PRODUCT LAUNCH PRESENTATION   MARCH 2009                           50% flowable copper                      formulation fo...
A new addition, to the Activist range of       Rapid Uptake & Sustained Release         high analysis suspension fertilise...
AGENDA•	 Role of copper in plant growth•	 Copper deficiency symptoms•	 Nitrogen induced copper deficiency•	 Broadacre crop...
Role of Copper in plant growth            COPPER is essential for the            production of key enzymes            resp...
Role of Copper in plant growth                                   COPPER is essential                                   for...
COPPER DEFICIENCY SYMPTOMSCommon in a wide range of crops                           Legume                                ...
COPPER DEFICIENCY SYMPTOMSCommon in a wide range of crops              Vegetable                                 Fruit    ...
Nitrogen induced Copper deficiencyCommon in a wide range of crops•	 The application of excessive Nitrogen, particularly in...
Broadacre crop Copper removal figures               CROP TYPE                     Copper Removal                          ...
FOLIAR NUTRITION TECHNOLOGY        Plant                   Plant leaf                   Leaf cross-section             Lea...
FOLIAR NUTRITION TECHNOLOGY                                                                      Improved Coverage        ...
FOLIAR NUTRITION TECHNOLOGYThe Activist Range has been designed to incorporate a number of revolutionary technologiesdevel...
Key Benefits of•	 Enhanced uptake of copper•	 Sustained uptake of copper•	 High analysis source of copper•	 Highly flowabl...
Comparative Copper Analysis   Chemical Formulation   Analysis                       Comment       comparison          (w/w...
Field Trial ResultsDuring the 2008 Australian broadacre season, Activist RED wasextensively trialled under a range of diff...
Field Trial Results 2008/09- Coonalpyn South Australia                              Location:	    Coonalpyn               ...
Field Trial Results 2008/09- Coonalpyn South Australia                              Activist RED was applied as either a  ...
Field Trial Results 2008/09- Coonalpyn South AustraliaControl YieldsThe control plots in the trial achieved yields of0.958...
Application rates and information                                                                           Directions for...
Summary•	 Revolutionary new copper formulation with highly effective plant  uptake resulting in significant improvements i...
Additional informationFor more information on:•	   Activist RED Application•	   Product Information Sheets•	   Nutrition A...
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Agrichem product launch presentation

  1. 1. PRODUCT LAUNCH PRESENTATION MARCH 2009 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops
  2. 2. A new addition, to the Activist range of Rapid Uptake & Sustained Release high analysis suspension fertilisers Activist Zinc Activist MAX zinc Activist MAG-FLOLaunched, mid-2007 Launched, mid-2008 Launched, late-2008 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops Analysis Australia (w/v%) Copper (Cu) 50.0 Nitrogen (N) 6.92009 50% flowable copper formulation for the correction of copper Activist RED deficiencies and growth maintenance in all crops Launched, early-2009
  3. 3. AGENDA• Role of copper in plant growth• Copper deficiency symptoms• Nitrogen induced copper deficiency• Broadacre crop copper removal figures• Activist - foliar nutrition technology• Key benefits 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops• Comparative copper analysis Analysis Australia (w/v%)• Field trial results Copper (Cu) 50.0• Field trial - Coonalpyn wheat Nitrogen (N) 6.9• Application rates and information• Summary• Additional information
  4. 4. Role of Copper in plant growth COPPER is essential for the production of key enzymes responsible for photosynthesis INCREASING COPPER DEFICIENCY SEVERITY COPPER is essential COPPER is generally for fruit and grain considered to be an setting and filling immobile plant nutrient and is therefore, unable to be readily translocated from the 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops older leaves to the growing Analysis Australia (w/v%) tips. Copper (Cu) 50.0 COPPER is essential for the production of lignin, leading Nitrogen (N) 6.9 to reduced lodging TIP: To identify Copper deficiency, look at the new leaves first - in particular look COPPER leads to increased lignification, enhancing for stunted growth. resistance to nematodes and root diseases. Copper deficiency symptoms are usually found in younger leaves
  5. 5. Role of Copper in plant growth COPPER is essential for fruit and grain setting and filling INCREASING COPPER DEFICIENCY SEVERITY COPPER is generally considered to be an immobile plant nutrient and is therefore, unable to be Copper deficiency in wheat readily translocated from the 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops older leaves to the growing Analysis Australia (w/v%) COPPER is essential for tips. the production of key- Copper (Cu) 50.0 enzymes responsible for Nitrogen (N) 6.9 photosynthesis TIP: To identify Copper deficiency, look at the new leaves first - in particular look for stunted growth.Copper deficient asian vegetable Copper deficiency symptoms are usually found in younger leaves
  6. 6. COPPER DEFICIENCY SYMPTOMSCommon in a wide range of crops Legume Cereal 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops Analysis Australia (w/v%) Image from - Micronutrients for Sustainable Food, Feed, Fibre and Bioen- ergy Production - IFA, 2008 Copper (Cu) 50.0 Copper deficient Peanut plant Copper deficient Wheat crop Nitrogen (N) 6.9Common copper deficiency symptoms include:• scorching of leaf tips• deformed new growth• pale-yellowing of shoots• twisting intertwined growth• severe lodging in cereals• colourless bent heads in cereals - “whiplash”
  7. 7. COPPER DEFICIENCY SYMPTOMSCommon in a wide range of crops Vegetable Fruit 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops Analysis Australia (w/v%) Copper (Cu) 50.0 Copper deficient Potato plant Copper deficient Citrus plant Nitrogen (N) 6.9Common copper deficiency symptoms include:• scorching of leaf tips• deformed new growth• pale-yellowing of shoots• twisting intertwined growth• severe lodging in cereals• colourless bent heads in cereals - “whiplash”
  8. 8. Nitrogen induced Copper deficiencyCommon in a wide range of crops• The application of excessive Nitrogen, particularly in the form of Ammonia often leads to N-induced Copper deficiencies due to high N : Cu ratio.• During periods of rapid plant growth, particularly in spring the uptake of Copper is often inhibited by excessive Nitrogen.• Slower release forms of Copper are more suitable for ensuring a more 50% flowable copper constant uptake of Copper, reducing the risk of deficiencies. formulation for the correction of copper deficiencies and growth maintenance in all crops• Activist RED enables a large proportion of a plants Copper requirements to Analysis Australia (w/v%) be applied at once with reduced phytotoxicity risks. Copper (Cu) 50.0 Nitrogen (N) 6.9• Activist RED is compatible with a commonly used Nitrogen source - UAN (Urea Ammonium Nitrate) for ‘down the tube’ applications, further addressing the Copper requirements of a given crop.• It is important to note that small amounts of Nitrogen actually improve the uptake and metabolism of Copper. (Activist RED contains 6.9% Nitrrogen)
  9. 9. Broadacre crop Copper removal figures CROP TYPE Copper Removal (g/T) Wheat 4.5 Barley 5 Oats 5 Canola 6 50% flowable copper formulation for the correction of copper Chickpea 7 deficiencies and growth maintenance in all crops Field Peas 5 Analysis Australia (w/v%) Copper (Cu) 50.0 Lupins 5 Nitrogen (N) 6.9Depending on the intensity of cropping, continual cropping is responsible for ‘mining’significant amounts of native Copper and if these reserves are not replenished, majorlosses in production can be expected.
  10. 10. FOLIAR NUTRITION TECHNOLOGY Plant Plant leaf Leaf cross-section Leaf cuticle cross-section Fertiliser droplet Cuticle Absorption Upper epidermis Ex-cuticular movement Palisade mesophyll cell Nutrient Xylem translocation Phloem Lower epidermis Spongy mesophyll cell Guard cell Cuticle 50% flowable copper formulation for the correction of copper Stoma deficiencies and growth maintenance in all crops Analysis Australia (w/v%) Copper (Cu) 50.0 Nitrogen (N) 6.9Activist RED incorporates Agrichem’s foliar nutrition technologies including:• Superior particle sizing with finer and more uniform composition• Addition of a range of proprietary adjuvants including penetrants and dispersal agents• Produced in ISO9000 accredited production facilities• Agrichem’s innovative ACTIVIST TECHNOLOGY
  11. 11. FOLIAR NUTRITION TECHNOLOGY Improved Coverage DispersalMode of Action: Copper Oxide is hydrolysed of leaf surface withwith water under the control of a proprietary Agent microfine suspensioncatalyst which regulates the rate of hydrolysis particlesproviding a controlled-release source of CopperHydroxide to supplement the faster-acting Cuticular Improved Penetration Penetrant of leaf cuticle bycomponent of the formulation. copper cationOther additives in Activist Products:• dispersal agents Reactive Controlled Release• cuticular penetrant Catalyst of plant available nutrient• phyto-chemicals Enhanced Enhanced Metabolism Phyto-Chemicals of nutrient in plant growthParticle Specifications Diameter: < 0.5 micron Surface Area: high Strong-sticking based on; - small particle-size Chemical Properties: advanced - optimal surface chemistry 50% flowable copper formulation for the correction of copper Oxide Retention: high - hydrophillic leaf-surface deficiencies and growth maintenance in all crops Cation Dispersal: high Cation Uptake: high Analysis Australia (w/v%) Uptake Uniformity: advanced Leaf-cuticle surface Copper (Cu) 50.0 Conventional Copper Suspension Nitrogen (N) 6.9 Mode of Action: Copper Oxide is hydrolysed with Large particles with poor dispersal water, and the resulting Copper cation is partially absorbed through the leaf surface at an uncontrolled rate. Particle Specifications Diameter: 10 - 20 micron Poor-sticking based on; - large particle-size Surface Area: low - inferior surface chemistry Chemical Properties: poor - hydrophobic leaf-surface Oxide Retention: low Cation Dispersal: poor Cation Uptake: low Uptake Uniformity: poor Leaf-cuticle surface
  12. 12. FOLIAR NUTRITION TECHNOLOGYThe Activist Range has been designed to incorporate a number of revolutionary technologiesdeveloped by Agrichem over 25years of researching the mechanisms for enhanced NutrientUptake. These technologies combined with a range of additives that effectively act as adjuvantsare designed to improve the efficiency and safety of trace element fertiliser applications.Products in the Activist Range have both a fast-acting component and a slower releasecomponent with regards to nutrient-uptake and the formulations are highly flowable. TECHNOLOGY Agrichem Exclusive Additives 50% flowable copper Dispersal Cuticular Reactive Enhanced formulation for the correction of copper deficiencies and growth maintenance in all crops Agent Penetrant Catalyst Phyto-Hormones Analysis Australia (w/v%) Chemical Copper(I) Oxide Ionic Copper (hydrolysed) Copper (Cu) 50.0 Reaction: Low controlled High Nitrogen (N) 6.9 Plant Availability reaction Plant Availability Conventional Suspension Chemical Copper Oxide Copper (various forms) Reaction: Low uncontrolled Variable Plant Availability reaction Plant Availability
  13. 13. Key Benefits of• Enhanced uptake of copper• Sustained uptake of copper• High analysis source of copper• Highly flowable formulation• Contains 6.9% nitrogen 50% flowable copper formulation for the correction of copper• Compatible with UAN deficiencies and growth maintenance in all crops• Compatible with broader range of Agrochemicals Analysis Australia (w/v%)(refer to Activist RED compatibility chart) Copper (Cu) 50.0 Nitrogen (N) 6.9
  14. 14. Comparative Copper Analysis Chemical Formulation Analysis Comment comparison (w/w%) 50%(w/v%) High analysis and highly plant available 33.2% (w/w%) source of Copper incorporating Activist Foliar Nutrition Technology. Impressive compatibility and minimal phytotoxicity. 75%(w/v%) Ultra high analysis source of Copper with 43.9% (w/w%) reduced risk of phytotoxicity. 50% flowable copper Drawbacks include reduced compatibility. formulation for the correction of copper deficiencies and growth maintenance in all cropsCopper Hydroxide 57.3% High risk of phytotoxicity, short-lived copper Analysis Australia (w/v%) availabiilty. More suitable as a fungicide. Copper (Cu) 50.0Copper Sulphate (mono) 35% High risk of phytotoxicity, short-lived copper Nitrogen (N) 6.9 availabiilty.Copper Sulphate (penta) 25% High risk of phytotoxicity, short-lived copper availabiilty.Copper EDTA Chelate 13% Good compatibility but low copper analysis and very expensive per unit of copperCopper HEDTA Chelate 9% Good compatibility but very low copper analysis and very expensive per unit of copper
  15. 15. Field Trial ResultsDuring the 2008 Australian broadacre season, Activist RED wasextensively trialled under a range of different growing conditionsacross the major broadacre crop growing regions across Australia. Activist RED was trialled in regions where Copper is known to be a limiting nutrient. 50% flowable copper The application of Copper also has been formulation for the correction of copper deficiencies and growth maintenance in all crops demonstrated to provide varying levels of enhanced natural immunity of a wide Analysis Australia (w/v%) range of bacterial and fungal diseases Copper (Cu) 50.0 through enhanced lignification. Nitrogen (N) 6.9 Copper deficiency induced poor grain fill, and subsequently sub- optimal yields achieved. Yield losses due to various bacterial and fungal diseases infecting plants.
  16. 16. Field Trial Results 2008/09- Coonalpyn South Australia Location: Coonalpyn 200km SE Adelaide Rainfall: 350mm ave. p.a. 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops Soil type: Sand over sandy loam Analysis Australia (w/v%) Observation: Severe copper deficiencies Copper (Cu) 50.0 visible, with poor grain fill Nitrogen (N) 6.9 and extensive lodging Trial conducted by Agrichem South Australia Broadacre Area Manager, Des CONTROL Andriske.
  17. 17. Field Trial Results 2008/09- Coonalpyn South Australia Activist RED was applied as either a 150ml/Ha or a 500ml/Ha rate or both, and the applications were made as either early or late (during the season) or both. 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops All treatments with Activist RED Analysis Australia (w/v%) achieved significant improvements in Copper (Cu) 50.0 yield. Nitrogen (N) 6.9 The image on the left is from a crop that was treated with a 150ml/Ha application of Activist RED.
  18. 18. Field Trial Results 2008/09- Coonalpyn South AustraliaControl YieldsThe control plots in the trial achieved yields of0.958 t/Ha and 1.005t/Ha, respectively.Average yield 0.981t/Ha.Activist RED YieldsApplication amount & timing Yield (t/Ha) 50% flowable copper150ml early 2.416 formulation for the correction of copper deficiencies and growth maintenance in all crops150ml early & late 2.305 Analysis Australia (w/v%)500ml early 2.523 Copper (Cu) 50.0500ml early & late 2.430 Nitrogen (N) 6.9500ml late 1.081ConclusionThe application of Activist RED early in theseason is effective in improving in-situ plant ROI > 100 : 1 A return of greater $100 achieved for every $1copper levels resulting in greater than 100% spent on the purchase of Activist REDimprovements in yield.
  19. 19. Application rates and information Directions for use Agitate contents well before dilution. Suitable for application by: Aerial Spray Foliar Down the Tube CROP RATE / ha MIN COMMENTS DILUTION* BEANS 150 – 375 ml 1 : 200 Spray 10 – 14 days after planting or emergence BRASSICAS 150 – 375 ml 1 : 200 Spray 10 – 14 days after planting or emergence CANOLA 150 – 525 ml 1 : 50 Apply at 4 weeks and again if necessary at the onset of stem elongation CEREALS Barley, oats, wheat -foliar 150 – 525 ml 1 : 50 Spray at stem extension and again at booting -down-the-tube 75 – 150 ml CORN, MAIZE 345 - 525 ml 1 : 50 Apply at 6 leaf stage CITRUS 225 –375 ml 1 : 200 Apply post harvest to copper deficient trees, not during budding or fruit development CUCURBITS Cucumbers, melons, pumpkins, 150 – 375 ml 1 : 200 Spray 10 – 14 days after planting or emergence zucchini 50% flowable copper LETTUCE, SPINACH AND OTHER 150 – 375 ml 1 : 200 Spray 10 – 14 days after planting or emergence formulation for the correction of copper LEAFY VEGETABLES deficiencies and growth maintenance in all crops LUCERNE 150 - 375 ml 1 : 100 For grazing or seed production: Apply early in the season, after 1st cut Apply at bud formation Analysis Australia (w/v%) ONIONS 225 - 375 ml 1 : 200 Apply when sufficient leaf area Copper (Cu) 50.0 POTATOES, ROOT, BULB OR 150 - 375 ml 1 : 100 Spray 10 – 14 days after planting or emergence TUBER CROPS Nitrogen (N) 6.9 SOLANACEOUS CROPS 150 - 375 ml 1 : 100 Spray 10 – 14 days after planting or emergence Chillies, eggplant, peppers, tomatoes SUGAR CANE 525 - 600 ml 1 : 100 Can be applied as a billet application or as a spray 10 – 14 days after crop emergence TREE CROPS 225 – 1500 ml 1 : 100 Apply in spring and autumn MINIMUM DILUTION: A dilution of 1 : 100 means 1 part product : 100 parts water. In hot weather, use higher dilution rates WARNING: DO NOT apply Activist Red in tank mix with acidic formulations. Care should also be taken when. applying acidic products over the top of copper residues on plants, as burn may occur. Care should also be taken when applications are made with certain pesticides and herbicides. If the combination has not been used before, ensure a small area of crop is tested prior to widespread usage NOTE: The suggested rates of application are designed for typical Australian conditions and such should be used as a guide only. Each farmer’s climatic conditions, water quality, soil types, application processes and practices may differ and therefore necessitate corrections to ensure optimum results. Good agricultural practice requires that application be avoided under extreme weather conditions such as temperatures over 28oC, high humidity, frost, rain etc. It is recommended that when applying to a crop or area for the first time, or incombination with other chemicals, a small test area should be sprayed and observed prior to the total spray. Where possible, it is recommended that regular leaf (sap) tests are conducted to determine actual plant nutrient availability during each growth cycle. Soil tests at least once per year are essential.
  20. 20. Summary• Revolutionary new copper formulation with highly effective plant uptake resulting in significant improvements in crop yields where copper is a limiting plant nutrient• Enhanced uptake of copper• Sustained uptake of copper 50% flowable copper formulation for the correction of copper deficiencies and growth maintenance in all crops• High analysis source of copper Analysis Australia (w/v%)• Highly flowable formulation Copper (Cu) 50.0 Nitrogen (N) 6.9• Contains 6.9% nitrogen• Compatible with UAN• Compatible with a wide range of Agrochemicals (refer to Activist RED compatibility chart)
  21. 21. Additional informationFor more information on:• Activist RED Application• Product Information Sheets• Nutrition Application Programs• Compatibility Information Contact your local 50% flowable copper Agrichem Area Manager formulation for the correction of copper deficiencies and growth maintenance in all crops or Analysis Australia (w/v%) Copper (Cu) 50.0 Agrichem directly on: Nitrogen (N) 6.9 1800 654 758 www. .com.au
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