Social Media in Real Estate
What is Social Media?
What is Social Media?



Networking
What is Social Media?



Networking       Relationships
What is Social Media?


             Community
Networking               Relationships
Why Should I Care?
REASON #1




BECAUSE 3 OUT OF 4 AMERICANS USE SOCIAL TECHNOLOGY.
Forrester, The Growth Of Social Technology Adoption, 2008
REASON #2

BECAUSE 2/3 OF THE GLOBAL INTERNET POPULATION
VISIT SOCIAL NETWORKS.
Nielsen, Global Faces & Networked Places, ...
REASON #3
BECAUSE VISITING SOCIAL SITES IS NOW THE 4TH MOST
POPULAR ONLINE ACTIVITY—AHEAD OF PERSONAL EMAIL.
Nielsen, Glob...
REASON #4

BECAUSE TIME SPENT ON SOCIAL NETWORKS
IS GROWING AT 3X THE OVERALL INTERNET
RATE, ACCOUNTING FOR ~10% OF ALL
IN...
13 HOURS
13 HOURS
The amount of video uploaded
to YouTube every minute.
412.3 YEARS
412.3 YEARS
The length of time it would take to view every YouTube video.
100,000,000
100,000,000
The number of YouTube videos viewed per day.
3,600,000,000
3,600,000,000
The number of photos archived on Flickr.com as of June 2009.
That’s roughly 1 photo per every 2 people on th...
1382%
1382%
The monthly growth rate of Twitter users from January to February 2009.
3,000,000
3,000,000
The average number of Tweets per day on Twitter.com
5,000,000,000
5,000,000,000
 The number of minutes spent on Facebook each day.
1,000,000,000
1,000,000,000
The amount of content
(web links,
news stories,
blog posts,
notes,
photos,
etc.)
shared each week
on Faceboo...
WHERE DO I BEGIN?
Facebook
Facebook

• What is It?
Facebook

• What is It?
• How will it help me?
Facebook

• What is It?
• How will it help me?
• Pages vs. Profiles
Facebook

• What is It?
• How will it help me?
• Pages vs. Profiles
• Who should I be a fan of?
Blogging
Blogging
• What is a blog?
Blogging
• What is a blog?
• How will it help me?
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
• Your Website
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
• Your Website
• Getting involved
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
• Your Website
• Getting involved
 • Gravatar.com
Microblogging
Microblogging

• What is Twitter?
Microblogging

• What is Twitter?
• How will it help me?
Microblogging

• What is Twitter?
• How will it help me?
 • Who do I follow?
Microblogging

• What is Twitter?
• How will it help me?
 • Who do I follow?
 • Twitter as a research tool
Microblogging

• What is Twitter?
• How will it help me?
 • Who do I follow?
 • Twitter as a research tool
 • TwitterFeed....
Video
Video

• What is YouTube?
Video

• What is YouTube?
• How will it help me?
Video

• What is YouTube?
• How will it help me?
 • House WalkThroughs (demo)
Video

• What is YouTube?
• How will it help me?
 • House WalkThroughs (demo)
 • Blended Search
Real Estate Search
Real Estate Search


• Trulia
Real Estate Search


• Trulia
• Zillow
Real Estate Search


• Trulia
• Zillow
• Google Real Estate Search
NOW WHAT?
Stay Active!
@PoeticSystems
•Web Development        281.531.4060

                   info@poeticsystems.com
•Web Marketing
            ...
Thanks, @FriendswoodTX
QUESTIONS?
Social Media for Real Estate
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Social Media for Real Estate

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  • Want to Promote your Property and Real Estate Services on IBMproperty.com?
    IBMproperty.com Group is an easy way to bring Real Estate professionals together online. A LinkedIn Group (IBMproperty.com) makes sense for Real Estate CEO, Advisor/Consultants, Agents & Dealers, Builders & Developers, Construction Material Suppliers, Individual/Owner, and more.
    We would be glad if you can also join our group on LinkedIn as we all can share our property details with others on that group. You can take advantage of the people added in my group and also you can share this group and my profile with the others. The link is given below:-
    Profile: http://in.linkedin.com/pub/neha-sharma/44/515/a44

    Group: http://www.linkedin.com/groups/IBMpropertycom-4368136

    Regards
    Neha Sharma
    www.IBMproperty.blogspot.com
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • nice post..thanks
       Reply 
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    Your message goes here
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Social Media for Real Estate

  1. 1. Social Media in Real Estate
  2. 2. What is Social Media?
  3. 3. What is Social Media? Networking
  4. 4. What is Social Media? Networking Relationships
  5. 5. What is Social Media? Community Networking Relationships
  6. 6. Why Should I Care?
  7. 7. REASON #1 BECAUSE 3 OUT OF 4 AMERICANS USE SOCIAL TECHNOLOGY. Forrester, The Growth Of Social Technology Adoption, 2008
  8. 8. REASON #2 BECAUSE 2/3 OF THE GLOBAL INTERNET POPULATION VISIT SOCIAL NETWORKS. Nielsen, Global Faces & Networked Places, 2009
  9. 9. REASON #3 BECAUSE VISITING SOCIAL SITES IS NOW THE 4TH MOST POPULAR ONLINE ACTIVITY—AHEAD OF PERSONAL EMAIL. Nielsen, Global Faces & Networked Places, 2009 photo by Bruno Girinon flickr.com
  10. 10. REASON #4 BECAUSE TIME SPENT ON SOCIAL NETWORKS IS GROWING AT 3X THE OVERALL INTERNET RATE, ACCOUNTING FOR ~10% OF ALL INTERNET TIME. Nielsen, Global Faces & Networked Places, 2009
  11. 11. 13 HOURS
  12. 12. 13 HOURS The amount of video uploaded to YouTube every minute.
  13. 13. 412.3 YEARS
  14. 14. 412.3 YEARS The length of time it would take to view every YouTube video.
  15. 15. 100,000,000
  16. 16. 100,000,000 The number of YouTube videos viewed per day.
  17. 17. 3,600,000,000
  18. 18. 3,600,000,000 The number of photos archived on Flickr.com as of June 2009. That’s roughly 1 photo per every 2 people on the planet.
  19. 19. 1382%
  20. 20. 1382% The monthly growth rate of Twitter users from January to February 2009.
  21. 21. 3,000,000
  22. 22. 3,000,000 The average number of Tweets per day on Twitter.com
  23. 23. 5,000,000,000
  24. 24. 5,000,000,000 The number of minutes spent on Facebook each day.
  25. 25. 1,000,000,000
  26. 26. 1,000,000,000 The amount of content (web links, news stories, blog posts, notes, photos, etc.) shared each week on Facebook.
  27. 27. WHERE DO I BEGIN?
  28. 28. Facebook
  29. 29. Facebook • What is It?
  30. 30. Facebook • What is It? • How will it help me?
  31. 31. Facebook • What is It? • How will it help me? • Pages vs. Profiles
  32. 32. Facebook • What is It? • How will it help me? • Pages vs. Profiles • Who should I be a fan of?
  33. 33. Blogging
  34. 34. Blogging • What is a blog?
  35. 35. Blogging • What is a blog? • How will it help me?
  36. 36. Blogging • What is a blog? • How will it help me? • ActiveRain
  37. 37. Blogging • What is a blog? • How will it help me? • ActiveRain • Your Website
  38. 38. Blogging • What is a blog? • How will it help me? • ActiveRain • Your Website • Getting involved
  39. 39. Blogging • What is a blog? • How will it help me? • ActiveRain • Your Website • Getting involved • Gravatar.com
  40. 40. Microblogging
  41. 41. Microblogging • What is Twitter?
  42. 42. Microblogging • What is Twitter? • How will it help me?
  43. 43. Microblogging • What is Twitter? • How will it help me? • Who do I follow?
  44. 44. Microblogging • What is Twitter? • How will it help me? • Who do I follow? • Twitter as a research tool
  45. 45. Microblogging • What is Twitter? • How will it help me? • Who do I follow? • Twitter as a research tool • TwitterFeed.com
  46. 46. Video
  47. 47. Video • What is YouTube?
  48. 48. Video • What is YouTube? • How will it help me?
  49. 49. Video • What is YouTube? • How will it help me? • House WalkThroughs (demo)
  50. 50. Video • What is YouTube? • How will it help me? • House WalkThroughs (demo) • Blended Search
  51. 51. Real Estate Search
  52. 52. Real Estate Search • Trulia
  53. 53. Real Estate Search • Trulia • Zillow
  54. 54. Real Estate Search • Trulia • Zillow • Google Real Estate Search
  55. 55. NOW WHAT?
  56. 56. Stay Active!
  57. 57. @PoeticSystems •Web Development 281.531.4060 info@poeticsystems.com •Web Marketing www.PoeticSystems.com •Copy Writing •Graphic Design
  58. 58. Thanks, @FriendswoodTX
  59. 59. QUESTIONS?
  1. ¿Le ha llamado la atención una diapositiva en particular?

    Recortar diapositivas es una manera útil de recopilar información importante para consultarla más tarde.

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