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SEO Marketing 2013

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Sustainable and algorithm-proof SEO methods that work in 2013. Infographics about on-stie SEO, link building, social media and content marketing.

Sustainable and algorithm-proof SEO methods that work in 2013. Infographics about on-stie SEO, link building, social media and content marketing.

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  • 1. http://seo2.0.onreact.com http://www.iblogzone.com http://searchenginejournal.com http://searchengineland.com Sources Positionly-theeasiestwaytotrackand improveyourpostioninsearchengine rankings www.positionly.com UserEngagement &BrandExposure -Aimingforbiggeruserengagementand brandexposure, -Thinkingaboutrankingsasareporting metricandaprizeforefforts,notan ultimategoal UserEngagement &B DiversifiedTraffic Focusingonsocialmediaandreferraltraffic fromvariouswebsites Marketing Knowledge Analyticalandmostlymarketing knowledgeisnecessary Traffic&Rankings Aimingonlyformoretrafficandhigher rankings OrganicTraffic Focusingonorganictrafficfromsearch engines TechnicalKnowledge Analyticalandmostlytechnicalknowledge isneeded On-site Using#TAGS Communication Usingsocialmediaforcommunication aroundcontent Viralexposure Gettingviralexposurethankstogreat contentandpeoplewhoshareit Participatingin Community -Sharingtheexperience, -Helpingpeoplewiththeproblemsthey encounter, -Buildingrelationsandpersonalauthority Keywords Focusingonkeywords ContentDistribution Pushingcontentviasocialmedia ArticleSubmissionSites Gettingexposurebasedonarticle submissionsites Commentingfor Backlinks Interactionandcommentingwithin communityforbacklinks SocialMedia UserEngagement, Conversion&Revenue Creatingcontentforuserengagement, conversionsandrevenue Optimization forUsers Creatingcatchyheadlinesandengaging content KeywordDiversity Focusingonkeyworddiversity Competingin Blogosphere -Competinginindustry-relatedblogs, -Writingyourownblog, -Managingsocialmediaintermsofcontent publication Competingin Blogosphere -Competinginindustry-relatedblogs, -Writingyourownblog, -Managingsocialmediaintermsofcontent publication PersonalBranding Beingthefaceofthebrandandusing authorshipmarkup People'sDemands Payingattentiononpeople’sdemands Clicks&PageViews Creatingcontentforclicksandpageviews OptimizationforSearch Engines Creatingtitlesandheadlinesforkeywords ExactMatchAnchorText Focusingonexactmatchanchortext CompetinginSearch Engines Competingsolelyinsearchengines Anonymity Avoidingpersonalexposure Numbers Payingattentiononnumbers Content LinkEarning High-qualityguestbloggingin industry-trustedsites Establishing Relations LinkWithoutany Conditions Offeringalinkregardlesstowhetheryou receiveabacklink ResultsThanksto ContentCreation Resultsareachievedbyputtingtimein contentcreation Long-term Strategy Operatinginanaccordancetolong-term strategy LinkBuilding -Addingwebsitestodirectoriesmanually, -Buyinglinks, -Participatinginlinkexchangeprograms ResultsThanksto TechnicalMethods Resultsaregeneratedbasedontechnical methods Short-termEfforts Focusingonhereandnow: Short-termactionsaimedtotricksearch engines ScoringBacklinks LinkforLinkExchange Off-site vs. Sustainableandalgorithm-proofSEOmethodsthatworkin2013 SEO SEONEW