A Truly Sustainable Development

Investment Overview
• Tropical eco-paradise where mountain rainforest meets
the beach
• Beyond sustainable: regenerative
• Strong financial fundamentals
• Progressive business model: reinvest 51% of profit in
501(c)(3) nonprofit sibling, Natura Village
• Investors are NOT REQUIRED to do so

Natura51 Model

Traditional Business Model

Traditional Business Model
Best of Capitalism Worst of Capitalism
• Creativity, imagination • Climate crisis
• Ambition, drive • Unacceptable poverty
• Human potential • Housing crisis: slums
• Entrepreneurship • Food/Water Crises
• Innovation • Pollution, toxins, cancer
• Value creation • Corruption/Cronyism
“The laws of Congress and the laws of physics
have grown increasingly divergent, and the
laws of physics will not likely yield.”
Bill McKibben

Sustainable Business Model
• Whole System Design
• Balance
• Responsible use of natural and
human resources
• Prudence
• The Middle Way

Regenerative Business Model

PROFIT

Costa Rica
• Northern Pacific Region
– Tropical dry forest
– First-wave infrastructure
– Highest density
• Central Pacific Region
– Tropical moist forest
– Second-wave infrastructure
– High density
• Southern Pacific Region
– Tropical wet forest
– Impending infrastructure
– Low density

Dominical: Value Drivers
• Land discount
– Quepos: $500-$1,500/m2
– Dominical: $15-$25/m2
• New highway (Dec. 2009)
– Link to Manuel Antonio/Quepos,
CR’s top destination: 1 million
visitors per year
– $94 million, funded by CABEI &
CR Government
• New international airport
(2010)
• New modern hospital (open)

Costa Rica
• Topography
• Vertical Comps
High End ($/sf) Mid Level ($/sf)

Dominical: Gateway to the Osa Peninsula
• Regional hub for nature &
water sports
• Existing fishing village charm
“The Osa Peninsula is the most biologically
intense place on Earth.”
National Geographic

Looking South to Osa Looking North to Quepos
Osa Peninsula in background

Looking South to Punta Dominical Looking North to Barú River
Playa Dominical

Natura Costa Rica

Natura Costa Rica

Natura Costa Rica Land
• Playa Dominical: 75 acres of
beachfront and ridge
• Dominical Hills: 580 acres above
the beach
– Masterplan entire village
• Pacific Coast Highway frontage
• 3 owners in 20 years
• Escaleras: 30 acres for amenities,
farm, horses

The Development
• 325+ units:
– Beachfront Stilt Homes
– Hillside Homes
– Hillside Villas

The Development
• 1 to 3 boutique hotels
• Rare opportunity to masterplan
gateway to South Pacific region
• Shops, restaurants, galleries,
performance venues, all around
central plaza
• Sale, JO, lease, fractional
• Price points: from 300k to $1.2 MM
• Prices/sq. ft. comps with Manuel
Antonio

The Market: Who will buy...
• Affluent Greens
– Ecotourism is fastest-growing segment of
travel industry (Source: N. Y. Times)
• Foodies
– Food tourism = $8 billion per year
(Source: BBC)
• Naturalists
• Outdoor Sports Enthusiasts

...and why: Nature Experiences
• Discovery Center
• Canopy tour through primary
rainforest
• Mangrove canoe ride
• Watch migrating humpback,
pilot, orca whales
• Release turtles from egg
hatchery
• Birding: spot a toucan
• Learn about ancient plants
for food and remedies from
Marcos

Outdoor & Sports Experiences
• Learn to surf
• Horseback ride to waterfall and
picnic
• Rock climbing
• Go fishing with Ticos, eat
sashimi on the boat
• Mountain biking
• Whitewater rafting
• Sea kayak
• SCUBA dive off Cano Island
• Excursions to the exquisite Osa
Peninsula

Cultural Experiences
• Watch Boruca Indians weave
and make dye
• Buy fresh Mahi-Mahi for
dinner from local fisherman
• Pick mamonchino with local
children
• Artist Colony: gallery tours,
poetry readings, outdoor
movies, world music festival…
• Pick-up soccer match

Wellness Experiences
• Yoga, Tai Chi, Pilates
• Meditation retreat on top of
Diamante waterfall
• Spa Treatments and
massage

Sustainability Experiences
• Organic polyculture
farming and cooking
school
• Pick mountain cacao
• Energy generation:
learn about solar
farm, microhydro
turbines

Investor Value Proposition
• Land deal + infrastructure = security and upside:
– Discount from insider knowledge
– New highway complete in late 2009
– New int’l airport 40 minutes away, opening in 2010
– New hospital 30 minutes away
• Convergence of megatrends
– Green revolution
– Travelers seeking authenticity, life of significance
– Baby Boomers retiring

Investor Value Proposition (continued)
• Leverage Costa Rica brand
• Critical mass of attractions; hit all key Costa Rica
experiences from one place; stay longer, spend more
• Unique story = media buzz, viral word of mouth
• CR government loves project: easy permitting, Project of
National Importance

ˆMinimally developed and staggeringly lush, Dominical
is an unspoiled paradise. The town is uniquely Costa
Rican, authentic without being quaint and exciting
without being exhausting.˜
L. A. Times, Sept. 2007

PEOPLE / PLANET

Sustainability
• Partners are global
experts/pioneers
• Net energy producer
• Net carbon sequester
• Net oxygen producer
• No waste
• Non-toxic
• All FSC-certified wood

Organic Polyculture Farm
• Inspired by Michael Pollan’s Omnivore’s Dilemma
• Delicious, seasonal heirloom produce; free-range meats
• Home owners receive credits for fresh food from farm
• Minimizes food transport costs
• Restores soil
• Aquaculture

Dwellings: Natura Home
• 75% the cost and 50% the
time
• Wood species selection
• No middlemen
• Easy assembly
• Sustainable, serene,
casually elegant
• System tested on 4
prototypes
• Factory 20 minutes away
• Carbon sink

• All houses are constructed from Forest Stewardship
Council (FSC) certified tropical hardwoods.
• FSC is an international nonprofit
organization that promotes
environmentally appropriate,
socially beneficial, viable
management of the world’s
forests.

Single story, 2 bedroom unit
1,637 sf
Housing System & Joinery

NONPROFIT
ˆSetting an example is not the main means of influencing
others, it is the only means.˜
Albert Einstein

Social & Environmental Reinvestment
• NCR architects, engineers, and sustainability partners work pro
bono
• Low-income housing adapted from Natura Home
• Bamboo plantation: building material, jobs, revenue
• Polyculture farm: food, jobs, revenue
• Both biomasses yield revenue via carbon markets
• Microcredit finance programs

Financials: Series A
Series A: Valuation and General Terms (000’s)
Beginning project (land) valuation for Series B:
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