UASI Shared Securities Conference

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Heather Blanchard, co founder of CrisisCommons' presentation: Evolving Community Engagement in A Digital World - Bustin’ Myths, Learning from Potholes & Hangin’ With Rockstars

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  • UASI Shared Securities Conference

    1. 1. Evolving Community Engagement in A Digital World Bustin’ Myths, Learning from Potholes & Hangin’ With Rockstars Heather Blanchard CrisisCommons December 14, 2010
    2. 2. CrisisCommonshttp://current.com/technology/91965297_geeks-for-haiti.htm
    3. 3. Surge Support for OpenStreetMap TranslationLong Distance WiFi
    4. 4. A Few Thoughts• Mythbusters• The Big No• Beware of the Black Hole• Art of Delegation• Operational BFF (Best Friend Forever• Small Wins• Source Your Own Crowd• Everyday is an Exercise• Get the Best From What’s Around• Hang with Rockstars• Learning from George Bailey
    5. 5. Myth #1Social Media is a PIO Responsibility
    6. 6. Myth #2 It’s Not Verified Information, So We Can’t Use It.Police ReportsAren’t Verified EMS CallsAren’t Verified Govt UsesUnverified Info Everyday
    7. 7. Myth #3We Know What’s Going On
    8. 8. Black Hole Watch out for your own vortex• PDF/Paper Based Situational Reports• Reliance on Email• Set up for Push, Rather than Pull• “Has to be Approved”
    9. 9. The Big No
    10. 10. Today on CNN: Internet and TV use equal http://www.businessinsider.com/chart-of-the-day-time-facebook-google-yahoo-2010-9
    11. 11. Myth #4You have to be “plugged-in” to benefit. Local Emergency Services Bonnie (Dad) Jen (Brother) Deborah (Aunt) Allen (Cousin) Heather Glen (Cousin) SMS <3 Kevin Bacon Mom can text.
    12. 12. See What They See Community Info Is Critical In Crisis Local Emergency Services Bonnie (Dad) Jen (Brother) Deborah (Aunt) Allen (Cousin) Heather Glen (Cousin) SMS <3 Kevin Bacon Mom can text. Challenges: Aggregation, Expertise, Resources & Culture
    13. 13. Small Wins• Technology After Action Report• Crisis Blogosphere• Technology Resource Map; Tech Volunteers• Share Your Processes• Source Your Own Crowd• Use Everyday Community Challenges
    14. 14. Everyone is Learning• United Nations• World Bank• FEMA• Red Cross
    15. 15. See What They See Tiered Approach to Augmenting Situational Awareness Trusted Affiliated Public Police Red Cross Campus Police VOAD Fire Public Health Critical Infrastructure “The UnAffiliated”EMS Economic Development Hospitals Public Works Faith Based Social Universities Services Tier 1 Tier 2 Tier 3 Share Within And Share Out
    16. 16. Everyday is an Exercise
    17. 17. Looking Outside
    18. 18. Learn from NASAShow What You Do, Invite Innovation Find Your Champions Give Them Access Give Them A Mission Be Open To Their Ideas Share the Enthusiasm
    19. 19. Hang With Rock Stars• Leverage Live Events• Test Internal Communication (Source Your Own Crowd)• Partner with local providers• Test Short Codes• Test Community Engagement• Promote Community Info Sharing
    20. 20. It’s All About People.• Call to Action• Firestarter• Community Who Cares• Diaspora, Assistance from Outside• Private Sector Partnerships• Affiliating the Unaffiliated• Powerful Relationships Between People
    21. 21. Lessons from 1947
    22. 22. Heather Blanchard CrisisCommons gimme a ring 703.693.3823drop me a note: heather (at) crisiscommons.org follow me on twitter @poplifegirl friend me on facebook

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