Question one In what ways does your media product use, develop orchallenge forms and conventions of media products?
We followed the codes and conventions of a TV documentary byfirstly using simple cuts as this wont distract the audience fromthe subject matter. Moreover, we included still images andzooming in, we did this because not only does it follow the codesand conventions but by zooming in on a picture it makes it moreentertaining for the audience.
Another thing that we did that follows the codes andconventions was cutaways, we used this to break up interviewsand it also avoids jump cuts as the questions were edited out.
Moreover, when we interviewed someone it was always about thesubject matter (fear) and we edited out all the questions asked so it was like the person being interviewed was telling a story. Also in terms of framing of the interview we always placed them either to the left or the right of the screen, and we also put them on a normal chairs not computer chairs as we didn’t want the person being interviewed to move and distract the audience from what was being said. This follows the codes and conventions of a TV documentary.
Moreover, we used the mise-en-scene of the interviews to tell theaudience what their relevance is to the subject matter. In addition, wedid not use any handheld camera footage, this is because of thesubject matter of our documentary and we didn’t need to reactquickly to any of the events that happened during our documentary.Furthermore we didn’t use any particular regional accent on thevoiceover as our topic relates to people all over the globe. We usedStandard English as our subject matter was serious and not comical.Moreover we used middle aged male for our voiceover as we thoughtthat it would be most appropriate to our subject matter.
Our documentary was single strand and non liner as we onlyfocused on one subject matter, fear. In terms of graphics wefollowed the codes and conventions as the text was two linesand the first line was the name of the person being interviewedand the second was their relevance to the topic, we also madethe names bigger, with simple text and color that is consistentthroughout. This follows the codes and conventions of a TVdocumentary.
When talking about the title sequence we made ours veryinteresting and creative as it is very simple yet extremelyeffective. There is three main parts to our title sequence, thefirst is a boy looking from left to right in a fearful way.
The second part is another male with sweat dripping down hisforehead, this cannotes the fact that someone is fearful, thiscreates effect on the audience as they anticipate what is goingto be shown on screen next.
The last shot of the title sequence is the spider walking from left toright on the screen and as the spider walks past the title ‘ColdSweat’ appears on the screen. This is an interesting shot and asspiders are the most common fear it is bound to get the audiencegoing even before the documentary has started. This anchors theaudience to the documentary.
Also the music used relates to the subject matter aswe used Kings Of Leon ‘crawl’ in our montage tocannote the fact that spiders crawl. Also it keeps intime with the montage that we have created.
When talking about our radio trailer the content of the trailerfollows the codes and conventions. This is because it catches theaudiences attention therefore making them want to watch thedocumentary which is the purpose for a radio trailer. The radiotrailer mentions the scheduling time ‘cold sweat Monday at 9 onBBC one’ and it also ends with the channel name, which followsthe codes and conventions of a radio trailer.The script that we have used in the radio trailer makes theaudience think a lot about the subject and it entices them towatch the documentary. The voiceover also uses personalpronouns such as ‘you’ this intrigues the audience and it makes itpersonal. Also in the radio trailer we have used clips from thedocumentary such as the vox pops which grabs the audiencesattention. We have also used sound effects which relate to thesubject matter, as we have a heart beat getting faster. Thiscannotes fear. Lastly we have used the same slogan that we usedon the newspaper advert as it relates to the topic and it gets theaudience thinking.4
Moreover for the newspaper advert we use the dimensionsfrom the channel 4 website so the was the right size which is A4and landscape. There is also one main image which attracts theaudience. Which is a male looking to his top left with sweatdripping from his face to show the fact that he is fearful ofsomething. Then there is a snake coming in from the top leftand the snake and the boy both have eye contact with eachother. We did this because this creates a powerful image whichis going to frighten people when they see the advert which isthe whole point of the newspaper advert. The text on theadvert includes, a slogan, title and the scheduling information.The logo of the BBC is also on the advert. All of this follows thecodes and conventions of a radio trailer.
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