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Overcoming Governance Challenges in the
Joomla project, and why you should care
                  OR
  Helping Joomla to reach its potential

                  OR
     2012: A crossroads for Joomla
Joomla's Current Mission Statement:



Our mission is to develop a
 flexible platform for online
 publishing and
 collaboration
How are we doing?



  2nd most popular FOSS CMS in the world

  Approaching 30,000,000 downloads

  9,000+ extensions

  Support for 60+ languages

  Over 500,000 forum members

  3 Packt awards in 6 years

  ~30 JoomlaDays in 2011, 145 JUGs
How are we doing?

2011 Water and Stone CMS market share
report:

  Adoption: Downloads and usage
  decreasing

  Third party support: Decreasing

  Reputation: Decrease in brand sentiment
  and conversion rates, increase in
  abandonment
Joomla as underdog...



  No benevolent dictator to provide clear
  vision or resolve issues

  No primary business/corporate sponsor
  that contributes staff, developers,
  financial resources
2012: A Crossroads for Joomla


How can Joomla continue to grow and
remain a FOSS CMS leader?
2012: A Crossroads for Joomla


More than any other single factor, and
more than other leading FOSS CMS, the
Joomla project's future success depends
on our ability to attract and retain a large
and diverse group of skilled volunteer
contributors.
Joomla leadership's most important function:



Create and support a culture that will attract
and retain the large and diverse group of
skilled volunteer contributors that our
project's future success depends on.
The kind of culture we need to create and support:



  Inspiring

  Meaningful

  Open

  Responsive

  Respectful

  Fun
Current Leadership Structure
                                                   Community Oversight
                                                      Committee

                                               
                                                 Add OSM members
                                               
                                                 Remove OSM members
                                               
                                                 No websites!




Production Leadership   Community Leadership       Open Source Matters
        Team                  Team

                           
                             Forums                 
                                                      Finances
   
     Development           
                             Directories            
                                                      Legal
   
     Documentation         
                             Magazine               
                                                      Trademark
   
     Translations          
                             JPeople                
                                                      Communications
   
     Some websites         
                             JUGs                   
                                                      Events
                           
                             Some websites          
                                                      Shop
                                                    
                                                      Some websites
Challenges with current leadership structure



  We currently set LT level goals, but not
 project-wide goals

  We don't always coordinate well between
  teams, and there is no process to address that

  There can be a tendency to focus on team
  level responsibilities, instead of more complex
   project-wide issues
2011 proposed leadership structure changes

                                      Board of Directors

                                  
                                    Overall goals and strategy
                                  
                                    Oversight for all committees



                                         Committees

Development        Directories        Events/Groups           Finance     Community Mgmt.


      Sites/Infrastructur        Legal/Tradema                          Communication
                                                      Documentation
               e                       rk                                    s
Benefits of proposed leadership structure changes


  Allow us to set and monitor progress for
bolder, more inspiring project-wide goals

  Make it easier for all teams to follow and
  support a unified roadmap

  Provide a way to address and overcome
      inter-team conflicts

  Can make room for new leaders

  Allow each committee to have a stronger focus

  Reduce drama, increase productivity

  Simplify contractual issues
Current and upcoming steps:


  Working group has been formed to study this
  issue and present recommendations

  Joint leadership summit at JandBeyond
  conference in May will consider those
  recommendations and hopefully reach a
  decision
My dream for Joomla


For us to show what can be achieved when a
diverse group of passionate volunteer
contributors from all over the world are fully
empowered and connected for the purpose of
continually innovating, supporting, and sharing
our community powered software.
paul.orwig@opensourcematters.org

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JDNE 2012 Keynote

  • 1. Overcoming Governance Challenges in the Joomla project, and why you should care OR Helping Joomla to reach its potential OR 2012: A crossroads for Joomla
  • 2. Joomla's Current Mission Statement: Our mission is to develop a flexible platform for online publishing and collaboration
  • 3. How are we doing?  2nd most popular FOSS CMS in the world  Approaching 30,000,000 downloads  9,000+ extensions  Support for 60+ languages  Over 500,000 forum members  3 Packt awards in 6 years  ~30 JoomlaDays in 2011, 145 JUGs
  • 4. How are we doing? 2011 Water and Stone CMS market share report:  Adoption: Downloads and usage decreasing  Third party support: Decreasing  Reputation: Decrease in brand sentiment and conversion rates, increase in abandonment
  • 5. Joomla as underdog...  No benevolent dictator to provide clear vision or resolve issues  No primary business/corporate sponsor that contributes staff, developers, financial resources
  • 6. 2012: A Crossroads for Joomla How can Joomla continue to grow and remain a FOSS CMS leader?
  • 7. 2012: A Crossroads for Joomla More than any other single factor, and more than other leading FOSS CMS, the Joomla project's future success depends on our ability to attract and retain a large and diverse group of skilled volunteer contributors.
  • 8. Joomla leadership's most important function: Create and support a culture that will attract and retain the large and diverse group of skilled volunteer contributors that our project's future success depends on.
  • 9. The kind of culture we need to create and support:  Inspiring  Meaningful  Open  Responsive  Respectful  Fun
  • 10. Current Leadership Structure Community Oversight Committee  Add OSM members  Remove OSM members  No websites! Production Leadership Community Leadership Open Source Matters Team Team  Forums  Finances  Development  Directories  Legal  Documentation  Magazine  Trademark  Translations  JPeople  Communications  Some websites  JUGs  Events  Some websites  Shop  Some websites
  • 11. Challenges with current leadership structure  We currently set LT level goals, but not project-wide goals  We don't always coordinate well between teams, and there is no process to address that  There can be a tendency to focus on team level responsibilities, instead of more complex project-wide issues
  • 12. 2011 proposed leadership structure changes Board of Directors  Overall goals and strategy  Oversight for all committees Committees Development Directories Events/Groups Finance Community Mgmt. Sites/Infrastructur Legal/Tradema Communication Documentation e rk s
  • 13. Benefits of proposed leadership structure changes  Allow us to set and monitor progress for bolder, more inspiring project-wide goals  Make it easier for all teams to follow and support a unified roadmap  Provide a way to address and overcome inter-team conflicts  Can make room for new leaders  Allow each committee to have a stronger focus  Reduce drama, increase productivity  Simplify contractual issues
  • 14. Current and upcoming steps:  Working group has been formed to study this issue and present recommendations  Joint leadership summit at JandBeyond conference in May will consider those recommendations and hopefully reach a decision
  • 15. My dream for Joomla For us to show what can be achieved when a diverse group of passionate volunteer contributors from all over the world are fully empowered and connected for the purpose of continually innovating, supporting, and sharing our community powered software.