orkut and social networking

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orkut and social networking

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orkut and social networking

  1. 1. orkut Social networking
  2. 2. What is social networking ? <ul><li>Links people with their friends and interests…….. </li></ul><ul><li>Most of them work on introductions. </li></ul><ul><li>People like to make new friends and increase their contacts. </li></ul><ul><li>Examples.My space, Orkut, Linked In, Ryze, Spoke, Tribe, Friendster,…….the list goes on…….with a new site every day. </li></ul>
  3. 3. Orkut
  4. 4. Orkut <ul><li>is an online community that connects people through a network of trusted friends. </li></ul><ul><li>We are committed to providing an online meeting place where people can socialize, make new acquaintances and find others who share their interests. </li></ul><ul><li>It is our mission to help you create a closer, more intimate network of friends. We hope to put you on the path to social bliss soon </li></ul>
  5. 5. The network
  6. 6. Some history of Orkut <ul><li>Launched on 22 Jan 2004 </li></ul><ul><li>orkut is an Internet social network service run by Google and named after its creator, Google employee Orkut Büyükkökten </li></ul><ul><li>By submitting, posting or displaying any Materials on or through the orkut.com service, you automatically grant to us a worldwide, non-exclusive, sublicenseable, transferable, royalty-free, perpetual, irrevocable right to copy, distribute, create derivative works of, publicly perform and display such Materials. </li></ul>
  7. 7. Quick facts… <ul><li>Reached 100,000 users in 48 hours </li></ul><ul><li>Reached 1,000,000 in 6 months… </li></ul><ul><li>As of today has got close to 27 million users….. </li></ul><ul><li>Uses forums called “community” for interests groups </li></ul><ul><li>Can write a note to each person called “Scrap” which is public </li></ul>
  8. 8. Reality check….? <ul><li>Myspace has got 106 million accounts and revenues of more than $20 million…..(it is bought by Microsoft and is now live space) </li></ul><ul><li>Google has still not started reaping orkut… </li></ul><ul><li>It is still only popular in brazil, so most of the community are in Portuguese language </li></ul>
  9. 9. Social networking :useful or hype? <ul><li>There are still no clear source of revenues </li></ul><ul><li>This is more of a hype except a few business benefits.. </li></ul><ul><li>But there is still business in connecting people over net </li></ul><ul><li>Unless you see it as advertising or marketing tool it does not do much for ur business. </li></ul>
  10. 10. My take <ul><li>I love orkut </li></ul><ul><li>I think there will be a major burst in this bubble in a year or so…. </li></ul><ul><li>But still big players like google and microsoft will survive and find out revenue streams…. </li></ul><ul><li>There could be major tie ups and collaborations also… </li></ul>
  11. 11. So happy orkutting…….

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