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Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
Social Media for Michigan Schools
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Social Media for Michigan Schools

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Transcript

  • 1. Social Media for Michigan Schools Porter W. Palmer
  • 2. What is Social Media?
    • “ At its foundation, social media is a set of technologies and channels targeted at forming and enabling a potentially massive community of participants to productively collaborate.”
    Anthony J. Bradley http://blogs.gartner.com/anthony_bradley/2010/01/07/a-new-definition-of-social-media/
  • 3. http://en.wikipedia.org/wiki/List_of_social_networking_websites
  • 4. Why Use Social Media?
    • Cost effective
    • Encourages participation
    • Easily accessible
    • Builds relationships
    • Control
  • 5. Social Bookmarking
    • Diigo
    • Delicious
  • 6. Diigo
    • Web highlighter
    • Sticky notes
    • Online bookmarking
    • Annotation
  • 7. Delicious
    • Online bookmarking
    • Connect with others
    • Future is unsure
  • 8. Why Use Social Bookmarking?
    • Internally for team planning
    • Community outreach
    • Personal learning
  • 9. Blogging
    • Posterous
    • Tumblr
    • WordPress
  • 10. Posterous
    • SIMPLE
    • Easily Accessible
    • Autoposts (if you want) to
      • Twitter
      • Facebook
      • YouTube
      • Flickr
    If you can send an email, you can Posterous.
  • 11.
    • m
    http://principalspage.posterous.com/pencil-case-at-school
  • 12.
    • n
  • 13. Why Blog?
    • Tell your story
    • Explain decisions
    • Build relationships
    • Demonstrate personality
    • Model digital citizenship
  • 14. Micro-Blogging
    • Twitter
    • Edmodo
  • 15. Twitter
    • Mostly expressive communication
      • People can reply, but visitors to your page won’t see it.
    • Can be an amazing place to learn
  • 16.  
  • 17.  
  • 18.  
  • 19.  
  • 20.  
  • 21.  
  • 22. Why Tweet?
    • Direct traffic to your website, blog, events calendar…
    • Share breaking news
    • Provide timely updates
      • Sports scores
      • Meeting notes
  • 23. Social Networking
    • Ning
    • Facebook
  • 24. Facebook
    • 2 nd most popular website in the US (Jan 11)
    • “ Create a Page” allows multiple administrators for that page
      • more people to post
      • more people who can monitor
    • Choose whether to allow others to post to wall. (They can still comment.)
  • 25.  
  • 26.  
  • 27.  
  • 28.  
  • 29.  
  • 30. Why Facebook?
    • Showcase student/faculty work
    • Communicate with students, parents, alumni (expressive/receptive)
    • Share links, videos, pictures
    • Transparency
  • 31. Best Practices
    • Think before you post
      • Keep it professional
      • Remember your role in the community
    • Have a plan
    • Train your staff
    • Share expertise
    • Update regularly
  • 32.  
  • 33. Social Media Guidelines for Schools
  • 34. Words to live by
    • You aren’t going to be able to please everyone, but everyone should see that you aim to please.
  • 35. How Do You Manage?
  • 36. Write down this link
    • This presentation as well as links to all the sites mentioned are available here:
    • http://tinyurl.com/sm4schools

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