Conceitos Interativos A06

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Conceitos Interativos A06

  1. 1. Conceitos Interativos Aula 06 Plinio Okamoto 19 de Novembro de 2010
  2. 2. Calendário Aula 06 19/nov sexta Augmented Reality Aula 07 22/nov segunda Interactive Design Aula 08 29/nov segunda Interactive Design II Aula 09 02/dez segunda Atendimento Aula 10 13/dez segunda Apresentação Final
  3. 3. Augmented Reality Agenda: - QR Codes Types Usage - Augmented Reality - iPad - Atendimento
  4. 4. QR Code Types
  5. 5. Aztec Code http://en.wikipedia.org/wiki/Aztec_Code
  6. 6. Data Matrix / Semacode http://en.wikipedia.org/wiki/Data_Matrix
  7. 7. PDF417 http://en.wikipedia.org/wiki/PDF417
  8. 8. Shotcode http://en.wikipedia.org/wiki/ShotCode
  9. 9. Microsoft Tag High Capacity Color Barcode http://www.intomobile.com/2010/05/31/microsoft-tag-exits-beta-adds-campaign-management-features.html
  10. 10. Microsoft Tag http://www.intomobile.com/2010/05/31/microsoft-tag-exits-beta-adds-campaign-management-features.html
  11. 11. Microsoft Tag http://www.intomobile.com/2010/05/31/microsoft-tag-exits-beta-adds-campaign-management-features.html
  12. 12. Microsoft Tag http://www.engadget.com/2007/04/16/microsoft-readies-colorful-qr-code-competitor/
  13. 13. Microsoft Tag http://jimmwagner.com/wp-content/uploads/2009/02/tag-shirt.jpg
  14. 14. Microsoft Tag http://www.intomobile.com/2010/05/31/microsoft-tag-exits-beta-adds-campaign-management-features.html Video
  15. 15. QR Code Usage Example
  16. 16. Tales Of Things gives real-life objects a digital memory http://talesofthings.com/
  17. 17. Tales Of Things gives real-life objects a digital memory http://thenextweb.com/apps/2010/05/14/tales-of-things-gives-real-life-objects-a-digital-memory/ Video Video Tales of Things allows any real-life object to be given a ‘digital memory’. Attach a QR code to any physical object and then associate online video, audio or text with it that tells the ‘tale’. Secondhand goods: selling an old keepsake that had an interesting story tied to it. The buyer would find the QR code and upon scanning it with their phone or via webcam on the website would be presented with your online story via the Tales of Things website..
  18. 18. http://www.psfk.com/2010/03/stickybits-embeds-digital-content-onto-any-object-with-a-barcode.html Video
  19. 19. Interaction Augmented Reality
  20. 20. Font: Zugara 2010
  21. 21. Interface (r)Evolution
  22. 22. Font: Zugara 2010
  23. 23. Font: Zugara 2010
  24. 24. Extreme Augmented Reality: Domestic Robocop http://comunicadores.info/2009/03/02/twitter-camiseta-realidade-aumentada-augmented-reality/ Video
  25. 25. Augmented Reality Travel Strikes Again, Thanks to Hotels.com http://www.jaunted.com/story/2010/5/14/161357/317/travel/Augmented+Reality+Travel+Strikes+Again%2C+Thanks+to+Hotels.com "Virtual Vacation" AR - designed to get people out of their houses and into a Hotels.com provided hotel Simply print out from the site or bring up the giant H image on your phone, and hold it up to your computer's camera to see the augmented reality results. Video
  26. 26. Tuscany Augmented Reality iPhone App http://europe.amateurtraveler.com/2010/05/17/free-tuscany-augmented-reality-iphone-app/ The Tuscany+ app will tell you what landmark, hotels or restaurants are in the direction you are looking and will give you directions how to get there. So next time you are planning a trip to Italy that includes Tuscany, you should also include the free Tuscnay+ application in your iPhone. Video
  27. 27. PaperTweet3d: Augmented Reality T-shirts http://comunicadores.info/2009/03/02/twitter-camiseta-realidade-aumentada-augmented-reality/ Video
  28. 28. “Paper Rock Scissors” T- shirts http://www.adverblog.com/archives/004176.htm Video Swedish magazine T-Post, distributed as a T-shirt has released an issue where the t-shirt itself becomes a "paper rock scissors" game to play against. A bit creepy, but also interesting as it keeps on unveiling new ways of interacting with physical products.
  29. 29. Video Streaming Augmented Reality
  30. 30. AR Luxury Brands Augmented reality promotion in its London Oxford street store
  31. 31. Tissot Luxury Watches Augmented reality promotion in its London Oxford street store http://www.netimperative.com/news/2010/may/selfridges-debuts-first-ever-augmented-reality Video
  32. 32. Gaming: Kill Zombies with Zombie ShootAR http://www.crunchgear.com/2010/05/17/review-aaarr-aaarrr-kill-zombies-with-zombie-shootar/ Video
  33. 33. Gaming: Honey Nut Cheerios Honeyway Train Augmented Reality game http://www.bydesigngames.com/2010/05/17/infiniteunity3d-unity3d-augmented-reality-breakfast/ Video
  34. 34. Gaming: Gigaputt - A real-world golf app for your iPhone http://macapper.com/2010/05/17/gigaputt-review/ Video Out of all the applications in the App Store, this one has to be amongst one of the most creative! Gigaputt makes the world your personal golf course. Object of the game is like any other golfing exhibition: Trying to get the ball into the hole. However, you aren’t competing at your local country club, that is, unless you want to. You can make the Art Deco District of Miami Beach, Chicago’s Magnificent Mile, Los Angeles’s Rodeo Drive, Times Square in New York City, London’s Buckingham Palace, the Taj Mahal in India, the Ginza district of Tokyo and you can even tee off on the Eiffel Tower in Paris making the “designated place” for golfing for yourself or with a bunch of people just about anywhere.
  35. 35. Public Service: Dutch Authorities Use Interactive Billboards To Fight Street Violence In an effort to encourage Dutch citizens to help combat increasing violence against public employees in the Netherlands, authorities have constructed a psychological experiment that uses augmented reality and interactive billboards. The billboard overlays real-time footage of passersby on top of pre-recorded video footage of harassment and violence against a public worker. The combined footage puts passersby directly in the middle of public violence and, after grabbing their attention, teaches them 4 simple ways to help fight violence and protect communities. http://www.psfk.com/2010/05/dutch-authorities-use-interactive-billboards-to-fight-street-violence.html Video
  36. 36. Arts: Hand from Above Chris O'Shea http://www.youtube.com/watch?v=BRczG7M3Ozc Video
  37. 37. http://www.jaunted.com/story/2010/5/14/161357/317/travel/Augmented+Reality+Travel+Strikes+Again%2C+Thanks+to+Hotels.com "Virtual Vacation" AR - designed to get people out of their houses and into a Hotels.com provided hotel Simply print out from the site or bring up the giant H image on your phone, and hold it up to your computer's camera to see the augmented reality results. Medicine: Augmented Reality Systems in Treating Real Phobias Exposure therapy is one well known technique used to treat people's phobias, but the knowledge that one will have to face the actual source of the fear may be too much for someone to even consider starting. A team of Spanish scientists has now shown that using special glasses to overlay virtual cockroaches onto one's field of view resulted in real anxiety in six women who truly hate the pesky buggers. http://www.medgadget.com/archives/2010/05/augmented_reality_systems_may_be_beneficial_in_treating_real_phobias.html
  38. 38. http://www.youtube.com/watch?v=mqLAKBX0om4 Museum: AR Digital Binocular Station brings Museum to Life Video
  39. 39. http://www.media.asia/DigitalMedia/The-Digital-Workarticle/2010_06/MasterCard--Augmented-reality-outdoor-campaign--Singapore/40110 MasterCard Augmented reality outdoor campaign MasterCard holders can flash their card in front of the digital camera embedded in the billboard to navigate through promotional offers on the screen also embedded in the billboard.
  40. 40. http://adivertido.com/museum-of-london-street-museum/ Museum of London: Street Museum - Geo tagging e Google Maps - vasta coleção fotográfica de ruas e estabelecimentos da capital britânica.
  41. 41. http:// http://www.youtube.com/watch?v=7G3H3ImCWlE&feature=player_embedded#! / LearnAR eLearning with Augmented Reality Video
  42. 42. http://techcrunch.com/2010/05/28/ar-space-invaders/ Augmented Reality Space Invaders Video
  43. 43. http://www.youtube.com/watch?v=P9Nd04dW2-M&feature=player_embedded Olympus PEN E-PL1 3D Demo Video
  44. 44. iPad
  45. 45. Ipad Design Guidelines http://bit.ly/iPadHIG
  46. 46. Atendimento
  47. 47. Conceitos Interativos Aula 06 Plinio Okamoto 19 de Novembro de 2010

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