />2007Q3<br />2007Q3<br />2006Q3<br />INVESTOR RELATIONS<br />
  35. 35. Competitors<br /><ul><li>Airbus
  36. 36. Lockheed Martin
  37. 37. European Aeronautic </li></ul> Defence & Space <br /> Company (EADS)<br />
  38. 38. Competitors<br />Boeing<br />VS<br /> Airbus<br />
  39. 39. COMPARISON BETWEEN AIRBUS A380 & BOEING 747<br /><ul><li>The A380 produces 50% less cabin noise than a 747 and has higher cabin air pressure; both features are expected to reduce the effects of travel fatigue.
  40. 40. In a 555-passenger configuration, the A380 has 33% more seats than a 747 and 50% more cabin area and volume resulting in more space per passenger.
  41. 41. Compared to a 747, the A380 has larger windows.The wider cabin allows for 19 inch wide economy seats instead of 17 inch seats on a 747.</li></li></ul><li>The A-380 offers better take-off and landing performance than the Boeing 747<br />A - 380<br />Take – off : 9,800 ft<br />1800 ft less<br />Boeing 747<br />Take – off : 11,600ft<br />A - 380<br />Landing : 6,900 ft<br />500 ft less<br />Boeing 747<br />Landing : 7,400 ft<br />Shorter distance means less noise exposure outside the airport boundaries<br />
  42. 42.
  43. 43. Comparison with competitors<br />.<br />
  44. 44. BOEING COMPANY STATEMENT <br />
  45. 45. Lockheed martin<br /><ul><li>Main player in the aerospace industry
  46. 46. Revenue- $ 46.41 B
  47. 47. Company focuses on aeronautic design , development & manufacturing for both military & public sectors
  48. 48. Space system development (space launches, satellites etc.)</li></li></ul><li>Lockheedmartin 10years history<br />
  49. 49. Northrop grumman<br /><ul><li>Another major aerospace & defense player
  50. 50. Company’s yearly sales – $31.5 billion
  51. 51. Area focus – defense & technology system
  52. 52. Provides major information system as ;
  53. 53. command control system
  54. 54. missile control system
  55. 55. public safety system
  56. 56. radar system</li></li></ul><li> Northrop Grumman<br />boeing vs. <br />
  57. 57. .<br /><ul><li>EADS) is a large pan-European aerospace corporation, formed by the merger on 10 July 2000
  58. 58. Revenue-$61.37 billion</li></li></ul><li>COMPETITOR ANALYSIS<br />A. CHARACTERISTICS OF THE INDUSTRY<br />Extremely high capital requirements<br />High risks<br />New product development cost are high<br />Long payback periods<br /><ul><li>Cyclical demand
  59. 59. Only a few can survive
  60. 60. Swings through boom and bust cycles</li></li></ul><li>COMPETITOR ANALYSIS<br />B. BARRIERS TO ENTRY<br />Know - how <br />Capital costs<br />Long time horizons<br /><ul><li>Risks
  61. 61. High fixed costs</li></li></ul><li>MARKETING POLICY<br />Segmentation<br />Boeing uses Geography as its segmentation tool. Short haul routes appear to reveal that Europe and North America is the more attractive segment. <br />
  62. 62.
  63. 63. .<br /> "Forever new frontiers" <br /> thankyoufrom:preetiyadavm100700040<br />

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