Take your event to the next level with poken

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Take your event to the next level with poken

  1. 1. ADDINGSOCIAL MEDIATO YOUR •  GO GREENEVENT •  SAVE MONEY •  INCREASE EFFICENCY •  ENHANCE EXPERIENCE Lausanne, February 2012
  2. 2. AGENDAWHO WE ARE Company at a glance Satisfied customersPOKEN ENVIRONMENT User Experience Touch it Get it Share itVALUE PROPOSITION Branding Lead Generation Networking Efficiency Have FunHOW IT WORKS Chose your devices Before the event During the event After the event Create opportunitiesADVANTAGES Go green Save money Increase efficiency Enhance experience Advantages
  3. 3. WHO WE ARE - COMPANY AT A GLANCEPoken is the leading provider of touch-based solutions for events and location-based marketing campaigns.• Founded in 2007 – 32 employees•  Acknowledged market leader in NFC touch-based solutions•  Experienced senior team
  4. 4. WHO WE ARE - SATISFIED CUSTOMERSSales in over 50 countries through 22 official resellers, creating hundreds of satisfied customers.
  5. 5. AGENDAWHO WE ARE Company at a glance Satisfied customersPOKEN ENVIRONMENT User Experience Touch it Get it Share itVALUE PROPOSITION Branding Lead Generation Networking Efficiency Have FunHOW IT WORKS Chose your devices Before the event During the event After the event Create opportunitiesADVANTAGES Go green Save money Increase efficiency Enhance experience Advantages
  6. 6. POKEN ENVIRONMENT – USER EXPERIENCETOUCH IT GET IT SHARE ITDigitally exchange contact Plug your Poken in the USB slot, Collect your contacts and digitaldetails with other people, create an account on the files on a timeline, download themcollect digital documents offline memberHUB and synchronise on Outlook , Salesforce, or another(PDFs, presentations, brochures, your device to have access to format. Keep your profile updatedvideos, demos, animations, all documents and contact with your social networks and sharelinks). details collected. your experience with others. Poken Member HUB
  7. 7. POKEN ENVIRONMENT – TOUCH ITProvide your visitors with a sparkling networking experience.Deliver digital contents in a selective way, rising interest and creating awareness.The touch experience is new, intuitive and fun!
  8. 8. POKEN ENVIRONMENT – GET ITCreate a branded post event experience: the log in and registration web page canbe white labelled. The access to this page can be done by any other website.Visitors profiles can be created before the event and userID and Password can becommunicated by email. Visitors can also login with their Facebook account.
  9. 9. POKEN ENVIRONMENT – SHARE ITCreate a post event attraction on your customised Member Hub.A large portfolio of tools is available for your visitors: integration with Facebook andLinkedIn, game mechanics, videos, image gallery, RSS feed, and many others.Digital content is sharable!
  10. 10. AGENDAWHO WE ARE Company at a glance Satisfied customersPOKEN ENVIRONMENT User Experience Touch it Get it Share itVALUE PROPOSITION Branding Lead Generation Networking Efficiency Have FunHOW IT WORKS Chose your devices Before the event During the event After the event Create opportunitiesADVANTAGES Go green Save money Increase efficiency Enhance experience Advantages
  11. 11. VALUE PROPOSITION – BRANDINGAssociate your brand with innovation andcutting edge technology.
  12. 12. VALUE PROPOSITION – LEAD GENERATIONGenerate high quality leads based onpeople’s real interests.
  13. 13. VALUE PROPOSITION – NETWORKING EFFICIENCYIncrease networking efficiency amongparticipants at your events.
  14. 14. VALUE PROPOSITION – HAVE FUNCreate an interactive and fun experience foryour guests. Make it even more challengingusing game mechanics.
  15. 15. AGENDAWHO WE ARE Company at a glance Satisfied customersPOKEN ENVIRONMENT User Experience Touch it Get it Share itVALUE PROPOSITION Branding Lead Generation Networking Efficiency Have FunHOW IT WORKS Chose your devices Before the event During the event After the event Create opportunitiesADVANTAGES Go green Save money Increase efficiency Enhance experience Advantages
  16. 16. HOW IT WORKS – CHOSE YOUR DEVICES pokenSPARK standard 30+ designs: rockstar, panda, alien, geisha, etc. – neatly shipped in packs of 10. pokenSPARK standard blank Add custom printing or stickers of your brand. 8 colors available. pokenSPARK billboard Customized with square dome sticker. pokenPULSE standard Assembled 10-packs, black and white. pokenPULSE customised With brand-customized printing on the cap. pokenTAGS Stores up to 3000 contacts and it can be customized with your brand.
  17. 17. HOW IT WORKS – BEFORE THE EVENT Option 1: BAR CODE SOLUTIONregistration Registration in Event DB Guests are invited to register on a Synchronisation with Poken DB website created for the event. Event Accreditation Badge bar codeat the entrance Receptionists ask for name, provide the On this operation, an email is sent to accreditation badge, and with a bar code the guest with used ID, password and scanner links a Poken to the guest profile. instructions. The Poken is now linked to his profile and ready to use!
  18. 18. HOW IT WORKS – BEFORE THE EVENT Option 2: VIP SERVICE SOLUTIONregistration Registration in Event DB Guests are invited to register on a Synchronisation with Poken DB website created for the event. Patimo m Saverio o@poken.coat the entrance ID: saveri en rd: pok Passwo Receptionists ask for name, find a pre- linked Poken and delivers it in a If your guest is not registered yet, can be quickly registered handsome box. The box brings name of by a receptionist. UserID and the guest, UserID, Password and basic Password are sent by email. instructions on how to use it.
  19. 19. HOW IT WORKS – BEFORE THE EVENT Option 3: ON SITE SOLUTION1. At the booth, participants are quickly registered by a hostess on a PC or anAdroid Tablet, who links a Poken to their profile and provides a short explanationon how to use it.2. An email is sent to each participant with an user ID and a temporary Password,which can be changed on the first access to the Poken Social Network.
  20. 20. HOW IT WORKS – AT THE EVENTENHANCED NETWORKING Attendees can exchange contact details by simply touching Pokens. NO MORE BUSINESS CARDSCOST SAVING DISTRIBUTION OF INFORMATION Attendees can collect digital files offline (presentations, brochures, videos etc) from pokenTAGS, which gathers their information, generating high quality leads. NO MORE WASTE OF PAPER
  21. 21. HOW IT WORKS – AFTER THE EVENT Participants save their contacts and objects in their computer just by: - plugging their Poken into an USB slot - login in the website of the event organiser - synchronising their poken with the member hub OBJECT Press release Product description Product presentation Videos / multimedia Rendering 3D Speakers and PEOPLE organisers Contacts (downloadable on profiles can be Outlook, Salesforce or others) preloaded on Social networks (more than the timeline 50) before the Picture event. Other information
  22. 22. HOW IT WORKS – CREATE OPPORTUNITIESRegister behaviour and preferences, keep in touch with contacts, make pushpropositions to enhance returning possibilities.
  23. 23. AGENDAWHO WE ARE Company at a glance Satisfied customersPOKEN ENVIRONMENT User Experience Touch it Get it Share itVALUE PROPOSITION Branding Lead Generation Networking Efficiency Have FunHOW IT WORKS Chose your devices Before the event During the event After the event Create opportunitiesADVANTAGES Go green Save money Increase efficiency Enhance experience Advantages
  24. 24. ADVANTAGES – GO GREEN•  Go paperless, reduce carbon footprint•  Create a positive image impact•  Stimulate smart consumption
  25. 25. ADVANTAGES – SAVE MONEY•  Eliminate printing costs•  Avoid expensive bar code scanners at your stand•  Optimise your event logistics•  No more waste management•  No need of other giveaways
  26. 26. ADVANTAGES – INCREASE EFFICIENCY•  Power your branding activities•  Increase opportunities: no time to speak? Enough time to touch•  Distribute sharable and portable contents•  Collect extremely qualified leads•  No more post event paper work•  Upload or modify documents last minute•  Don’t miss changes in your contacts profiles
  27. 27. ADVANTAGES – ENHANCE EXPERIENCE•  Enhance and multiply networking: Poken is an ice breaker!•  Provide a “fun” experience•  Change your brochure with rich multimedia content•  Don’t let your guest hold heavy loads of documents•  Easy to set up, scalable, customisable and measurable
  28. 28. ADVANTAGES – SUMMARISING ORGANISER VISITORS •  Go paperlessGO GREEN •  Create a positive image impact •  Stimulate smart consumption •  No printing costs •  No bar code scanners •  Optimise logistics •  Get a valuable socialSAVE MONEY •  No waste management networking tool as a gift •  No other giveaway •  Branding •  Collect qualified leadsINCREASE •  Increase opportunities •  Share portable documents •  No post event paper workEFFICIENCY •  Upload/modify last minute docs •  Get last updates available •  Get updates on contacts •  Provide rich multimedia •  Ice breakerENHANCE •  Easy to set up and to use •  No more “heavy” showsEXPERIENCE •  Measurable •  Enhance / multiply networking •  Customisable •  Have fun
  29. 29. TOGETHERWE CAN DO MORE! Poken Inc. Poken S.A. 955 Alma St, Suite A Rue du Pont 22 Palo Alto CH-1003 Lausanne 94301, USA Switzerland Phone: (650) 427-0596 Phone: +41 21 560 40 05 Email: info@poken.com Email: info@poken.com poken.com

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