Your SlideShare is downloading. ×
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Testing mkt
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Testing mkt

62

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
62
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Presentations are a powerful communication medium.
  • For more than 20 years, Duarte has developed presentations…
  • …to launch products,
  • …align employees,
  • …increase company value,
  • …and propel
  • …global causes.
  • Along the way we’ve discovered…
  • …five simple rules for creating world-changing presentations.
  • The first rule is: Treat your audience as king.
  • Your audience deserves to be treated like royalty. Design a presentation that meets their needs, not just yours.
  • Audiences want to know what you can do for them, why they should adopt your view, and the steps they need to follow to take action.
  • Give them those things in a clear, easily understandable way…
  • …and you will undoubtedly find favor with the king.
  • The second rule is: Spread ideas and move people.
  • Your audience didn’t show up to read your 60 page on screen dissertation.
  • They’re there to see you. To be inspired by your message…
  • …and witness the quality of your thought.
  • You are not giving your presentation to have another meeting. You are there to covey meaning.
  • So, consider including imagery that powerfully illustrates your point.
  • Sometimes moving images can inspire in a way that static slides cannot. A slow moving animation creates a sense of nostalgia.
  • A sequential build adds a sense of suspense.
  • And a thought-provoking video moves your audience in a way that can change not only minds, but hearts.
  • The next rule is: Help them see what you are saying.
  • Half of the people in your audience are verbal thinkers and the other half are visual.
  • Combining minimal text with meaningful visuals means that you’ll reach everyone.
  • Brainstorm graphics that will effectively communicate your message…
  • …and replace those words with a picture, chart or diagram. Then apply a consistent treatment to your graphics to give your whole presentation a unified look so that your audience is attracted to, rather than distracted from, your message.
  • Rule number 4: Practice design, not decoration.
  • As tempting as it is to fill your slides with stuff, often de-decorating is the best policy.
  • Any writer or designer will tell you that 90% of the creative process…
  • Transcript

    • 1. 5 RULES
    • 2. 5 RULES
    • 3. 1 TREAT YOUR AUDIENCE AS KING
    • 4. WHYTHE WHAT THEY NEED TOSHOULD ADOPT CAN DO FORTO TAKE
    • 5. 2 SPREAD ANDMOVE
    • 6. BLAH BLAH BLAH BLAH B BLAH BLAH
    • 7. WHICHPRODUCT HAS IT ALL?
    • 8. HELP THEM3 WHAT YOU ARE
    • 9. THECANSPROCESSRECYCLED = 1000 CANS JANUARY FEBRUARY MARCH
    • 10. 4 PRACTICE NOT DECORATION

    ×