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11 years in Asia's digital world turned into awe-inspiring talks for your enjoyment.

11 years in Asia's digital world turned into awe-inspiring talks for your enjoyment.

"Mister Asia" - Mike Butcher, TechCrunch

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Benjamin joffe Benjamin joffe Presentation Transcript

  • Benjamin  Joffe   Speaker  Profile  
  • “Mister  Asia”  –  Mike  Butcher,  TechCrunch  •  11  years  in  Asia  in  the  digital  space   •  Japan,  Korea,  China   •  Also  lived  in  USA,  Singapore,  Germany  and   France  for  a  wider  perspecDve.   4  years   1  year   6  years  •  100+  keynotes  across  17  countries   •  Private  events  such  as  MicrosoG  Startup   Series,  Dell  InnovaDon  Summit,  P&G   Innovasia  (only  external  keynote  to  this   annual  event  aMended  by  P&G’s  CEO,  CTO   and  700  APAC  execuDves).   •  Top  public  conferences  such  as  LeWeb   (#1  Internet  Conference  in  Europe),  Stanford,   Berkeley,  SXSW,  PICNIC,  LIFT,  GMIC,  Virtual   Goods  Summit,  European  Commission…   “We  are  Western  centric  and  understanding  the  nuances  in  digital  socializaDon  will  help  enhance            our  digital  strategies.  Benjamin’s  presentaDon  highlighted  many  gaps  in  my  understanding.”      James  Kaw,  Director,  P&G  Research  &  Development  
  • Why  Invite  Me?  1.  Learn  about  Asia’s  innovaFons   –  China  boasts  the  largest  mobile   and  Internet  populaDon,  and   online  gaming  market   –  The  fastest  Internet  in  the  world  is   in  South  Korea,  3x  faster  than  US   –  Japan  has  the  world’s  highest  3G   penetraDon,  over  95%  2.  Challenge  preconcepFons   –  “Everything  from  the  US  is  great”   –  “Everything  from  Asia  is  weird”   –  “InnovaAon  is  done  by  geniuses”   –  “Entrepreneurship  is  a  Western   concept”  3.  Open  eyes  on  the  new  ways  of   being  global  
  • What  ideas  do  I  share?  •  Topics    Content   –  Asia  &  innovaDon    Impact  for  the  West   –  Crossing  of  Technology,    How  tech  travels  across   Sociology,  Anthropology   borders  &  cultures   –  Virtual  economies    Things  that  “don’t  exist”   –  Digital  “third  places”    CreaDve  &  social  places     –  ArDficial  arDficial    Those  small  tasks   intelligence  (AAI)   humans  sDll  do  beMer   –  Online  social  dynamics    Web  social  psychology   The  5C’s  of  innovaFon:  Copy,  CombinaDon,  CompeDDon,  Constraints,  Context   Techno-­‐Darwinism:  How  environment,  mutaDon  and  struggle  for  survival  shapes  innovaDon   See  over  50  presentaDons  at  www.slideshare.net/plus8star  
  • Interviewing  Niklas  Zennstroem   Interviewing  Takeshi  Natsuno   Co-­‐Founder  of     Legendary  inventor  of  Japan’s  “i-­‐mode”  (GMIC,  Beijing  2011  |  1,500  parDcipants)   (GMIC,  Beijing  2011  |  1,500  parDcipants)   Asia  panel  with  Internet  Leaders   Keynote   from  Japan,  Korea,  China  &  SE  Asia   “From  Digital  PanopAcon  to  Noospehere”  (LeWeb,  Paris  2010  |  2,500  parDcipants)   (LIFT,  Korea,  2009  |  560  parDcipants)  
  • In  the  Trenches  •  Expert  research  &  strategy   •  In  2003,  I  founded  +8*  (www.plus8star.com),  which   advises  the  most  innovaFve  companies  in  the   world  by  leveraging  the  best  pracDces  from  Asia.   –  Our  team  includes  Japanese,  Korean  and  Chinese   consultants  and  researchers.   –  Clients  are  MNCs,  startups,  including  Asian  companies.   –  We  also  consult  to  creaDve  strategists  at  IDEO  and   thought  leaders  at  Harvard  Business  School.  •  Hands-­‐on  with  startups   •  We  ran  innovaFon  workshops  for  the  Augmented   Reality  firm  Layar,  advised  blogging  plaqorm   Tumblr  on  its  Japan  market  entry  strategy,  and   researched  best  pracDces  for  Virtual  World  IMVU.   •  I  am  also  an  angel  investor  in  global  startups   –  CMUNE  |  Leader  in  3D  Social  Games  (Beijing)   –  MYGENGO  |  Human  TranslaDon  Plaqorm  (Tokyo)   “Within  a  few  weeks  we  have  idenDfied  and  roadmapped  various  product  enhancements  as  a        direct  result  of  our  learnings  from  +8*.  It  is  an  invaluable  reference  that  I  consult  oGen  when        considering  new  product  enhancements”  |  Lee  Clancy,  VP  Product  Management,  IMVU  
  • Events  &  Advisory  •  Founder  of  Mobile  Monday  Beijing,     a  monthly  event  for  mobile  industry   professionals  in  China   –  37  events  (3,000  aMendees,  130  speakers)   –  Selected  among  “China’s  Top  100  mobile   industry  influencers”  in  2007  &  2008   –  Senior  Expert  with  EU  DelegaDon  to  China  •  More  events  in  Asia   –  Co-­‐Organizer  of  tech  events  in  Asia   –  Advisor  to  the  first  TEDx  event  in  Beijing  •  Advisor  &  Mentor  to  startup  incubators   –  500  Startups  (Mountain  View,  USA)   –  Chinaccelerator  (Dalian,  China)   –  YeDZen  (Gaming  incubator,  San  Francisco)  
  • •  Personal  stories   •  I  have  amazing  stories  to  share  about  many  top   companies,  entrepreneurs,  business  models,  and  can   demonstrate  cross-­‐border  influences  and  deconstruct   stereotypes.  •  Everyone  is  an  innovator!   Contact  me  at   benjamin@plus8star.com   TwiMer  |  @benjaminjoffe   Skype  |  benjaminjoffe