Pragmatic Learning Corporate Presentation March 2012
Upcoming SlideShare
Loading in...5
×
 

Pragmatic Learning Corporate Presentation March 2012

on

  • 854 views

http://www.pragmaticlearning.in

http://www.pragmaticlearning.in
A quick presentation that presents the offerings by Pragmatic Learning.

Please call Raj on +91 - 971 724 0021 for queries and further information

Statistics

Views

Total Views
854
Views on SlideShare
854
Embed Views
0

Actions

Likes
0
Downloads
2
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Pragmatic Learning Corporate Presentation March 2012 Pragmatic Learning Corporate Presentation March 2012 Presentation Transcript

  • TMwww.pragmaticlearning.in presents
  • Outbound Marketing is FASTbecoming “Irrelevant”
  • Making a Marketer’s JOBReally “Challenging”
  • TRAI ‘s Do Not Call Registry continues to SWELL
  • PRESS
  • More than 500 TV Channels
  • Google Reader . iGoogle
  • SPAM Filters
  • STOP PushingSTART Attracting
  • Podcasts Customers are looking for you and your products, herefacebook YouTube
  • Pragmatic Learning Pvt. Ltd. Education, Research and Training company with a focus on Web 2.0 and Social Media Higher Businesses Educational Institutions
  • Agenda• Products and Services – LinkedIn Company Page Services – LinkedIn Class TM – Socially Sales• Our Team• Our Web 2.0 Presence & Engagement• Next Steps
  • LinkedIn Company Page Services For a Powerful Business Presence on LinkedIn
  • Why a LinkedIn Page ?• Qualified Professionals as Prospects• Decision-Making Audience• Real Recommendations for your Products• Persona Power
  • LinkedIn – The CommunityMembers ( in Million ) India Rest of World 77% members above age of 25 Average household income > $ 100K USD 15, 10% 135, 90% Source : LAB42
  • LinkedIn – The INDIA Community 14,234,701 as on 27th February, 2012 2.3% 4.4% 4.8% 5.2% 5.5%
  • Myth - LinkedIn Company Page It is ONLY about in the
  • Our Approach – Integrated Your LinkedIn Existing LinkedIn Company Page Assets Approach Existing Web Key Company Presence Leaders
  • The Methodology Diagnostic Planning Implementation Implementation 3 Weeks 4 Weeks 4 Weeks As-Is Assessment Objective Setting Build Maintain • Secondary Research • Case Studies • LinkedIn Presence • Post Content • Study Existing Web • Interviews • Set-Up Integrated Process  Inhouse Phases 2.0 Efforts • Record Aspirations & for Updates and Activity  Purposeful # Questionnaire Design Commitment • Team – Roles and  Repurposing • Define Objectives; Responsibilities • Respond / Acknowledge detail them • Initial Communication • Campaigns • Expectation Statement • Training • Create a Program to Source Content Manual # Content – Scope of Pragmatic LearningDeliverable • Imagery • Sourcing • Creative Posting • Repurposing • Acknowledgement
  • Agenda• Products and Services – LinkedIn Company Page Services – LinkedIn Class TM – Socially Sales• Our Team• Our Web 2.0 Presence & Engagement• Next Steps
  • LinkedIn Class
  • LinkedIn ClassA hands-on Skills Upgradationand Training Program tomaximise the professional Human Salespotential of LinkedIn. "LinkedIn ResourcesClass“ helps Organisations,Professionals and Students Corporateunderstand the application Functions / Studentspotential of LinkedIn and use it to CXOachieve professional goalseffectively.
  • LinkedIn Class – Course Structure Use Case Content and Class Coverage Establish Professional Reputation  Outstanding LinkedIn Profile  Strong Online Professional  Managing Connections Presence  Applications : To showcase professional work Establish Professional Reputation  LinkedIn Status Update and User Homepage  Build a Reputation  LinkedIn Today : Everyday Learning and connecting to cutting- edge market information  LinkedIn Groups : Understand and Use Groups to engage with community, participate in industry discussions and follow thought leaders  LinkedIn Answers : Seek and provide answers Recruitment : High Quality,  Advanced Candidate Search Function Credible and Cost-Effective  Reference Search  LinkedIn Company Pages : Seamless Recruiting Tool Specific  LinkedIn Recruiting Solutions : An Overview Sessions Improve Leads and Maximize  Increase Lead Generation Organically Conversions with LinkedIn  LinkedIn Polls and Events Marketing and Sales  LinkedIn Sales Solutions : An Overview  LinkedIn Company Page : The Power of Personas and Recommendations  LinkedIn Ads Personal Productivity and Privacy  LinkedIn Apps on the Go  Toolbars  Understand and Apply Privacy Settings
  • LinkedIn Class – Course Structure Use Case Content and Class Coverage Establish Professional Reputation  Outstanding LinkedIn Profile  Strong Online Professional  Managing Connections Presence  Applications : To showcase professional work Establish Professional Reputation  LinkedIn Status Update and User Homepage  Build a Reputation  LinkedIn Today : Everyday Learning and connecting to cutting- edge market information  LinkedIn Groups : Understand and Use Groups to engage with community, participate in industry discussions and follow thought leaders  LinkedIn Answers : Seek and provide answers Recruitment : High Quality,  Advanced Candidate Search Credible and Cost-Effective  Reference Search  LinkedIn Company Pages : Seamless Recruiting Tool  LinkedIn Recruiting Solutions : An Overview Improve Leads and Maximize  Increase Lead Generation Organically Conversions with LinkedIn  LinkedIn Polls and Events Function Marketing and Sales  LinkedIn Sales Solutions : An Overview  LinkedIn Company Page : The Power of Personas and Specific Recommendations Sessions  LinkedIn Ads Personal Productivity and Privacy  LinkedIn Apps on the Go  Toolbars  Understand and Apply Privacy Settings
  • Agenda• Products and Services – LinkedIn Company Page Services – LinkedIn Class TM – Socially Sales• Our Team• Our Web 2.0 Presence & Engagement• Next Steps
  • Socially Sales
  • Socially Sales TMA hands-on Skills Upgradationand Training Program in Web 2.0that helps B2B and B2C Generate Increase SalesRelationship Business Teams Quality Leadsleverage Web 2.0 and SocialMedia, the right way, to Generate Engage OptimizeLeads, Engage Customers and Customers & MarketingGrow Sales. Prospects Costs
  • Socially Sales - Course Structure TMCategory Tools Use Case Content and Class CoverageIntroduction Why Web 2.0 and Social Media  Inbound Vs. Outbound Marketing for Sales?  Google  People want to Buy Presence – Get Found  LinkedIn Profile  LinkedIn Recommendations – In and Out for Network and Companies  LinkedIn Status Update  LinkedIn Today Find and Engage  Managing Connections  LinkedIn Groups  Answers LinkedIn  Signal  LinkedIn Company Page  LinkedIn Polls Personal Productivity and  LinkedIn Apps on the Go Privacy  Toolbars  Understand and Apply Privacy Settings Social Use Premium Sales Solutions  LinkedIn Sales Solutions Networking Presence – Get Found  Understand Google+ interface  Complete Profile  Google+ Stream Google+ Find and Engage  Google+ Circles for sharing and tracking interests  Use Google+ searches for cutting-edge information Personal Productivity and  Privacy Settings Privacy  Google+ on the Go Presence – Get Found  Facebook Profile  Status Update  Facebook Pages and Groups Facebook Find and Engage  Use Facebook Groups to Engage Customers and Generate Leads Personal Productivity and  Understand Privacy Settings Privacy  Facebook on the Go
  • Socially Sales - Course Structure TMCategory Tools Use Case Content and Class Coverage Presence – Get Found  Twitter Profile and Landing Page  Purposeful Tweets  Build a Following  Search  Follow Social  List Building Twitter Find and Engage Networking  Build relationships with Media  Hashtags  Demonstrate customer engagement and service Personal Productivity and Privacy  Privacy Settings  Twitter Analytics  Twitter Mobile Blog Online Presence and Thought  Maintain a Quality Blog Leadership  Integrate with Social Media Image Presence  Understand and Identify Image Sharing Tools Sharing  Integrate with Social Media and Tag effectively Online  What to Publish? Publishing Online Video Presence  Getting Started with YouTube with  Create a Channel YouTube  Get your Videos Found  What to Publish?Location-Based Location Establish Presence  Understand Foursquare, Google Check-Ins, Facebook Check-InsServices Sharing  Identify most appropriate tool based on prospects and mobile phone availability
  • Agenda• Products and Services – LinkedIn Company Page Services – LinkedIn Class TM – Socially Sales• Our Team• Our Web 2.0 Presence & Engagement• Next Steps
  • TMWeb 2.0Enthus
  • Our Sessions
  • www.pinterest.com/pragmaticlearn google+ BLOG - www.pragmaticlearning.in/blogwww.linkedin.com/companies/pragmatic-learning Newsletter www.pragmaticlearning.in facebook www.facebook.com/pragmaticlearning YouTube www.youtube.com/pragmaticlearning www.twitter.com/pragmaticlearn www.slideshare.net/pragmaticlearning
  • www.pragmaticlearning.in raj@pragmaticlearning.in (+91) – 971 724 0021 TM © 2012 Pragmatic Learning Pvt. Ltd.
  • TMNext Steps