4. Frequently Asked Questions
• What if I hand in an assignment late?
• Everyone gets one late assignment with no penalty. If you truly
are too busy to get an assignment done, please email me 24
hours in advance. This doesn’t count for the final assignment.
• How much work can we expect each week?
• Up to three hours of work outside of class, typically it will be
about 1-2 hours.
• Should I be tweeting?
• Yes! Part of your participation grade comes from activity on social
media
• Should I read the next chapter?
• Absolutely! Don’t not read because you’ll spoil the class. Read as
much as you can. Expect the quizzes to cover one chapter a class.
• Why do I need to print out my assignment
• It makes marking them all much, much, MUCH easier
5. FAQ cont
• Why do I need to print out my assignment
• It makes marking them all much, much, MUCH easier
9. Group or Page?
Facebook Page Facebook Group
• “Like” a personal profile • Can be private
• Subscribable • Few to a few
• One to many • Usually an actual group
communication
10. Facebook: Page Creation
• Live demonstration
• Follow the instructions – they make it as easy as possible!
11. Facebook: Best Practices
• Brand yourself!
• Get the right name!
• Get the vanity URL – Facebook.com/username
14. Facebook: Best Practices
• Use the insights!
• We will talk about this more indepth later
• Learn your audience
• Learn what they like
• Consider an ad buy
15. Timeline
• Use it to your advantage!
• Showcase in your cover photo
• Integrate history, tell a story
• Be creative
21. Assignment
• Join Facebook
• Join class Facebook Group
• Create Facebook Page – Done in class!
• List five best practices and why they are important
• Critique a Facebook page of a competitor to where you work,
or a company you like.
• Three things they do well
• Three things you would do differently