Trust, reputation and social media in healthcare – the Patient’s View | Alex Wyke, Patient View

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PM Society Patient Engagement Interest Group, 30 April 2013

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Trust, reputation and social media in healthcare – the Patient’s View | Alex Wyke, Patient View

  1. 1. SLIDE: 4
  2. 2. SLIDE: 5
  3. 3. Patient organizations: areas of advocacy and sphere of influence
  4. 4. Global Germany Italy UK USA
  5. 5. Percentage of patient groups respondents that saypharma reputation has “declined”
  6. 6. The reputation of UK pharma 2012 versus 2011 – % of total responses
  7. 7. Performance of the pharma industry in the UK at variousactivities — % of total responses- the good news
  8. 8. Performance of the pharma industry in the UK at variousactivities — % of total responses- the bad news
  9. 9. In the UK
  10. 10. Getting you closer to patientsFor more see: www.patient-view.comAlexandra Wyke, PhD, FRSMTel: 0044-(0)1547-520-965alexwyke@patient-view.com

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