Social Commerce Panel at Performance Marketing Insights NYC

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This session took place at Performance Marketing Insights NYC on March 13 2013.

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Social Commerce Panel at Performance Marketing Insights NYC

  1. 1. Social: Does it hold true commerce potential?Chris Dessi Dave CookCEO VP of MarketingSilverback Social THEFINDDan Merritts Steve BrownCEO CEOF# Linkdex
  2. 2. Session timing3:15 – Introductions3:20 – Panel discussion Opportunities | Examples | Omni-channel | Brand control | Best Practice | Strategies | Considerations | Future3:50 – Questions from the floor4:00 – End
  3. 3. Stats9% of commerce is online60% of shoppers by online at least quarterlyBy 2015 50% of companies will generate websales via social and mobileSource: http://www.viralblog.com/social-commerce/infographic-social-commerce-profit-or-perish/
  4. 4. Socialcommercetoday.comSOCIAL COMMERCE: A SUBSET OF ELECTRONIC COMMERCETHAT INVOLVES USING SOCIAL MEDIA, ONLINE MEDIA THATSUPPORTS SOCIAL INTERACTION AND USER CONTRIBUTIONS, TOASSIST IN THE ONLINE BUYING AND SELLING OF PRODUCTS ANDSERVICES
  5. 5. Social: Does it hold true commerce potential?Chris Dessi Dave CookCEO VP of MarketingSilverback Social THEFINDDan Merritts Steve BrownCEO CEOF# Linkdex

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