Plamena papazovasocialmediaexam1

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New Social Media-Facebook

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Plamena papazovasocialmediaexam1

  1. 1. Facebook<br />The Social Media<br />2/17/2011<br />Plamena Papazova<br />Plamena Papazova Jake Aull Exam1 Feb 17th 2010<br />
  2. 2. What is Facebook?<br />Facebook PROS<br />Facebook CONS<br />Alternatives <br />Strategy <br />Implementation <br />Agenda<br />
  3. 3. FACEBOOK-social network service<br />Launched on February of 2004<br />600+ million users <br />Create a Profile<br />Personal Profiles: Adding Friends<br />Business pages “Likes”<br />What is Facebook?<br />
  4. 4. 41.6% of the US active users<br />Drastically increasing ACTIVE users<br />August 2008-100 million<br />February 2011-600 million<br />World Of Map<br />Dominates<br />F A C T S<br />
  5. 5. FACEBOOK Dominates!<br />
  6. 6. Average Friends 130<br />700 Billion minutes spent<br />30 billion pieces shared<br />Blogs<br />News<br />Daily Login:<br />300/600 million users<br />More F A C T S<br />
  7. 7.
  8. 8. Branding<br />New Lead Generation<br />Customer Relationships<br />Speeds up word of mouth<br />Low cost Advertising<br />Customer engagement<br />Blogs<br />Discussions<br />Industry News<br />Advantages<br />
  9. 9. Labor Costs<br />Strategy Implementation-difficult<br />“Likes” low amount <br />Dissadvantages<br />
  10. 10. Business Page-”LIKE”<br />Complete Profile<br />Track “LIKES”<br />Establish Goals<br />Invite contacts<br />Share-DAILY<br />News<br />Blogs<br />Company Information<br />StrategyAction-Plan<br />

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