Are You Google-icious??

                                   Janak Mehta
                                Founder PR Easy


...
My Guarantee…

Inbound and Outbound Marketing
Why Is Important To Be Google-icious
Steps to Become Google-icious




     ...
Google-icious??
Goolge-icious:
   Adjective describing a website that is appealing to
   Google in that it ranks high on G...
Case Study:
Social Media
Michigan


 From Zero
 Traffic To
 1272
 People
 Visiting…




                                  ...
Cost
Effective
Home
Business




            Copyright PREasy.com 2009
Automated
Web
Marketing




            Copyright PREasy.com 2009
Wealth
Building
Expert




           Copyright PREasy.com 2009
Why Am I Qualified?
 Masters In Computer Science from Carnegie Mellon University
 Worked Bell Communication Research Lab, ...
Why Am I So Passionate?
 My Wife and Two Nephews:




             Copyright PREasy.com 2009
Marketing Basics

                                                                Have a Clear Message
Know Your Market
  ...
Out-Bound Marketing
 How Do You Generate Leads?
   trade shows
   seminar series
   email blasts to purchased lists
   int...
In-Bound Marketing

 The process of Getting yourself “foundquot; by people
 already learning about and shopping in your in...
Rethink Marketing
 Outbound Marketing                   Inbound Marketing
 (Interruption)                       (Permissio...
Online Search: Killer App?




                                          Source: Techcrunch.com
              Copyright PR...
Why Become Google-icious?

 Researcher at Cornell University found that
 42% of users clicked the top result, and 8%
 of u...
Search Engine Optimization

 On Page Optimization
  What you say about your site


 Off Page Optimization
  What others ar...
Off Page Optimization
 Quality Content
  Google likes new and fresh content
  The more content you have out there more rea...
US Election



                                           Voters



                                           Vote

     ...
High
                              Authority
                              Web Sites



Your Web - Site                Lin...
Copyright PREasy.com 2009
Marketing Basics

                                                                Have a Clear Message
Know Your Market
  ...
Understand Your Market

 Keyworddiscovery.com
 Wordtracker.com
 Goodkeywords.com
 Selfseo.com
 Google – Search “ Keyword T...
Steps To Become Googlicious

Create Content (Creating Message)
  Create High Quality Relevant Content
  Optimize Content f...
Creating Content
Create Multi-Modal Content
  Write Article
  Convert it into PR
  Create a Video
  Create a Podcast

Opti...
Submit Content
Submit Content To High Authority Sites
  Article, PR, Video and Podcast Submission Sites
  Create a Blog
  ...
Social Media Marketing
 Social Bookmarking




                Copyright PREasy.com 2009
High
                              Authority
                              Web Sites



Your Web - Site                Lin...
Social Media Marketing
 Social Networking




                 Copyright PREasy.com 2009
Business credit Expert
                                     1,080,000




                         4th Spot
         Copyr...
Paradise
Brokers




           Copyright PREasy.com 2009
Internet Marketing Seminar Michigan

                                            127,000 Results




                     ...
Rural
Development
Mortgages




              Copyright PREasy.com 2009
Cost
Reduction
Seminar




 Kim
 Crabtree




            Copyright PREasy.com 2009
Create
Massive
Traffic




                                      # 1 & # 5 Spot
                                      out ...
quot;I would have had to have hired at least 2
      full-time staff people to achieve the results he
      has achieved f...
I’m Getting More Leads
   Then I Can Handle…
I would’ve spent thousands of dollars for classified ads,
signs and who knows...
I’m now 5 Pages Deep

I teach Internet marketing training ebootcamp and
search engine is big part of my training After usi...
Things To Ponder

 Content is King
 Incoming Links from high authority site +
 Relevant Content on Your Site = Higher
 Sea...
Google-icious Made Easy
 It’s a 9 Hour Step By Step Video Tutorials divided into 6
 sessions.
 You will learn:
   Importan...
Google-icious Made Easy
 Article Marketing
   How to write an article
   How to optimize article
   How to submit articles...
Google-icious Made Easy
 Video Marketing
   How to Create video
   Strategies I use to submit video to get high search
   ...
Google-icious Made Easy
Social Bookmarking
  How to use Social Bookmarking
  Use of bookmarking for link bait

So you will...
Google-icious Made Easy
For People Who Sign Up Tonight, I’ll throw in these
  Free Bonuses:
  Kickstart Your Online Market...
Google-icious Made Easy
For People Who Sign Up Tonight:
  30 Minutes 1:1 Online Marketing Strategy
  Session with Janak Me...
Google-icious Made Easy
 Google-icious Made Easy Video Training                  $1497
 Kickstart Your Online Marketing Au...
For This Webinar Only…
      One Payment of $297
                 Or
 Two Payment of $167 (30 Days Apart)

      www.PReas...
My High Rank Guarantee

 After You Have Gone Through My Entire
 Training And IMPLEMENTED EVERY
 STEPS In 7 Step Process An...
“You Explained Me Entire
    Process…
The thing I like about you and your business that
you do better than anybody else we...
Thank You

      One Payment of $297
                 Or
 Two Payment of $167 (30 Days Apart)

      www.PReasy.com/Linda
...
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How To Get Found on Google

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Presentation on How To be Google-icious. This presentation will help you understand why it is important to be on top of Google and how you and your business can be Google-icious

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How To Get Found on Google

  1. 1. Are You Google-icious?? Janak Mehta Founder PR Easy Copyright PREasy.com 2009
  2. 2. My Guarantee… Inbound and Outbound Marketing Why Is Important To Be Google-icious Steps to Become Google-icious Copyright PREasy.com 2009
  3. 3. Google-icious?? Goolge-icious: Adjective describing a website that is appealing to Google in that it ranks high on Google searches; also describes a website whose description on a Google search listing is attractive to users, leading to a higher click ratio. Copyright PREasy.com 2009
  4. 4. Case Study: Social Media Michigan From Zero Traffic To 1272 People Visiting… How Would You Like To Dominate Your Competitors Copyright PREasy.com 2009
  5. 5. Cost Effective Home Business Copyright PREasy.com 2009
  6. 6. Automated Web Marketing Copyright PREasy.com 2009
  7. 7. Wealth Building Expert Copyright PREasy.com 2009
  8. 8. Why Am I Qualified? Masters In Computer Science from Carnegie Mellon University Worked Bell Communication Research Lab, Ford Motor Company Started Real Estate Investment Company in March 2004 Bought $2.2 Million worth of properties in 2 Years Real Estate Investment Club in September 2005 Online Marketing Training in 2005 Grew Club to be the 300 Members in 18 months Left Ford in March 2007 and Started PR Easy We have helped clients in various industries like Real Estate Professionals Mortgage Professionals “Guru’s and national speakers” E-Commerce Store Internet Marketers Carpet Cleaners Information Marketers Business Magazine Publishing Home based business Owners Wedding ring engravers Chiropractors Dentists Corporate Lodging Providers Clock Repair shop Copyright PREasy.com 2009
  9. 9. Why Am I So Passionate? My Wife and Two Nephews: Copyright PREasy.com 2009
  10. 10. Marketing Basics Have a Clear Message Know Your Market • A Message that • Market’s pain connects with market • What’s keeping •Consistent across all them awake media • Demographics Online Offline: Media Newspaper Radio/TV Billboard Copyright PREasy.com 2009
  11. 11. Out-Bound Marketing How Do You Generate Leads? trade shows seminar series email blasts to purchased lists internal cold calling outsourced telemarketing Advertising I call these methods quot;outbound marketingquot; where a marketer pushes his message out far and wide hoping that it resonates with that Needle in the Haystack People are getting better at ignoring outbound, interruption- based marketing messages by using caller id, spam filtering, Tivo and Sirius satellite radio etc Clients starts their shopping experience online - in the search engines, blogosphere, and social media sites Copyright PREasy.com 2009
  12. 12. In-Bound Marketing The process of Getting yourself “foundquot; by people already learning about and shopping in your industry is Inbound Marketing. In order to remain competitive, your business needs to be found on the web and leverage Inbound Marketing techniques to reach customers with targeted messages that customers seek out, not ignore. You need to transform market engagement strategy from outbound, interruption based to inbound, permission based. Copyright PREasy.com 2009
  13. 13. Rethink Marketing Outbound Marketing Inbound Marketing (Interruption) (Permission) Telemarketing SEO/SEM Trade Shows Blogging Direct Mail Social Media Email Blasts Article Marketing Print Ads PR Marketing TV/Radio Ads Video Marketing Copyright PREasy.com 2009
  14. 14. Online Search: Killer App? Source: Techcrunch.com Copyright PREasy.com 2009
  15. 15. Why Become Google-icious? Researcher at Cornell University found that 42% of users clicked the top result, and 8% of users clicked the second result. A study at the Georgia Institute of Technology found that 75% of searchers never look further than page one. Usability expert Jakob Nielsen pointed out: “Users almost never look beyond the second page of search results.” Copyright PREasy.com 2009
  16. 16. Search Engine Optimization On Page Optimization What you say about your site Off Page Optimization What others are saying about your site Copyright PREasy.com 2009
  17. 17. Off Page Optimization Quality Content Google likes new and fresh content The more content you have out there more real estate you own in virtual world. Quality Incoming Links # of sites that link to your site How important are the websites that link to yours Copyright PREasy.com 2009
  18. 18. US Election Voters Vote President Copyright PREasy.com 2009
  19. 19. High Authority Web Sites Your Web - Site Link Copyright PREasy.com 2009
  20. 20. Copyright PREasy.com 2009
  21. 21. Marketing Basics Have a Clear Message Know Your Market • A Message that • Market’s pain connects with market • What’s keeping •Consistent across all them awake media • Demographics Online Offline: Media Newspaper Radio/TV Billboard Copyright PREasy.com 2009
  22. 22. Understand Your Market Keyworddiscovery.com Wordtracker.com Goodkeywords.com Selfseo.com Google – Search “ Keyword Tool” Copyright PREasy.com 2009
  23. 23. Steps To Become Googlicious Create Content (Creating Message) Create High Quality Relevant Content Optimize Content for the Keywords You want to get Ranked for Put Your Website address Submit Content (Media/Distribution) Submit Content to high Authority sites. Which will give you multiple incoming links to your site Copyright PREasy.com 2009
  24. 24. Creating Content Create Multi-Modal Content Write Article Convert it into PR Create a Video Create a Podcast Optimize Content Title should have keywords Use Keyword inside Body Use Tags Copyright PREasy.com 2009
  25. 25. Submit Content Submit Content To High Authority Sites Article, PR, Video and Podcast Submission Sites Create a Blog Create Squidoo Lens Use http:// in front of your Website address http://www.PReasy.com instead of www.PReasy.com Use Anchor Text Link PR Easy is a Full Service Online Marketing Company Copyright PREasy.com 2009
  26. 26. Social Media Marketing Social Bookmarking Copyright PREasy.com 2009
  27. 27. High Authority Web Sites Your Web - Site Link Copyright PREasy.com 2009
  28. 28. Social Media Marketing Social Networking Copyright PREasy.com 2009
  29. 29. Business credit Expert 1,080,000 4th Spot Copyright PREasy.com 2009
  30. 30. Paradise Brokers Copyright PREasy.com 2009
  31. 31. Internet Marketing Seminar Michigan 127,000 Results 2nd Spot 5th Spot Copyright PREasy.com 2009
  32. 32. Rural Development Mortgages Copyright PREasy.com 2009
  33. 33. Cost Reduction Seminar Kim Crabtree Copyright PREasy.com 2009
  34. 34. Create Massive Traffic # 1 & # 5 Spot out of 8,600,000 Results Copyright PREasy.com 2009
  35. 35. quot;I would have had to have hired at least 2 full-time staff people to achieve the results he has achieved for me in last 2 monthsquot; For the past few years I've been writing my own articles and press releases and getting great results. Recently, I discovered that my student took this concept and exploded it through viral marketing. As a result of hiring his Power Boost service, my search engine rankings have gone through the roof! I would have had to have hired at least 2 full-time staff people to achieve the results he has have achieved for me in last 2 months. I call it Viral Marketing on Steroids. - Matt Bacak, Powerful Promoter, (Atlanta, GA) Copyright PREasy.com 2009
  36. 36. I’m Getting More Leads Then I Can Handle… I would’ve spent thousands of dollars for classified ads, signs and who knows what for producing a website. The thing that amazes me most is that with Janak’s Google- icious Made Easy training I’m able to stay at the top of Google for the past 10 months and now I'm getting more leads for my clock repair business then I can handle! - Fred Bartholomew, Royal Oak, Michigan Copyright PREasy.com 2009
  37. 37. I’m now 5 Pages Deep I teach Internet marketing training ebootcamp and search engine is big part of my training After using this system I’ve put my name, Corey Perlman, at the top of Google and now it’s 5 pages deep. Horror movie director, Corey Roberts used to dominate when I searched my name but now it’s me!“ Corey Perlman, Author and Speaker - Sarasota, Florida Copyright PREasy.com 2009
  38. 38. Things To Ponder Content is King Incoming Links from high authority site + Relevant Content on Your Site = Higher Search Engine Rankings You have to constantly create Fresh and Relevant Content and Submit Content To Dominate Search Engines! Copyright PREasy.com 2009
  39. 39. Google-icious Made Easy It’s a 9 Hour Step By Step Video Tutorials divided into 6 sessions. You will learn: Importance of Inbound Marketing Search Engine Optimization On Page Optimization Off Page Optimization How to research Keywords What tools to use and my personal method to find keywords that your customers are looking for and own those keywords. Copyright PREasy.com 2009
  40. 40. Google-icious Made Easy Article Marketing How to write an article How to optimize article How to submit articles to various directories Press Release (PR) Marketing How to write an PR How to optimize PR How to submit PRs to various PR submission directories Copyright PREasy.com 2009
  41. 41. Google-icious Made Easy Video Marketing How to Create video Strategies I use to submit video to get high search engine rankings Podcast Marketing How to create podcast Where and how to submit podcast to get more listeners Blog & Journal Sites Various blog platforms to use for getting high rankings How to get more traffic through blog How to use journal sites like squidoo & hubpages Copyright PREasy.com 2009
  42. 42. Google-icious Made Easy Social Bookmarking How to use Social Bookmarking Use of bookmarking for link bait So you will get Total of 6 sessions and over 9 hours worth of Easy Step by Step Tutorial… Value for this entire live webinar training =$1497 Copyright PREasy.com 2009
  43. 43. Google-icious Made Easy For People Who Sign Up Tonight, I’ll throw in these Free Bonuses: Kickstart Your Online Marketing Audio CDquot; (Value $97) This 75 Minute audio CD was recorded at Matt Bacak's Marketing Madness where Attendees have paid $1997 I've shared my strategies to get Free Traffic by using Power of Press Releases and Classifieds. FREE Report – “174 Hot Ideas for Powerful Headlinesquot; Inside this special report, you have secrets to make your marketing stand out from the crowd! (Value $97) Copyright PREasy.com 2009
  44. 44. Google-icious Made Easy For People Who Sign Up Tonight: 30 Minutes 1:1 Online Marketing Strategy Session with Janak Mehta (Value $297) This is where you will be able to pick my brain and ask me any question regarding online marketing for your business Copyright PREasy.com 2009
  45. 45. Google-icious Made Easy Google-icious Made Easy Video Training $1497 Kickstart Your Online Marketing Audio CD $97 Free Report 174 Hot Ideas for Powerful Headlines $97 60 Day Email Support Priceless 1:1 Strategy session $297 Total Value Over $1988 Copyright PREasy.com 2009
  46. 46. For This Webinar Only… One Payment of $297 Or Two Payment of $167 (30 Days Apart) www.PReasy.com/Linda Copyright PREasy.com 2009
  47. 47. My High Rank Guarantee After You Have Gone Through My Entire Training And IMPLEMENTED EVERY STEPS In 7 Step Process And If You Haven’t Achieved High Search Engine Rankings For Your Site Than You Can Email Me Or Call Me And I Will Give You 100% Full Refund And You Get To Keep All Bonuses. Copyright PREasy.com 2009
  48. 48. “You Explained Me Entire Process… The thing I like about you and your business that you do better than anybody else we have ever met is your 7 Step Traffic Cycle Guarantees high search engine rankings and You didn't hide it or make it mysterious. You explained me the entire process. -Kim Crabtree, Owner MetaOps - Livonia, Michigan Copyright PREasy.com 2009
  49. 49. Thank You One Payment of $297 Or Two Payment of $167 (30 Days Apart) www.PReasy.com/Linda Copyright PREasy.com 2009

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