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Wheels On Hills
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Wheels On Hills

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pradhanbros,

pradhanbros,


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Transcript

  • 1.  
  • 2.  
  • 3.
    • In hills the performance of the vehicle is not as same as the performance on highway or city conditions.
    • The roads are not plain highways
    • The comfort of the vehicle plays and important function in hills
    • The mileage plays a real good factor for a customer to make a decision.
    • Overall looks plays the most important role in the customer decision to purchase.
  • 4.
    • The Primary objective of the “ Wheels on Hills” will be to aid the car& bikes brand/companies in Sikkim in imparting proper knowledge, information and functioning of the car to its customer and make them better informed about the brand
    • The secondary objective is to really understand the car in and out on its mileage, handling & performance in hills.
  • 5.  
  • 6.
    • 1 Car Brand :- 20 min
      • 5 min: the brand, company, engine model, details, cost
      • 5 min on the road (handling, maneuver, space, comfort, mileage)
      • 5 min: Company sales man explanation of the brand
      • 5 min:- Summery , Interview on car brand
    • 1 Bike Brand:- 15 min
      • 5 min: the brand, company, engine model, details, cost
      • 5 on the road (handling, maneuver, space, comfort, mileage)
      • 5 min ( stunts & Interview)
    • National & International car reviews:-10 min
      • Section on green car, futuristic models
      • Contest/facts & figures
      • Information on Auto Loan/Parts/Repairs etc
      • -- Tips on car maintenance
    • 15 min for ads:
      • 6 breaks: 5 ads each of 30 sec
  • 7.
    • 4 episode sponsor: 60,000/-
      • 4 episode focusing on individuals models
      • 20 min dedicated for the brand
      • 6 spots of 30 sec in that episode
      • 3 times re-telecast of each episode (4times in a week)
      • Per episode sponsor :- Rs 20,000/-
  • 8.
    • Monthly:- 4 episode (Re-telecast 12 times)
    • Monthly package: 20,000/-
    • Episode Package: 5000/-
  • 9.