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Social Deprogramming

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How much are you controlled by your social and cultural programming? Too much. Override default settings and reclaim control of your social life! Talk given at blinkBL_NK in Singapore in November 2010

How much are you controlled by your social and cultural programming? Too much. Override default settings and reclaim control of your social life! Talk given at blinkBL_NK in Singapore in November 2010

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Social Deprogramming Social Deprogramming Presentation Transcript

  • Social  Deprogramming   “Just  relax”   @benjaminjoffe   blinkBL_NK|  Singapore,  2010.11  
  • Traveling  &  Living   blinkBL_NK  
  • Durian Strudel! (Singapore, 2010)!
  • Behavioral  Programming  
  • Kiasu?  
  • “The  Accident  of  Birth”  
  • Study_hard/become_doctor/buy_condo  
  • Issues   •  Default  seRngs   •  Get  in  the  way  of  social  interacUons   •  Undermine  happiness  
  • ReformaRng  Your  Social  OS  
  • Field  ObservaUon  
  • A  social  place?  
  • Is  this  seat  free?  
  • Speed  daUng   •  Context   •  Time  constraint   •  xxx   Speed  DaUng  
  • Pillow-­‐Fight  Flash  Mob  (Toronto,  2008)  
  • Field  Research:  Santa  Con   (London)  
  • Analysis  
  • Did  she  noUce  him?  
  • Engaging   Talk  to  her   Wait  
  • (Approach  Anxiety)  
  • Is  he/she  interested?   •  Poin%ng  feet  in  your  direcUon   •  Smiling  at  you   •  Talking  to  you   •  Touching  you  
  • Looking  
  • GeRng  Caught  Staring  
  • The  SoluUon  
  • The  Real  Trouble:  Disengagement  
  • The  Real  Trouble:  Disengagement  
  • The  Real  Trouble:  Disengagement   Stranger   You  
  • Physical   +   Psychological   Framing   (context)  
  • Summary   3  Key  Elements   1.  Approach   2.  Disengagement   3.  Context  (Frame)  
  • Inner  Monologue  of  a  Guy  SiRng  Next   to  a  Hot  Chick  on  a  Plane   •  How  long  should  you  wait?     •  Is  it  based  on  %me,  or  distance?     •  Is  it  a  percentage  of  the  total  Ume/ distance?   •  Is  it  the  same  whether  the  flight  is   one  hour  or  thirteen  hours?  
  • Classics   •  “Hi!  I’m  Ben”  (handshake)   •  “Heading  home?”  
  • Unique  Style?  Accessories?  
  • What  to  say?   •  “Nice  swan  dress!”   •  “Nice  swan  dress!  What’s  the  story  behind  it?”   •  An  original  item  is  an  invitaUon    
  • Eventually…   Speak   your  mind!  
  • Technical  soluUons  
  • In-­‐game  dates!  
  • How  do  you  say  “Hi”  to  people  before   geRng  to  know  them?  
  • How  do  you  say  “Hi”  to  people  before   geRng  to  know  them?   A  drrop  is  a  text  posted   by  someone  in  the  world   in  the  last  24  hours.   By  wiping  a  drrop,  you   can  see  another  drrop.  
  • Why?  
  • MoUvaUons   •  Boredom   •  MeeUng  people   •  Vague  promise  of  sex   •  Human  Zoo  
  •    Be  my  mail  friend!  
  • Lovegety  (Japan,  1998)   (Never  seen  anybody  use  one)  
  • HumanNetworkLabs   •  Short-­‐range  communicaUon  device   •  Find  or  track  things  and  people  within  200m  
  • Loopt  
  • Foound  
  • Mobile  Social  Network  for  Pets  
  • Start  conversaUons!   designed  based  on  sociological   &  anthropological  research*  
  • Rethinking  Social  Places  
  • Queuing  for  StarCraq  2  
  • Queuing  for  LV  
  • Rain  as  an  Ad-­‐Hoc  Social  Place  
  • The  “9”   experiment   9  
  • blinkBL_NK  Experiments  
  • “Stepping  out  of  your  shoes”  
  • 1-­‐minute  Ume  constraint  
  • Lame  Opener  Experiment  
  • Thanks!   (you  have  the  rest  of  the  evening  to  find  back  your  shoes    )