Social Market Research for CharityChanging the Social Web for Good               Social-Philanthropic Fingerprint         ...
Social Market Research for CharityChanging the Social Web for Good    Directions:      The presentation as 2 X 1 slide han...
Social Market Research for CharityChanging the Social Web for Good    Which five humanitarian causes would you most     wa...
Social Market Research for CharityChanging the Social Web for Good    Which five charities are making the biggest differen...
Social Market Research for CharityChanging the Social Web for Good    Which five businesses or celebrities are doing the m...
Social Market Research for CharityChanging the Social Web for Good    Which online applications are best facilitating your...
Social Market Research for CharityChanging the Social Web for Good    What five things could you do to facilitate the     ...
Social Market Research for CharityChanging the Social Web for Good    If we were to pledge $100 per month to your causes  ...
Social Market Research for CharityChanging the Social Web for Good    If a companys philanthropic/social-responsibility pr...
Social Market Research for CharityChanging the Social Web for Good    If a celebrity whose philanthropic/social-       res...
Social Market Research for CharityChanging the Social Web for Good    If a social web application were able to use your   ...
Social Market Research for CharityChanging the Social Web for Good    What percentage of your friends family and     exten...
Social Market Research for CharityChanging the Social Web for Good    Previously you identified five charities (501(c)(3)s...
Social Market Research for CharityChanging the Social Web for Good    Previously you identified five corporations or      ...
Social Market Research for CharityChanging the Social Web for Good    Previously you identified five social web applicatio...
Social Market Research for CharityChanging the Social Web for Good   Previously you identified five things you personally ...
Social Market Research for CharityChanging the Social Web for Good    All together, in an average week how many times do y...
Social Market Research for CharityChanging the Social Web for Good    All together, in an average week how many times do  ...
Social Market Research for CharityChanging the Social Web for Good    Consider the previous two questions. How much of    ...
Social Market Research for CharityChanging the Social Web for Good    How interested would you be to be introduced and int...
Social Market Research for CharityChanging the Social Web for Good    If there were such a thing as a       social/philant...
Social Market Research for CharityChanging the Social Web for Good    If there were clear and well-established ways to    ...
Social Market Research for CharityChanging the Social Web for Good    How interested would you be to know how your     soc...
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Your Social-Philanthropic Fingerprint - Credit Rating

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A presentation made to charities to introduce the idea of sharing their followers' social cognitive surplus for the benefit of their charities - provided that we could insure that their personal identity information never sold or compromised.

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Your Social-Philanthropic Fingerprint - Credit Rating

  1. 1. Social Market Research for CharityChanging the Social Web for Good Social-Philanthropic Fingerprint www.socialmarketresearchforcharity.org “The Ultimate Social Rewards Web Service” …empowering your causes…changing the world
  2. 2. Social Market Research for CharityChanging the Social Web for Good Directions: The presentation as 2 X 1 slide handouts is typically downloaded and a copy (11 pages) presented to each person attending the presentation. A PDF copy of the presentation handouts is available at: http://www.socialmarketresearchforcharity.org/PPT/SMRC- Social-Philanthropic-Fingerprint.pdf
  3. 3. Social Market Research for CharityChanging the Social Web for Good Which five humanitarian causes would you most want to see fulfilled in our world? These are your causes. 1. Hunger 2. Poverty 3. Disease 4. Education 5. Human Rights
  4. 4. Social Market Research for CharityChanging the Social Web for Good Which five charities are making the biggest difference for your causes? Rank them in order of which charities are achieving most good in the world. 1. unicef 2. feed the children 3. united way 4. bill & melinda gates foundation 5. red cross
  5. 5. Social Market Research for CharityChanging the Social Web for Good Which five businesses or celebrities are doing the most to advance your causes? Rank them in order of which are accomplishing most good in the world. 1. 2. 3. 4. 5.
  6. 6. Social Market Research for CharityChanging the Social Web for Good Which online applications are best facilitating your causes? Rank them in order of which are achieving most good in the world. 1. 2. 3. 4. 5.
  7. 7. Social Market Research for CharityChanging the Social Web for Good What five things could you do to facilitate the fulfillment of your causes? Rank them in order of which stand to achieve the most good in the world. 1. 2. 3. 4. 5.
  8. 8. Social Market Research for CharityChanging the Social Web for Good If we were to pledge $100 per month to your causes on your behalf how would you have us split up those funds? 1. 2. 3. 4. 5.
  9. 9. Social Market Research for CharityChanging the Social Web for Good If a companys philanthropic/social-responsibility profile matched yours down-the-line how much more would you be willing to pay for its products compared to a competitor without a philanthropic/social-responsibility profile? 1. 0-5% 2. 5-10% 3. 10-15% 4. 15-20% 5. 20% or more
  10. 10. Social Market Research for CharityChanging the Social Web for Good If a celebrity whose philanthropic/social- responsibility profile matched yours was featured in an event how much more likely would you be to attend that event? 1. 0-5% 2. 5-10% 3. 10-15% 4. 15-20% 5. 20% or more
  11. 11. Social Market Research for CharityChanging the Social Web for Good If a social web application were able to use your activity to superfund your causes how much of your social web activity would you dedicate to that app or allow it to access? 1. 0-20% 2. 20-40% 3. 40-60% 4. 60-80% 5. 80-100%
  12. 12. Social Market Research for CharityChanging the Social Web for Good What percentage of your friends family and extended network would you invite to use such a social web application? 1. 0-15% 2. 15-30% 3. 30-45% 4. 45-60% 5. 60% or more
  13. 13. Social Market Research for CharityChanging the Social Web for Good Previously you identified five charities (501(c)(3)s) which were fulfilling your causes. How confident were you in your answers? 1. Absolutely confident; not a doubt in my mind. 2. Pretty confident; I know my answers are on target. 3. Relatively confident; I am pretty sure my answers are on target. 4. Not very confident; I am not sure my answers are on target. 5. Not confident at all; I doubt my answers are on target at all.
  14. 14. Social Market Research for CharityChanging the Social Web for Good Previously you identified five corporations or celebrities which were fulfilling your causes. How confident were you in your answers? 1. Absolutely confident; not a doubt in my mind. 2. Pretty confident; I know my answers are on target. 3. Relatively confident; I am pretty sure my answers are on target. 4. Not very confident; I am not sure my answers are on target. 5. Not confident at all; I doubt my answers are on target at all.
  15. 15. Social Market Research for CharityChanging the Social Web for Good Previously you identified five social web applications which were fulfilling your causes. How confident were you in your answers? 1. Absolutely confident; not a doubt in my mind. 2. Pretty confident; I know my answers are on target. 3. Relatively confident; I am pretty sure my answers are on target. 4. Not very confident; I am not sure my answers are on target. 5. Not confident at all; I doubt my answers are on target at all.
  16. 16. Social Market Research for CharityChanging the Social Web for Good Previously you identified five things you personally could do. How confident were you in your answers? 1. Absolutely confident; not a doubt in my mind. 2. Pretty confident; I know my answers are on target. 3. Relatively confident; I am pretty sure my answers are on target. 4. Not very confident; I am not sure my answers are on target. 5. Not confident at all; I doubt my answers are on target at all.
  17. 17. Social Market Research for CharityChanging the Social Web for Good All together, in an average week how many times do you tweet, forward messages, follow a link, send text messages, update your status, tag or rate photos or videos and read news articles or entertainment pieces online? 1. 0-25 2. 26-50 3. 51-75 4. 76-100 5. 101 or more
  18. 18. Social Market Research for CharityChanging the Social Web for Good All together, in an average week how many times do you enter feedback or comments on a website, post a blog entry, purchase products online, review a product online or send emails? 1. 0-15 2. 16-30 3. 31-45 4. 46-60 5. 61 or more times
  19. 19. Social Market Research for CharityChanging the Social Web for Good Consider the previous two questions. How much of those would you volunteer to allow the charities which support your causes to review & analyze? 1. 0-20% 2. 20-40% 3. 40-60% 4. 60-80% 5. 80-100%
  20. 20. Social Market Research for CharityChanging the Social Web for Good How interested would you be to be introduced and interact with others who share or complement your philanthropic profile? 1. Sold; sign me up today! 2. Very Interested; I definitely want to meet work and play with others who share my philanthropic values. 3. Interested; Id check it out. 4. Somewhat interested; I might check it out... if Im not too busy. 5. Nah.
  21. 21. Social Market Research for CharityChanging the Social Web for Good If there were such a thing as a social/philanthropic credit rating, on a 0-900 scale how would you rate yourself? 1. 0-400 2. 401-550 3. 551-650 4. 651-750 5. 751-900
  22. 22. Social Market Research for CharityChanging the Social Web for Good If there were clear and well-established ways to improve your social/philanthropic credit rating, how much energy would you put into it? 1. All 2. Lots 3. Some 4. Little 5. None
  23. 23. Social Market Research for CharityChanging the Social Web for Good How interested would you be to know how your social/philanthropic credit compared to your friends or to others in general? 1. Supremely interested; show me right now! 2. Interested; Id check it out and keep on top of it regularly. 3. Somewhat interested; Id check it out. 4. A little interested; I might check it out every once in a while. 5. Uninterested

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