Samridhi Agri Products Pvt Ltd
Samridhi – A Venture of Young Professionals• Private Limited Company, started operations in 2010.• Team of professionals w...
Current Status: On the Path to Scale Up                                Oct’11     Implementation Commences• Created 68 dir...
Samridhi: Mission and Vision• Mission-  “To increase the productive   capacity of the rural producers by   providing susta...
India Vs Bharat – A Tale of Contradictions• 69% of total population is in villages (Census’11)• 72% of population in villa...
Rural Crisis – Bharat is NOT Shining
Way-out – Infusion of Patient Capital and Ecosystem • Asset on micro-leasing • Consumables on credit with moratorium in   ...
Area of Operations – Immense PotentialDistrict    Rural       Marginal    Agri.            Population* Farmers**   Laborer...
Infinite Opportunities, Resource ConstraintsTarget         Economic Indicators         Proposed Solution        Potential ...
Livestock as Livelihood - Laborer to Producer                               Service         Client/Annum Samridhi/Annum   ...
Impact Assessment – Rigorous and Regular• Capture individual PPI™ scores for each client• Other indices we measure to indi...
Uniqueness – In Concept and Delivery• Localized Solutions   - Use of local resources   - Skill development of villagers• E...
Human Resources and Partnerships – Strength                   of Solution• Partnerships:  Sanchetna – Financial Products  ...
Board: Pillar of StrengthMember          Qualification Current             Prior Experience                              O...
Organizational Structure
Competitive Scenario: Crowded with Enough ScopeArea              Player        ServicesMilk Production   Milkmen       Pro...
Competitor Analysis (In Market)Attributes               Local    Private State    NGO   Samridhi                         P...
Resource Requirement – Social and Financial Rewards        Total Equity Requirement – INR 3,00,00,000              Particu...
TowardsProsperity….     Thank      You Samridhi Agri Products        Pvt Ltd   5/82 Vipul Khand Gomtinagar, Lucknow    052...
Annexure 1: Goat Reproductive Cycle  7 Months   7 Months              7 Months                                            ...
Annexure 2: Client Benefit from One Goat       Time          Goats LPD/Goa   Samridhi   Member’s    No. of   Member’s   Ma...
Assumptions for Milk As Livelihood• A non-member generates 1,000 liters of milk in a year• Members given 3 goats for a per...
Upcoming SlideShare
Loading in...5
×

Website

242

Published on

Published in: Business, Economy & Finance
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
242
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
9
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Website

  1. 1. Samridhi Agri Products Pvt Ltd
  2. 2. Samridhi – A Venture of Young Professionals• Private Limited Company, started operations in 2010.• Team of professionals with total professional experience of over 70 years in the fields of microfinance, rural retail, banking and IT.• Started with dairy initiative, procures milk from BPL rural women• Area of Operation- Deva-Block of District Barabanki, Uttar Pradesh (amongst 100 poorest districts)• Focus of activities to reach out to the poorest of poor as identified by PPI™ (ideally less than 18)• Baseline Survey Format
  3. 3. Current Status: On the Path to Scale Up Oct’11 Implementation Commences• Created 68 direct jobs from BPL population having PPI™ Jan’12 First batch of cattle assigned <18• Currently procuring 1088 LPD from 234 members in 7 April’12 140 Direct Jobs Created villages• Operational break-even Sep’12 Evaluation Completes achieved in the month of October’11 Dec’12 Scaling Up
  4. 4. Samridhi: Mission and Vision• Mission- “To increase the productive capacity of the rural producers by providing sustainable small scale business solutions in a socially responsible manner.”• Vision- “To create livelihood solutions for 1,00,000 families across over 1000 villages and creating 20,000 direct jobs by the year 2017.”
  5. 5. India Vs Bharat – A Tale of Contradictions• 69% of total population is in villages (Census’11)• 72% of population in villages are farmers• About 16% of total population are casual laborers (Census’11)• 45% of total farmers are marginal farmers (Economic Times)• Average 48 wage days in MNREGA (CAG)
  6. 6. Rural Crisis – Bharat is NOT Shining
  7. 7. Way-out – Infusion of Patient Capital and Ecosystem • Asset on micro-leasing • Consumables on credit with moratorium in payment • Information dissemination on best practices • Regularity of payment • Arrangement for fair price discovery of final produce
  8. 8. Area of Operations – Immense PotentialDistrict Rural Marginal Agri. Population* Farmers** Laborers**Sitapur 39,44,454 20,40,347 10,73,867Barabanki 29,27,736 14,85,640 781915Lucknow 15,50,737 18,9,279 58,384Total 37,15,266 19,14,166 Target Segment - 1 Target Segment - 2 * Census – 2011, **ICSSR - 2001
  9. 9. Infinite Opportunities, Resource ConstraintsTarget Economic Indicators Proposed Solution Potential Target ClientsSegment (Three target till 31st districts) March’15 -No skills Milk production as 5,00,000(Disc 6,870 -No Productive Assets livelihood option ounting rural -Grameen* PPI™ of casual labor less than 18 population by 50%) -Land size less than 1 •Agriculture credit 19,00,000 32,360 Acre with moratorium on (Discounting - Dependence on payments by 50%) Input Supplier • Equipments on rent - No forward linkages - Getting farming equipment on rent *Grameen Foundation Progress out of Poverty Index ™ (or “PPI”)
  10. 10. Livestock as Livelihood - Laborer to Producer Service Client/Annum Samridhi/Annum Margin from Milk INR 6,000 INR 3,500 Margin from Feed INR 240 INR 120 Veterinary Services INR 1,200 - Service Client/Annum Samridhi/Annum Milk For Samridhi - INR 22,050 Additional Milk INR 9,450 INR 1,575 Selling Calves INR 6,900 - Fixed Salary INR 6,000 - Calculation for Client has been for Goat rearing Family rearing goat will have additional income in three years – INR 94,000
  11. 11. Impact Assessment – Rigorous and Regular• Capture individual PPI™ scores for each client• Other indices we measure to indicate social impact: 1. Housing Index 2. Nutritional Index 3. Education Levels 4. Cash Flow of households• Quarterly surveys every quarter to assess the progress out of poverty
  12. 12. Uniqueness – In Concept and Delivery• Localized Solutions - Use of local resources - Skill development of villagers• Ecosystem, not a single activity - Access to assets - Skills - Inputs - Marketing of produce
  13. 13. Human Resources and Partnerships – Strength of Solution• Partnerships: Sanchetna – Financial Products UPAYA SV – Technical and financial support ASI Voca – Agri Services The Goat Trust – Para Vet Services Gopaljee Group – Marketing• Promoters: Seven IRMA graduates having combined social business experience of about 50 years, out of which 25 years in Amul
  14. 14. Board: Pillar of StrengthMember Qualification Current Prior Experience OccupationLokesh Kumar B.Tech. Founder – Over 7 years in social sectorSingh PGDRM Samridhi Agri including 3 years with SKS (IRMA) Products handling operations in 11 statesNiraj Pareek PG Director – Over 5 years including 2 years Certificate Samridhi Agri with Accenture in HR Team from XLRI ProductsSachita Shenoy MBA - Executive Capital Markets: JP Morgan, PwC University of Director – UPAYA Director, Global Programs - Unitus Chicago Social VenturesChris Turillo MBA – Co Founder – Director – SKS Foundation USA University of Medha Intern – Sequioa India ChicagoPrabhat Singh B. Tech. – Management Sr. Manager - NDDBBisht Pantnagar Consultant
  15. 15. Organizational Structure
  16. 16. Competitive Scenario: Crowded with Enough ScopeArea Player ServicesMilk Production Milkmen Procuring milk with erratic payments but advance extended State Co-op Procuring milk from village coordinators based on FAT only NGO In the field of Extension Services but grant dependent Animal No services at the villages level. Villagers are supposed to be Husbandry paying for each visit hence dependence on quacks Dept.
  17. 17. Competitor Analysis (In Market)Attributes Local Private State NGO Samridhi Player Company PlayerAdvisory ServicesFair and TransparentPricingRegularity of PaymentExperienced ManagementServices at door step 17
  18. 18. Resource Requirement – Social and Financial Rewards Total Equity Requirement – INR 3,00,00,000 Particular Amount Allocated Assets for Chilling Stations 1,15,00,000 Cattle 1,85,00,000 Total 3,00,00,000
  19. 19. TowardsProsperity…. Thank You Samridhi Agri Products Pvt Ltd 5/82 Vipul Khand Gomtinagar, Lucknow 0522- 4076350
  20. 20. Annexure 1: Goat Reproductive Cycle 7 Months 7 Months 7 Months 7 Months 7 Months
  21. 21. Annexure 2: Client Benefit from One Goat Time Goats LPD/Goa Samridhi Member’s No. of Member’s Male Goats t Share Days Benefit (LPD) (INR) Feb ’12- Jul ’12 1 1.25 0.85 0.40 153 1285.20 - Sep ‘12- Feb ’13 1 1.50 0.85 0.65 153 2088.45 1 Apr ‘13- Sep ’13 1 1.75 0.85 0.90 153 2891.70 1 Nov ’13- Apr ’14 1 2.00 0.85 1.15 153 3694.95 1 Apr ‘14- Sep ’14 1 1.25 - 1.25 153 4016.25 - Jun ‘14- Nov ’14 1 2.00 0.85 1.15 153 3694.95 - Nov ‘14- Feb ‘15 2 1.25 - 2.50 122 6405 1Total Revenue to the client from Milk: INR 24,076.5Cost of feed @6 LPDNet Benefit = 24,076.5 – 6,879 = 17,197.5Total Revenue to the client from sale of Male goats: INR 14,000Total Benefit to the Client: INR 31,197.5
  22. 22. Assumptions for Milk As Livelihood• A non-member generates 1,000 liters of milk in a year• Members given 3 goats for a period of three years• Productivity of goats goes from 1.25 LPD to 2 LPD in three years• Price of a male goat: INR 3,500• Margin on liquid milk: INR 3.5/Liter
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×