A 101 guide to World Domination. Some things I learned at Trendwolves, Boondoggle and InSites Consulting. for KdG Antwerpen
- 1,205 views
Some things I learned in the last couple of years....
Some things I learned in the last couple of years.
Nothing changed and everything changed.
The more direct contact brands have with consumers,
the more they need a coherent core identity.
One that translates both into tweets and invoices
in campaigns, and more important, a permanent dialogue.
Because people’s expectations have shifted.
Towards new client service normals.
From ads to acts.
Changing companies towards more consumer centricity isn’t easy.
That requires proving you’re on the right track every single day.
Building upon your companies’ unused potential.
- Total Views
- Views on SlideShare
- Embed Views