Advertising is Communication
SPAIN ADVERTISEMENT2012Advertising sends a                                Organizationmessage. Your advertisingcampaign, r...
SPAIN ADVERTISEMENT2012This is one area of business                               Organizationwhere you do not want totake...
WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA                      We doesn´t understand                      an...
WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA                  Poor dogTHE SECOND TIMETHAT WE SAW THE   Chinese ...
WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA                  Language school THE THIRD TIMETHAT WE SAW THE   C...
WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA                  There are a                  misunderstanding on ...
WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA  THE FIFTH TIMETHAT WE SAW THE    ¡It´s a search engine! ADVERTISE...
WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA                  Black humor                  The ad creates curio...
FOR BETTER UNDERSTANDINGBOBIKA onYouTube                        •I like in YouTube:                                  99%•N...
FOR BETTER UNDERSTANDINGBOBIKA on classroom                        •I like in classroom :                                 ...
STATISTICS                                       Easy to                                      undersand                   ...
STATISTICS                                             29%                                             Are not            ...
BOBIKA
BOBIKA
BOBIKA
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BOBIKA

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Transcript of "BOBIKA"

  1. 1. Advertising is Communication
  2. 2. SPAIN ADVERTISEMENT2012Advertising sends a Organizationmessage. Your advertisingcampaign, regardless of itsscope or size, portrays your Productsorganization, your productsand services, and yourvalues. ServicesEach attribute will be testedwith each new customeryou acquire. Values
  3. 3. SPAIN ADVERTISEMENT2012This is one area of business Organizationwhere you do not want totake unnecessary risks.Your advertising should Productsenhance your credibility asan organization and present Servicesyou as the best solution tomeet your customers needs. Values
  4. 4. WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA We doesn´t understand anythingTHE FIRST TIME THAT WE SAW THE What does the woman say at the beginning? ADVERTISEMENT What does the chef say at the end?
  5. 5. WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA Poor dogTHE SECOND TIMETHAT WE SAW THE Chinese restaurant ADVERTISEMENT Chinese vases
  6. 6. WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA Language school THE THIRD TIMETHAT WE SAW THE Communication center ADVERTISEMENT Headset center
  7. 7. WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA There are a misunderstanding on the languageTHE FOURTH TIMETHAT WE SAW THE ADVERTISEMENT We search online ...
  8. 8. WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA THE FIFTH TIMETHAT WE SAW THE ¡It´s a search engine! ADVERTISEMENT
  9. 9. WHAT SPANISH STUDENTS THINKABOUT THE ADVERTISING BOBIKA Black humor The ad creates curiosity CONCLUSIONS A search engine in Spain is Terra
  10. 10. FOR BETTER UNDERSTANDINGBOBIKA onYouTube •I like in YouTube: 99%•Number of times seenin YouTube: •I don´t like in YouTube: 1%
  11. 11. FOR BETTER UNDERSTANDINGBOBIKA on classroom •I like in classroom : 82%•Number of times seenin classroom: •I don´t like in classroom: 6 18%
  12. 12. STATISTICS Easy to undersand 82% The following results are Funyy OPTIFOG Easy to remember 0% 71% typical in classroom: It´s creates curiosity 89%
  13. 13. STATISTICS 29% Are not really interested The following results are OPTIFOG typical in classroom: 100% 29% tkink think it´s nobody not fun knows it

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