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2n presentation 2

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  • Michele Bachmann, who has about as much of a chance of being president as Katy Perry
  • 1.
  • Transcript

    • 1. 2012 Election Coverage Justin Norman, Elliott Polakoff, Carolyn Salari
    • 2. Coverage of 2012 Election
      • Mostly indirect coverage of election and GOP candidates
        • “ Some of President Obama’s most liberal supporters are threatening to stop volunteering… for his re-election campaign after he compromised on a key campaign promise…” (Joe Garofoli, 12/8/10)
        • “ At the same time, moderate Senate Democrats facing re-election in two years are forcing their own leaders to embrace budget restraints that would have been unthinkable a few months ago.” (Carolyn Lochhead, 2/14/11)
    • 3. 2012 Election
      • Direct coverage of the issues, both national and specific to California, that are going to be important in the election, but not the candidates
        • “ To win support from the gay rights community in the 2012 election… the president “will have to have become, by then, a supporter of full marriage rights”.” (Bob Egelko, 12/4/10)
    • 4. 2012 Republican Candidates
      • Coverage on potential Republican candidates only gives lip-service to fact that they are running. No analysis on electoral prospects for nomination or presidency
        • “… major presidential hopefuls… include former House Speaker Newt Gingrich, former Minnesota Gov. Tim Pawlenty, former Massachusetts Gov. Mitt Romney, former Alaska Gov. Sarah Palin, Rep. Michele Bachmann, R-Minn., former Arkansas Gov. Mike Huckabee, Indiana Gov. Mitch Daniels, and former Utah Governor and ambassador to China John Huntsman.” (Carla Marinuccci and Joe Garofoli, 3/21/11)
    • 5. 2012 Reagan Comparison
      • For the GOP to regain the presidency, the candidate must be a “great communicator”, like Reagan. It’s more about communicating the Republican message, than the issues.
        • “ Lacking an obvious front-runner or even a candidate who is assumed to be first in line for the nomination, party donors and leaders probably will gravitate toward a candidate who can conjure some of the winning Reagan magic.” (Carla Marinucci, 2/4/11)
    • 6. 2012 Key Themes
      • GOP v. Obama
        • “ President Obama needs to defend his poor record.. He should be raising money – he should be running scared.” – former US Treasurer Rosario Marin
        • “ House GOP leaders blasted Obama for changing the subject from the economy and failing to defend the law.” (Carolyn Lochhead, 2/24/11)
    • 7. 2012 Key Themes
      • Election coverage on local issues
          • Key 2012 referendums: Prop 8 and Prop 19
          • Prop 8: “Major Victory for Gay Rights; Defense of Marriage Act: Administration Ends Support” (Carolyn Lochhead, 2/24/11)
          • Prop 19: “Defeat of Pot Measure Shows Divide Lingers” (Kevin Fagan, 11/7/10)
    • 8. Firedoglake Election Coverage
      • Analysis taken from poll results, of GOP candidates’ electoral prospects, and current trends
      • Opinion on health care reform and economy/jobs will determine whether Obama wins re-election
      • Liberal bias, cynicism towards Republican party and its candidates
        • “ Will the Media Ever Realize that the GOP’s 2012 Candidates are Trolls”
        • “… Michele Bachmann, who has about as much of a change of being president as Katy Perry…” (Blue Texan, 3/24/11)
    • 9. Conservative Daily News
      • View Election as chance to ‘save’ and ‘take back government’ from Liberals.
      • Most dominant theme is criticism of general Democratic philosophies .
        • “ The second amendment is there to insure that the government cannot de-fang the citizenry to which they should be answerable. Libs are trying to make sure that we are all as sheepish and ignorant as they are.”
      • Portrays all Republican candidates as potential hope to restoring order in the White House, but also not afraid to call out candidates for deviating from Republican norms
        • “ Herman Cain’s thoughts on government intrusion in matters of social justice put him firmly at odds with Conservatives”
      • Obama’s actions viewed as wrong, fake, or dishonest
        • “ Oh no you didn’t” vs. “Yes we can”, Obama has lost the moral authority to remain leader of this great nation
    • 10. Wall Street Journal
      • 2012 a repudiation against Obama; Republican takeover, the sequel
        • “ Republicans… frequently charge that the current incumbent counts as an unprecedented, frightening fanatic with an alien, un-American agenda.”
      • In-depth profiling of each major GOP candidate and their electoral prospects
      • Obama struggling to prove himself worthy for re-election
        • “ But Obama cared about ObamaCare, and he couldn’t sell the public on that either. Has he ever managed to convince anyone of anything of substance?”
    • 11. SF Chronicle v. Online News Sources
      • Comparison between the Chronicle and online news sources
        • Chronicle’s slight-liberal bias vs. blogs extremist positions and sarcasm
      • Election coverage successes and short comings
        • Blogs in-depth coverage vs. Chronicle’s lack of coverage
      • Marketing/PR should focus on blogs
        • More relevant in today’s Internet age and more potentially persuasive arguments and analysis

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